社交媒体营销课程可以帮助你学习内容创作、受众参与策略、解析和活动管理。您可以掌握在各种平台上制作引人注目的帖子、优化广告支出和衡量投资回报率的技能。许多课程都会介绍一些工具,如用于调度的 Hootsuite、用于解析性能的 Google Analytics 和用于设计 Eye Tracking 视觉效果的 Canva,展示这些技能在实际营销活动中的应用。

您将获得的技能: Facebook, Content Performance Analysis, Social Media Content, Marketing Analytics, Social Media Marketing, Data-Driven Decision-Making, Social Media, Analytics, Social Media Strategy, Driving engagement, Trend Analysis, Data Analysis, Performance Analysis, Performance Metric
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: Storyboarding, Storytelling, Canva (Software), Graphical Tools, Animations, Content Creation, Graphic Design, Design and Product, Business, Marketing
中级 · 指导项目 · 不超过 2 小时

您将获得的技能: Leadership Development, Leadership, Professional Development, Leadership and Management, Conflict Management, Strategic Leadership, Communication, Communication Strategies, Collaboration, People Management, Interpersonal Communications, Business Communication, Emotional Intelligence, Team Management, Corporate Communications, Strategic Communication, Self-Awareness, Relationship Building, Business Management
中级 · 课程 · 3-6 个月

您将获得的技能: Facebook, Promotional Strategies, Marketing Strategies, Product Promotion, Driving engagement, Social Media, Social Media Marketing, Digital Assets, E-Commerce, Business Process Management
初级 · 指导项目 · 不超过 2 小时

University of Colorado Boulder
您将获得的技能: Productivity, Brand Strategy, Market Research, Professional Networking, Time Management, Branding, Target Audience, Business Modeling, Social Media, Prioritization, Competitive Analysis, Photo/Video Production and Technology, Promotional Materials, Goal Setting, Business Strategy, Marketing Materials, Business Planning, Recruitment, Presentations, Marketing
中级 · 专项课程 · 3-6 个月

Macquarie University
您将获得的技能: Operator 风险, 管理, 冲突管理, 风险分析, 业务转型, 风险管理框架, 变革管理, 沟通, 叙事, 商业风险管理, 管理团队, 利益相关者管理, 影响, 谈判, 风险管理, 风险缓解, 跨文化能力, 流程管理, 组织变革, 说服沟通
初级 · 专项课程 · 3-6 个月
IE Business School
您将获得的技能: 创造力, 生产规划, 打造品牌, 集思广益, 品牌战略, 演讲, 提案制定, 营销活动经理, 叙事, 目标受众, 创意设计, 广告活动, 摄影, 价值主张, 广告, 生产流程, 营销传播, 营销设计
初级 · 课程 · 1-3 个月

您将获得的技能: Web Analytics, Web Analytics and SEO, Marketing Analytics, Analytics, Technical Documentation, Technical Communication, Performance Metric, Data Analysis, Data-Driven Decision-Making, Team Oriented, Data Presentation, Workflow Management
初级 · 课程 · 1-4 周
Ludwig-Maximilians-Universität München (LMU)
您将获得的技能: 产品战略, 企业战略, 市场动态, 留住客户, 竞争分析, 新业务开发, 增长战略, 兼并与收购, 营销, 战略伙伴关系, 合规管理, 市场分析
混合 · 课程 · 1-3 个月

您将获得的技能: Multimedia, Writing and Editing, Public Speaking, Storytelling, Branding
中级 · 课程 · 1-3 个月

LearnQuest
您将获得的技能: Persuasive Communication, Enterprise Sales, Stakeholder Communications, Global Marketing, Value Propositions, Milestones (Project Management)
中级 · 课程 · 1-4 周

Coursera
您将获得的技能: Workflow Management, Writing and Editing, Prompt Engineering Tools, Responsible AI
初级 · 课程 · 1-4 周