定价策略课程可以帮助您学习市场分析、竞争定价、基于价值的定价和动态定价技术。您可以掌握客户细分、定价心理学和收入优化方面的技能。许多课程还介绍了用于数据分析的 Excel、用于模拟的定价软件以及用于解析定价绩效的 Skill Tracks 等工具,使您能够将这些技能应用到实际业务场景中。

University of Michigan
您将获得的技能: 沟通, 决策, 规划, 文化敏感性, 调解, 谈判, 仲裁, 业务沟通, 商业道德, 合同谈判, 冲突管理
初级 · 课程 · 1-3 个月

University of California, Davis
您将获得的技能: Content Marketing, Persona Development, Target Audience, Content Strategy, Smart Goals, Content Development and Management, Social Media Content, Digital Content, Digital Media Strategy, Strategic Marketing, Marketing Channel, Customer Insights, Social Media Strategy, Social Media Campaigns, Marketing, Customer Engagement
中级 · 课程 · 1-4 周

IE Business School
您将获得的技能: 竞争分析, 品牌忠诚度, 产品战略, 设计与产品, 品牌战略, 新产品开发, 客户体验战略(CX), 产品管理, 产品生命周期管理, 打造品牌, 增长战略, 投资组合管理, 内部交流, 品牌意识, 客户参与, 品牌管理, 产品规划, 员工参与
初级 · 课程 · 1-3 个月

Meta
您将获得的技能: 营销策略, 数字化营销, Facebook, Instagram, 社交媒体营销, 客户分析, 社交媒体战略, 目标受众, 社交媒体, 智能目标, 营销渠道, 营销, 数字媒体战略, 关键绩效指标 (KPI)
初级 · 课程 · 1-3 个月

您将获得的技能: Content Performance Analysis, Google Gemini, Generative AI, Content Strategy, Content Marketing, AI Workflows, ChatGPT, Google Analytics, AI Product Strategy, Responsible AI, Content Creation, Metadata Management, Customer Insights, Market Intelligence, Ethical Standards And Conduct
初级 · 专项课程 · 3-6 个月

您将获得的技能: 仪表板, 微软Excel, 探索性数据分析, 数据展示, 关系数据库, 数据叙事, 交互式数据可视化, Excel 公式, 网页抓取, 分析技能, 数据整理, IBM Cognos 分析, 大数据, 数据库设计, 数据操作, 数据分析, 统计可视化, 数据可视化, 闪亮(R 套件), 数据可视化软件
攻读学位
初级 · 专业证书 · 3-6 个月

您将获得的技能: Security Management, Threat Management, Cybersecurity, Cyber Risk, Risk Management Framework, Risk Management, Incident Response, Vulnerability Management, Security Information and Event Management (SIEM), Security Controls, Security Strategy, Continuous Monitoring, Data Security, Information Systems Security, Computer Security, Enterprise Security, Risk Analysis, Threat Detection, Infrastructure Security, Information Assurance
初级 · 课程 · 1-4 周
University of Illinois Urbana-Champaign
您将获得的技能: 电子商务, 营销策略, 数字化营销, 数字广告, 产品开发, 创新, MarTech, 消费者行为, 营销策划, 营销, 客户参与, 数字化转型, 产品推广
攻读学位
初级 · 课程 · 1-4 周

University of California, Irvine
您将获得的技能: Business Writing, Goal Setting, Negotiation, Time Management, Business Planning, Project Controls, Feasibility Studies, Peer Review, Entrepreneurship, Team Leadership, Business Correspondence, Financial Statement Analysis, Project Planning, Team Performance Management, Concision, Smart Goals, Team Management, Project Management, Communication, Performance Metric
初级 · 专项课程 · 3-6 个月

您将获得的技能: Adobe Express, Promotional Strategies, Marketing Planning, Social Media Content, Responsible AI, Digital Marketing, Cross-Channel Marketing, Logo Design, Digital Design, Content Marketing, Layout Design, Creative Design, Generative AI, Marketing Strategies, Campaign Management, Social Media Marketing, Graphic Design, Content Strategy, Advertising, Market Research
初级 · 专业证书 · 3-6 个月

您将获得的技能: Prompt Engineering, Prompt Patterns, ChatGPT, Generative AI, Sales Strategy, Sales Presentation, Sales Enablement, Sales Training, Sales Pipelines, Sales Management, Lead Generation, Sales Prospecting, LinkedIn, B2B Sales, Prospecting and Qualification, Responsible AI, Prototyping, Artificial Intelligence and Machine Learning (AI/ML), AI Personalization, Marketing Collateral
中级 · 专项课程 · 1-3 个月

Copenhagen Business School
您将获得的技能: 移动银行, 竞争分析, 企业战略, 银行服务, 国际金融, 金融科技, 银行业, 技术战略, 创新, 分析, 案例研究, 业务转型, 商业技术, 金融监管, 支付系统, 数字化转型, 金融市场, 金融服务, 财务条例, 商业分析
初级 · 专项课程 · 3-6 个月