内容营销课程可以帮助您学习 SEO 战略、受众参与技巧、内容创作和解析。您可以掌握制作引人入胜的叙述、针对搜索引擎优化内容以及衡量活动效果的技能。许多课程都会介绍 Google Analytics、HubSpot 和社交媒体管理平台等工具,展示这些资源如何增强内容战略和跟踪绩效。

Skillshare
您将获得的技能: Packaging and Labeling, Brand Strategy, Competitive Analysis, Presentations, Content Creation, Target Audience, Logo Design, Storytelling, Branding, Product Design, Design Strategies, Social Media, Design, Marketing Design, Design Thinking, Brand Awareness, Adobe Illustrator, Social Media Marketing, Storyboarding, Visual Design
初级 · 专项课程 · 3-6 个月

Tecnológico de Monterrey
您将获得的技能: Web Analytics, Google Analytics, Search Engine Marketing, Marketing Analytics, Market Research, Digital Marketing, Analytical Skills, Online Advertising, Email Marketing, Customer Data Management, Analytics, Consumer Behaviour, Data Analysis, Customer Relationship Management, Advertising Campaigns
初级 · 课程 · 1-4 周
University of Illinois Urbana-Champaign
您将获得的技能: 会计, 资产负债表, 金融报表, 收益表, 财务报告, 现金流量, 业务指标, 财务分析, 财务报表分析
初级 · 课程 · 1-4 周

您将获得的技能: Canva (Software), Marketing Materials, Email Marketing, Marketing Design, Promotional Materials, Online Advertising, Social Media Campaigns, Graphic Design, Content Marketing, Graphic and Visual Design, Social Media Marketing, Product Promotion, Digital Marketing, Business Communication
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Spreadsheet Software, Google Sheets, Microsoft Excel, Data Visualization, Excel Formulas, Data Presentation, Data Entry, Data Analysis, Data Modeling
初级 · 指导项目 · 不超过 2 小时

University of Maryland, College Park
您将获得的技能: Customer Retention, Customer Acquisition Management, Customer Analysis, Marketing Channel, Customer Engagement, Loyalty Programs, Customer Insights, Customer Relationship Management, Business-To-Consumer, Cross-Channel Marketing, Marketing Effectiveness, Consumer Behaviour, B2B Sales, Target Market, Operating Cost, Strategic Marketing, Business Metrics, Market Analysis
初级 · 课程 · 1-4 周

您将获得的技能: Facebook, Product Promotion, Account Management, Social Media Content, E-Commerce, Social Media Marketing, Social Media, Payment Systems
初级 · 指导项目 · 不超过 2 小时

Kennesaw State University
您将获得的技能: 回归分析, 探索性数据分析, 精益六西格玛, 相关性分析, 加工能力, 制图, 数据收集, 流程改进, 六西格玛方法, 业务过程, 统计过程控制, 概率与统计, 统计分析, 流程制图, 质量改进, 团队管理, 过程分析
中级 · 课程 · 1-3 个月

您将获得的技能: Canva (Software), Color Theory, Sales, Marketing Collateral, Design, Sales Strategy, Marketing Materials, Layout Design, Digital Design, Intellectual Property, Graphic and Visual Design Software, Product Design, Marketing
中级 · 指导项目 · 不超过 2 小时

您将获得的技能: Prompt Engineering, ChatGPT, Generative AI, Large Language Modeling, Business Process, Content Creation, Target Audience, Artificial Intelligence, Writing
初级 · 课程 · 1-4 周

Google AR & VR
您将获得的技能: Virtual Reality, Post-Production, Photo/Video Production and Technology, Video Production, Augmented and Virtual Reality (AR/VR), Media Production, Virtual Environment, Editing, Cinematography
初级 · 课程 · 1-4 周

Meta
您将获得的技能: 仪表板, 数据清理, 探索性数据分析, 数据分析, 相关性分析, 描述性统计, 谷歌工作表, 电子表格软件, SQL, 数据操作, 统计, 透视表和图表, 数据可视化软件, 数据叙事, Tableau 软件, 数据可视化
初级 · 课程 · 1-3 个月