广告课程可以帮助您学习活动策略、受众定位、创意开发和媒体规划。您可以掌握文案写作、品牌管理和解析方面的技能,以衡量广告活动的效果。许多课程都会介绍 Google Ads、社交媒体平台和解析软件等工具,展示这些资源如何增强您的广告工作并优化推广效果。

University of California, Davis
您将获得的技能: Copywriting, Social Media Marketing, Content Marketing, Driving engagement, Email Marketing, Brand Management, Marketing, Advertising Campaigns, Search Engine Optimization
中级 · 课程 · 1-4 周

您将获得的技能: Campaign Management, LinkedIn, Social Media Campaigns, Advertising Campaigns, Digital Advertising, Online Advertising, Paid media, Lead Generation, Billing, Bidding, Advertising, Business Marketing, Account Management, Target Audience, Budgeting
初级 · 课程 · 1-4 周

您将获得的技能: Social Media Management, Social Media, Social Media Marketing, Google Ads, Email Marketing, Social Media Strategy, Online Advertising, Social Media Campaigns, Content Creation, Customer Retention, Instagram, Paid media, Customer Relationship Building, E-Commerce, Digital Marketing, TikTok, Keyword Research, Content Marketing, Strategic Marketing, Brand Marketing
初级 · 专项课程 · 1-3 个月

您将获得的技能: Google Ads, Bidding, Advertising Campaigns, Pay Per Click Advertising, Search Engine Marketing, Online Advertising, Keyword Research, Digital Advertising, Advertising, Campaign Management, Web Analytics, Marketing Strategies, Target Audience
初级 · 课程 · 1-3 个月

您将获得的技能: Google Ads, Search Engine Optimization, Digital Marketing, Keyword Research, Target Audience, Search Engine Marketing, Pay Per Click Advertising, Marketing, Web Analytics and SEO, Marketing Strategies, Advertising, Customer Engagement
初级 · 课程 · 1-4 周

您将获得的技能: Order Fulfillment, E-Commerce, Google Ads, Digital Advertising, Customer experience improvement, Market Research, Marketing, Retail Management, Sales, Shipping and Receiving, Marketing Strategies, Market Trend, Process Optimization, Target Audience
初级 · 课程 · 1-4 周

您将获得的技能: Facebook, Target Audience, Pay Per Click Advertising, Online Advertising, Digital Advertising, Advertising, Advertising Campaigns, Social Media Campaigns, Paid media, Campaign Management, Social Media, Social Media Management, Instagram, Social Media Content, Bidding, A/B Testing, Lead Generation, Customer Engagement, Brand Awareness, Drive Engagement
混合 · 课程 · 1-3 个月

Aptly
您将获得的技能: 在线广告, 内容性能分析, 营销策略, 广告, 电子商务, 性能分析, 营销, 广告活动, 数字媒体战略, 绩效衡量, 市场分析, 产品推广, 社交媒体营销, 营销分析, 数字广告, TikTok
初级 · 课程 · 1-4 周

您将获得的技能: Social Media Marketing, Social Media Strategy, Social Media Management, Social Media Campaigns, Content Creation, Digital Marketing, Digital Advertising, Customer Engagement, Brand Awareness, Marketing Analytics, Target Audience
初级 · 课程 · 1-3 个月

University of California, Irvine
您将获得的技能: A/B 测试, 网络分析, 改善客户体验, 关键绩效指标 (KPI), 留住客户, 营销策略与技巧, 搜索引擎优化, 数字化营销, 角色开发, 搜索引擎营销, 点击付费广告, 客户参与, 目标受众, 客户获取管理, 社交媒体战略, 数字广告, 营销分析, 社交媒体, 关键词研究, 营销效果
初级 · 专项课程 · 1-3 个月

Arizona State University
您将获得的技能: 会议促进, 谈判, 促销策略, 业务沟通, 集思广益, 广告, 营销策划, 营销预算, 营销, 产品规划, 商务写作, 销售技巧, 商业营销, 业务规划, 电话技能, 英语, 商务信函, 销售演示, 采购, 营销传播
中级 · 专项课程 · 3-6 个月

Northwestern University
您将获得的技能: 整合营销传播, 战略营销, 数字化转型, 分析, 数字化营销, 关键绩效指标 (KPI), 营销, 营销策略, 营销预算, 社交媒体战略, 目标受众, 内容营销, 社交媒体内容, 实时数据, ChatGPT, 社交媒体营销, 博客, 同行评审, 社交媒体, 营销效果
初级 · 专项课程 · 3-6 个月