社交媒体营销课程可以帮助你学习内容创作、受众参与策略、解析和活动管理。您可以掌握在各种平台上制作引人注目的帖子、优化广告支出和衡量投资回报率的技能。许多课程都会介绍一些工具,如用于调度的 Hootsuite、用于解析性能的 Google Analytics 和用于设计 Eye Tracking 视觉效果的 Canva,展示这些技能在实际营销活动中的应用。

您将获得的技能: Instagram, Social Media Content, Content Creation, Content Performance Analysis, Content Marketing, Social Media, Drive Engagement, Social Media Strategy, Digital Media Strategy
初级 · 课程 · 1-4 周

您将获得的技能: Instagram, Social Media Content, Animations, Social Media, Content Creation, Facebook, Storytelling, Social Media Marketing, Social Media Campaigns, Graphics Software, Graphic Design
初级 · 指导项目 · 不超过 2 小时
Georgia Institute of Technology
您将获得的技能: 业务沟通, 商务写作, LinkedIn, 文化敏感性, 演讲, 写作与编辑, 跨文化能力, Instagram, 沟通, 语言交流技能, 文化多样性, 人际沟通, 英语, 公开演讲, 专业网络, 商务信函, 语言学习, 销售演示, 词汇, 写作
初级 · 专项课程 · 3-6 个月

Coursera
您将获得的技能: Event Planning, Canva (Software), Event Management, Digital Content, Event Marketing, Graphic Design, Graphic and Visual Design Software, Social Media Campaigns, Social Media, Product Design, Digital Marketing, Marketing Communications
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Social Media Content, Social Media, Social Media Marketing, Instagram, Brand Loyalty, Content Creation, Customer Engagement, Graphic and Visual Design Software, Graphic Design, Digital Marketing
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Campaign Management, Target Audience, Social Media Campaigns, Market Research, User Research, Performance Metric, Social Media Marketing, Social Media, Social Media Strategy, Market Analysis
中级 · 指导项目 · 不超过 2 小时

University of Virginia
您将获得的技能: 创造力, 叙事, 创新, 战略思维, 构思, 数字化转型, 产品生命周期管理, 营销, 产品改进, 技术战略, 产品管理, 业务转型, 领导与管理, 信息技术, 企业战略, 设计思维, 商业分析, 创造性地解决问题, 案例研究, 新产品开发
初级 · 专项课程 · 3-6 个月

Coursera
您将获得的技能: Facebook, Social Media, Community Development, Social Media Marketing, Driving engagement, Content Management, Digital Marketing
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Canva (Software), Storytelling, Content Creation, Multimedia, Design Elements And Principles, Design, Graphic and Visual Design Software, Photo Editing
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Content Performance Analysis, Facebook, Digital Advertising, Advertising Campaigns, Web Analytics, Advertising, Driving engagement, Target Audience, Marketing, Social Media Marketing, Social Media
中级 · 指导项目 · 不超过 2 小时

您将获得的技能: Canva (Software), Social Media Marketing, Social Media Content, Marketing Design, Social Media, Content Creation, Style Guides, Graphic and Visual Design, Branding, Presentations, User Accounts
初级 · 指导项目 · 不超过 2 小时

Real Madrid Graduate School Universidad Europea
您将获得的技能: Marketing Analytics, AI Personalization, Predictive Analytics, Customer Engagement, Advanced Analytics, Data-Driven Decision-Making, Predictive Modeling, AI Enablement, Marketing Strategies, Emerging Technologies, Revenue Management, Loyalty Programs, Brand Marketing, Digital Media Strategy, Media Strategy, Digital Transformation, Drive Engagement, Media Planning, Media Relations, Price Negotiation
初级 · 课程 · 1-4 周