数字营销课程可以帮助你学习 SEO 战略、内容创作、社交媒体管理和电子邮件营销技巧。您可以培养受众分析、营销活动优化和品牌故事讲述方面的技能。许多课程都会介绍一些工具,如用于跟踪绩效的 Google Analytics、用于管理社交媒体的 Hootsuite 和用于电子邮件营销的 Mailchimp,向您展示这些技能如何增强您的营销工作。

Goldman Sachs
您将获得的技能: 在线广告, 内容营销, 自有媒体, 社交媒体活动, 数字化营销, 搜索引擎营销, 赢得媒体, 分析, 社交媒体营销, 营销策划, 点击付费广告, 营销策略与技巧, 付费媒体, 数字媒体战略, 营销设计, 营销活动经理
混合 · 课程 · 1-4 周

LearnKartS
您将获得的技能: Google Analytics, Email Marketing, Google Ads, WordPress, LinkedIn, Content Creation, Content Marketing, Facebook, Social Media, Social Media Marketing, Search Engine Marketing, Social Media Content, Web Analytics and SEO, Advertising Campaigns, Email Automation, Social Media Campaigns, Analytics, Keyword Research, ChatGPT, Bidding
初级 · 专项课程 · 3-6 个月

Coursera
您将获得的技能: Digital Advertising, Brand Management, Marketing Strategies, Brand Awareness, Digital Media Strategy, MarTech, Customer Engagement, Social Media Marketing, Marketing, Digital Marketing, Consumer Behaviour, Content Creation, Market Trend, Strategic Planning, Social Media Management, Trend Analysis
初级 · 课程 · 1-4 周

您将获得的技能: Digital Marketing, Digital Media Strategy, Business Strategies, Digital Advertising, Growth Strategies, Social Media, Pay Per Click Advertising, Market Analysis, Market Opportunities
初级 · 课程 · 1-4 周

您将获得的技能: Email Marketing, Campaign Management, Copywriting, Marketing Strategy and Techniques, Email Automation, Personally Identifiable Information, Digital Marketing, Marketing Automation, Newsletters, HubSpot CRM, Marketing Analytics, Promotional Strategies, Data Ethics, A/B Testing, Smart Goals, Customer Retention, Key Performance Indicators (KPIs), Goal Setting
初级 · 课程 · 1-3 个月

您将获得的技能: Instagram, Social Media, Social Media Marketing, Social Media Strategy, Content Creation, Scheduling, Branding
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Promotional Strategies, Marketing Planning, Social Media Content, Responsible AI, Digital Marketing, Cross-Channel Marketing, Logo Design, Content Marketing, Creative Design, Target Audience, Generative AI, Digital Advertising, Marketing Strategies, Campaign Management, Content Creation, Social Media Marketing, Graphic Design, Content Strategy, Advertising, Market Research
初级 · 专业证书 · 3-6 个月

Digital Marketing Institute
您将获得的技能: 内容营销, 数字化转型, 整合营销传播, 数字化营销, 社交媒体营销, 客户分析, 目标受众, 制定计划, 社交媒体内容, 消费者行为, 数字内容, 数字媒体战略, 营销, 内容战略, 营销策略, 内容创作, 社交媒体, 社交媒体战略
初级 · 课程 · 1-4 周
University of California, Davis
您将获得的技能: 写作, 内容营销, 旁听, 竞争分析, 营销分析, 文案写作, 品牌营销, 搜索引擎优化, 营销策略与技巧, 数字媒体战略, B2B 销售, 企业对消费者, 社交媒体战略
中级 · 课程 · 1-4 周

Digital Marketing Institute
您将获得的技能: LinkedIn, 内容营销, 社交媒体活动, Instagram, 数字化营销, 数字广告, 网络分析, 社交媒体营销, Facebook, 目标受众, 数字内容, 社交媒体管理, 广告活动, 数字媒体战略, 营销, 社交媒体内容, 营销策略, 社交媒体, 社交媒体战略, 内容创作
初级 · 专项课程 · 3-6 个月

您将获得的技能: Canva (Software), Design, Digital Design, Product Design, Graphic and Visual Design Software, Creative Design, Color Theory, Graphic Design, Intellectual Property, E-Commerce, Direct Selling, Digital Content, Digital Assets, Marketing, Marketing Materials
高级设置 · 指导项目 · 不超过 2 小时

您将获得的技能: Photo Editing, Facebook, Digital Advertising, Graphic Design, Marketing Design, Social Media Content, Social Media Marketing, Advertising, Social Media, Dashboard, Marketing, User Accounts, Business
初级 · 指导项目 · 不超过 2 小时