Social Media Management

社交媒体管理是创建、发布和分析在 Facebook、Instagram 和 Twitter 等社交媒体平台上发布的内容,并与这些平台上的用户互动的过程。Coursera 的社交媒体管理技能目录教您如何有效地处理组织的社交媒体营销工作。您将学习管理多个社交媒体渠道的策略、创建引人入胜的内容、了解用于衡量社交媒体工作影响的分析和指标。此外,您还将学习危机管理和客户参与策略,以便在各种社交媒体平台上建立和维护强大的品牌形象。
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“social media management” 的结果

  • 状态:免费试用

    Tecnológico de Monterrey

    您将获得的技能: Social Media Strategy, Persona Development, Social Media, Social Media Marketing, Social Media Campaigns, Smart Goals, Social Media Management, Media Strategy, Content Marketing, Goal Setting, Performance Measurement, Digital Media Strategy, Active Listening, Social Media Content, Marketing Strategies, Target Audience, LinkedIn, Marketing, Facebook, Social Network Analysis

  • 状态:免费试用

    您将获得的技能: Social Media Management, Social Media Content, Social Media, Content Creation, Content Performance Analysis, Social Media Marketing, Social Media Campaigns, Instagram, Content Management, Social Media Strategy, Facebook, Brand Management, Brand Awareness, Customer Engagement

  • 状态:预览

    Coursera Instructor Network

    您将获得的技能: Digital Advertising, Brand Management, Marketing Strategies, Brand Awareness, Digital Media Strategy, MarTech, Customer Engagement, Social Media Marketing, Marketing, Digital Marketing, Consumer Behaviour, Content Creation, Market Trend, Strategic Planning, Social Media Management, Trend Analysis

  • 状态:新
    状态:免费试用
    状态:人工智能技能

    您将获得的技能: Responsible AI, Social Media Management, Social Media, Social Media Marketing, Google Ads, Digital Marketing, Email Marketing, Social Media Strategy, Digital Advertising, Web Analytics and SEO, Online Advertising, Social Media Campaigns, Digital Media Strategy, Paid media, Pay Per Click Advertising, Content Creation, Customer Retention, Search Engine Optimization, Presentations, Generative AI

  • 状态:免费试用

    您将获得的技能: Data Storytelling, Social Media Content, Social Media Marketing, Social Media Management, Paid media, Social Media, Target Audience, Marketing Analytics, Social Media Strategy, Social Media Campaigns, Marketing Effectiveness, Content Creation, Facebook, Campaign Management, Smart Goals, Data-Driven Decision-Making, Content Performance Analysis, Instagram, Advertising Campaigns, Regulation and Legal Compliance

  • 状态:免费试用

    University of California, Irvine

    您将获得的技能: Internal Communications, Corporate Communications, Media Relations, Storytelling, Strategic Communication, Employee Engagement, Target Audience, Diversity Equity and Inclusion Initiatives, Public Relations, Crisis Management, Drive Engagement, Social Media, Interpersonal Communications, Social Media Management, Business Communication, Stakeholder Communications, Telecommuting, Customer Communications Management, Employee Retention, Diversity and Inclusion

  • 状态:免费试用

    您将获得的技能: Content Performance Analysis, Social Media Management, Social Media, Content Strategy, Instagram, Social Media Strategy, Social Media Marketing, Content Marketing, Content Creation, Facebook, Branding, Content Management, Customer Engagement

  • 状态:免费试用

    您将获得的技能: Target Audience, Social Media Marketing, Social Media, Smart Goals, Social Media Strategy, Social Media Management, Key Performance Indicators (KPIs), Marketing, Instagram, Facebook, Marketing Strategy and Techniques, Marketing Channel, Digital Marketing, Policy Development

  • 状态:新
    状态:预览

    您将获得的技能: Instagram, Drive Engagement, Social Media Management, Social Media Content, Social Media, Social Media Marketing, Social Media Strategy, Customer Engagement, Social Media Campaigns, Content Creation, Storytelling, Content Strategy, Content Management

  • 状态:免费试用

    Digital Marketing Institute

    您将获得的技能: 网络分析, 社交媒体战略, 内容创作, Instagram, 社交媒体营销, 社交媒体管理, Facebook, 目标受众, 社交媒体活动, 数字广告, 绩效衡量, 品牌意识, 广告活动

  • Coursera Project Network

    您将获得的技能: Instagram, Social Media Management, Social Media, Advertising, Social Media Marketing, Social Media Campaigns, Social Media Content, Digital Advertising, Marketing Materials, E-Commerce, Customer Engagement

  • 状态:免费试用

    您将获得的技能: Data Storytelling, Social Media Campaigns, Social Media Marketing, Marketing Effectiveness, Social Media, Advertising Campaigns, Social Media Management, Marketing Analytics, Marketing Budgets, Digital Advertising, Marketing, A/B Testing, Facebook, Advertising, Return On Investment, Verbal Communication Skills, Technical Communication, Key Performance Indicators (KPIs), Presentations

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主要合作伙伴

  • Meta
  • Digital Marketing Institute
  • Google
  • SkillUp
  • Adobe
  • Radio y Televisión Española
  • Tecnológico de Monterrey
  • University of California, Irvine