内容营销课程可以帮助您学习 SEO 战略、受众参与技巧、内容创作和解析。您可以掌握制作引人入胜的叙述、针对搜索引擎优化内容以及衡量活动效果的技能。许多课程都会介绍 Google Analytics、HubSpot 和社交媒体管理平台等工具,展示这些资源如何增强内容战略和跟踪绩效。

Coursera
您将获得的技能: WordPress, Search Engine Optimization, Blogs, Web Analytics, Web Content, Keyword Research, Information Architecture, Content Management, Marketing, Analytics, Web Design, Web Development
高级设置 · 指导项目 · 不超过 2 小时

您将获得的技能: Adobe Express, Web Content Accessibility Guidelines, Typography, Visual Design, Style Guides, Graphic and Visual Design, Design, Digital Design, Layout Design, Graphic Design, Color Theory, Design Elements And Principles, Content Creation, AI Personalization, Branding, Creativity, Generative AI
初级 · 课程 · 1-4 周

您将获得的技能: Email Automation, Email Marketing, Marketing Automation, Automation, Personalized Service, Editing, Content Creation
初级 · 指导项目 · 不超过 2 小时

Copenhagen Business School
您将获得的技能: 心理学, 数据收集, 营销, 消费者行为, 决策, 客户洞察, 广告, 商业道德, 市场调查, 品牌管理, 道德标准与行为, 营销心理学, 人类学习
初级 · 课程 · 1-3 个月

您将获得的技能: Canva (Software), Animations, Content Creation, Social Media, Creative Design, Graphical Tools, Design, Graphic Design, Digital Marketing
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Canva (Software), Teaching, Digital Design, Graphic Design, Business Marketing, Marketing Materials, Data Sharing, Creative Design, Editing, Marketing Design, Content Creation, Dashboard, User Accounts, Marketing
中级 · 指导项目 · 不超过 2 小时

Tecnológico de Monterrey
您将获得的技能: Social Media, Social Media Marketing, Social Media Strategy, Social Media Management, Social Network Analysis, Digital Media Strategy, Marketing, Global Marketing, Media Strategy, Customer Engagement, Content Performance Analysis, Consumer Behaviour
初级 · 课程 · 1-3 个月

您将获得的技能: Data Storytelling, Data Literacy, Data Visualization, Data Presentation, Tableau Software, Presentations, Data Visualization Software, Dashboard, Data Analysis, Web Content Accessibility Guidelines, Stakeholder Engagement
初级 · 课程 · 1-4 周

Northwestern University
您将获得的技能: 数据安全, 整合营销传播, 社交媒体战略, 信息隐私, 社交媒体, 营销预算, 法律, 关键绩效指标 (KPI), 客户参与, 营销, 社交媒体营销, A/B 测试, 计划管理, 业务指标, 绩效衡量, 企业对消费者, 营销效果
混合 · 课程 · 1-4 周

您将获得的技能: Prompt Engineering, Large Language Modeling, Generative AI, AI Security, Gemini, AI Enablement, Google Workspace, Productivity Software, Artificial Intelligence and Machine Learning (AI/ML), LLM Application, Model Evaluation, AI Workflows, Workplace inclusivity, Social Impact, Operational Efficiency, Human Factors, Critical Thinking, Analysis, Data Security, Natural Language Processing
初级 · 专项课程 · 3-6 个月

Starweaver
您将获得的技能: Customer experience strategy (CX), Service Design, Design Thinking, Change Management, Vendor Management, Hospitality Management, Vendor Relationship Management, Social Media Marketing, Process Mapping, Key Performance Indicators (KPIs), Social Media, Performance Measurement, Digital Media Strategy, Content Creation, Operational Efficiency, Digital Marketing, Leadership, Customer Engagement, Search Engine Optimization, Content Management
中级 · 专项课程 · 1-3 个月

Coursera
您将获得的技能: Promotional Materials, Marketing Materials, LinkedIn, Content Creation, Social Media Content, Social Media, Graphic Design, Content Marketing, Digital Content, Digital Marketing
初级 · 指导项目 · 不超过 2 小时