品牌课程可以帮助您学习品牌战略、视觉 Identity 开发、受众分析和信息传递框架。您可以掌握创建引人注目的品牌叙事、进行竞争分析和利用社交媒体进行品牌互动的技能。许多课程会介绍用于设计的 Adobe Creative Suite、用于受众分析的 Google Analytics 和用于品牌推广的社交媒体平台等工具,将这些技能与有效的品牌管理和市场定位联系起来。

IE Business School
您将获得的技能: Product Lifecycle Management, Customer experience strategy (CX), Brand Strategy, Brand Management, Branding, Brand Awareness, Product Management, Product Strategy, Brand Loyalty, New Product Development, Product Improvement, Customer Engagement, Business Strategies, User Experience, Customer Insights, Consumer Behaviour, Portfolio Management, Competitive Analysis, Employee Engagement
初级 · 课程 · 1-3 个月

您将获得的技能: Content Performance Analysis, Video Editing, Social Media, Photography, Photo Editing, Branding, Brand Awareness, Drive Engagement
初级 · 课程 · 1-4 周

University of California, Irvine
您将获得的技能: 电子商务, 移动银行, 营销策略与技巧, 社交媒体, 价值主张, 体验设计, 数字化营销, 客户获取管理, 社交媒体战略, 品牌管理, 目标受众, 角色开发, 营销, 打造品牌, 客户参与, 客户体验战略(CX)
初级 · 课程 · 1-4 周

Adobe
您将获得的技能: Adobe Acrobat, Document Management, Workflow Management, Productivity Software, Collaborative Software, Process Design, Design Reviews, File Management, Presentations, Client Services, Marketing Collateral, Graphic Design, Digital Design, Creative Design, Version Control, Branding, Expectation Management, Constructive Feedback, Editing
混合 · 课程 · 1-4 周

您将获得的技能: Brand Awareness, Market Research, Strategic Marketing, Branding, Marketing Strategies, Marketing, Brand Management, Research, User Research
初级 · 指导项目 · 不超过 2 小时

Coursera
您将获得的技能: Social Media Content, Social Media, Social Media Marketing, Marketing Automation, User Accounts, Facebook, Automation, Digital Content, Advertising, Marketing, Branding
中级 · 指导项目 · 不超过 2 小时

Advancing Women in Tech
您将获得的技能: 亚马逊网络服务, 专业网络, 绩效管理, 产品知识, 面试技巧, 产品管理, 工作分析, 语言交流技能, 打造品牌, 招聘
初级 · 课程 · 1-4 周

Macquarie University
您将获得的技能: 沟通, 数字扫盲, 专业网络, 适应, 面试技巧, 专业发展, 设计思维, 商务写作, 自我意识, 打造品牌, 规划, 终身学习
混合 · 课程 · 1-3 个月

University of Colorado Boulder
您将获得的技能: Strategic Communication, Target Audience, Public Relations, Marketing Communications, Advertising Campaigns, Media Strategy, Communication Strategies, Campaign Management, Integrated Marketing Communications, Branding, Earned Media, Brand Management, Paid media, Owned Media, Business Strategy, Shared Media, Employee Engagement
初级 · 课程 · 1-4 周

您将获得的技能: Canva (Software), Social Media Content, Social Media Marketing, Social Media, Marketing Design, Graphic Design, Content Creation, Style Guides, Marketing, Branding
初级 · 指导项目 · 不超过 2 小时

Tecnológico de Monterrey
您将获得的技能: Brand Strategy, Brand Management, Branding, Brand Awareness, Brand Loyalty, Marketing Communications, Customer experience strategy (CX), Strategic Marketing, Marketing Management, Strategic Communication, Marketing, Performance Measurement, Consumer Behaviour, Communication Strategies
初级 · 课程 · 1-4 周

您将获得的技能: Advertising Campaigns, Advertising, User Feedback, Marketing Materials, Online Advertising, Business Research, Marketing, Promotional Materials, Market Research, Branding
中级 · 指导项目 · 不超过 2 小时