广告课程可以帮助您学习活动策略、受众定位、创意开发和媒体规划。您可以掌握文案写作、品牌管理和解析方面的技能,以衡量广告活动的效果。许多课程都会介绍 Google Ads、社交媒体平台和解析软件等工具,展示这些资源如何增强您的广告工作并优化推广效果。

University of California, Santa Cruz
您将获得的技能: 用户关系管理, 打造品牌, 企业战略, 业务沟通, 电子商务, 搜索引擎优化, 工作流程管理, 营销, 项目管理, 创业, 业务规划, 网页设计与开发, 社交媒体营销, 业务过程
初级 · 课程 · 1-4 周

您将获得的技能: Presentations, Storytelling, Data Storytelling, Persuasive Communication, Public Speaking, Verbal Communication Skills, Drive Engagement, Motivational Skills, Communication, Target Audience, Leadership
高级设置 · 课程 · 1-4 周

Aptly
您将获得的技能: TikTok, Social Media Marketing, Business Marketing, Social Media Strategy, Social Media, Content Creation, Marketing Strategies, Content Marketing, Marketing, Brand Awareness, Driving engagement, Content Strategy, Branding, Customer Engagement
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: 生成式人工智能, 电子邮件营销, Prompt Engineering, 营销分析, 社交媒体活动, AI 个性化服务, 客户洞察, 内容创作, 目标受众, 营销材料, ChatGPT
中级 · 指导项目 · 不超过 2 小时

您将获得的技能: Sales Presentation, Canva (Software), Presentations, Microsoft PowerPoint, Advertising, Prompt Engineering, Branding, Photo Editing, Generative AI, Video Editing
中级 · 指导项目 · 不超过 2 小时

Coursera
您将获得的技能: Fundraising, Goal Setting, Campaign Management, Project Design, Drive Engagement, Content Creation
初级 · 指导项目 · 不超过 2 小时

O.P. Jindal Global University
您将获得的技能: Digital Marketing, Web Analytics, Digital Advertising, Search Engine Marketing, Online Advertising, Google Analytics, Search Engine Optimization, Web Analytics and SEO, Google Ads, Marketing Channel, Social Media Marketing, Marketing Strategies, Keyword Research, Marketing Planning, Paid media, Marketing Analytics, Social Media, Advertising, Blogs, Emerging Technologies
初级 · 课程 · 1-3 个月

您将获得的技能: Facebook, Advertising Campaigns, Brand Awareness, Campaign Management, Lead Generation, Online Advertising, Advertising, Marketing, Target Audience, Drive Engagement
中级 · 指导项目 · 不超过 2 小时

Coursera
您将获得的技能: Blogs, Facebook, Social Media, Instagram, Social Media Marketing, Automation, Content Management Systems, User Accounts, Advertising, Marketing
中级 · 指导项目 · 不超过 2 小时

Universidad de Palermo
您将获得的技能: Data Storytelling, Storytelling, Marketing Communications, Data Visualization, Brand Strategy, Strategic Communication, Presentations, Content Creation, Branding, Driving engagement, Content Strategy, Target Audience
中级 · 课程 · 1-4 周

您将获得的技能: Canva (Software), Logo Design, Prompt Engineering, Brainstorming, Brand Strategy, Branding, Graphic and Visual Design, ChatGPT, Color Theory, Target Audience, Creativity, Typography
混合 · 课程 · 1-4 周

您将获得的技能: Social Media Content, Social Media Management, Social Media, Content Creation, Social Media Marketing, Content Performance Analysis, Social Media Strategy, Social Media Campaigns, Content Management, Instagram, Drive Engagement, Digital Media Strategy, Content Strategy, Facebook, Brand Management, Customer Engagement
初级 · 课程 · 1-4 周