内容营销课程可以帮助您学习 SEO 战略、受众参与技巧、内容创作和解析。您可以掌握制作引人入胜的叙述、针对搜索引擎优化内容以及衡量活动效果的技能。许多课程都会介绍 Google Analytics、HubSpot 和社交媒体管理平台等工具,展示这些资源如何增强内容战略和跟踪绩效。
Emory University
您将获得的技能: 探索性数据分析, 营销分析, 数据预处理, 预测建模, 回归分析, 逻辑回归, 分析技能, 数据分析, 数据可视化, 商业分析, 模型评估
混合 · 课程 · 1-3 个月

Board Infinity
您将获得的技能: Marketing Analytics, Responsible AI, Persona Development, A/B Testing
初级 · 课程 · 1-4 周

Real Madrid Graduate School Universidad Europea
您将获得的技能: Marketing Effectiveness, Marketing Analytics, Key Performance Indicators (KPIs), Marketing, Return On Investment, Digital Marketing, Marketing Strategy and Techniques, Consumer Behaviour, Branding, Customer Engagement, Advertising, Brand Management, Strategic Partnership, Sales Process, Price Negotiation, Data Analysis, Stakeholder Management, Public Relations, Emotional Intelligence, Creative Thinking
初级 · 课程 · 1-4 周

Fundação Instituto de Administração
您将获得的技能: Strategic Marketing, Marketing Analytics, Marketing Strategies, Digital Marketing, Consumer Behaviour, Data Visualization, Sales Strategy, Marketing, Performance marketing, Marketing Strategy and Techniques, Marketing Operations, Data-Driven Decision-Making, Digital Media Strategy, Data Visualization Software, Customer Analysis, Customer Engagement, Market Analysis, Key Performance Indicators (KPIs), Analytics, Data Analysis
初级 · 专项课程 · 3-6 个月

Fundação Instituto de Administração
您将获得的技能: Integrated Marketing Communications, Marketing Strategies, Digital Marketing, Consumer Behaviour, Marketing, Marketing Strategy and Techniques, Customer Insights, Customer experience strategy (CX), E-Commerce, Target Audience
初级 · 课程 · 1-4 周

O.P. Jindal Global University
您将获得的技能: Text Mining, Customer Analysis, Data Ethics, Data Mining, Customer Insights, Marketing Analytics, Unstructured Data, Marketing, Brand Management, Natural Language Processing, Predictive Analytics, Machine Learning, Data Preprocessing, Data Quality
初级 · 课程 · 1-3 个月

您将获得的技能: Prompt Engineering, ChatGPT, Content Creation, Generative AI, Operational Efficiency, Quality Improvement, AI Workflows, Social Media Content, Brainstorming, Artificial Intelligence
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Instagram, Facebook, Social Media Management, Social Media, Account Management, Social Media Marketing
初级 · 指导项目 · 不超过 2 小时

Real Madrid Graduate School Universidad Europea
您将获得的技能: Event Planning, Customer Engagement, Marketing, Storytelling, Marketing Strategy and Techniques, Corporate Strategy, Global Marketing, Brand Management, Strategic Communication, Digital Marketing, Sustainability Reporting, Contract Management, E-Commerce, Customer experience improvement, Virtual Teams, Augmented and Virtual Reality (AR/VR), Game Theory, Blockchain, Cross Platform Development, Influencing
初级 · 课程 · 1-4 周

University of Colorado System
您将获得的技能: Marketing Analytics, Classification And Regression Tree (CART), Probability & Statistics, AI Personalization, Statistical Software, Statistical Methods, Regression Analysis, Model Evaluation, Data-Driven Decision-Making, Data Ethics, Unsupervised Learning, Statistical Modeling, Data Visualization, Customer Analysis, Statistical Analysis, Predictive Analytics, Anomaly Detection, Advanced Analytics, Bayesian Network, Machine Learning
中级 · 专项课程 · 3-6 个月

您将获得的技能: Amazon S3, Amazon Web Services, Cloud Hosting, Distributed Computing, Content Management Systems, System Configuration
初级 · 指导项目 · 不超过 2 小时
University of Illinois Urbana-Champaign
您将获得的技能: 文化多样性, 协调, 人力资源管理, 跨文化能力, 品牌管理, 组织结构, 文化敏感性, 全球营销, 消费者行为, 文化
攻读学位
初级 · 课程 · 1-3 个月