市场研究课程可以帮助您学习数据收集技术、 Survey Design、消费者行为分析和竞争格局评估。您可以掌握解读市场趋势、细分目标受众和开展焦点小组的技能。许多课程都会介绍 SPSS、Tableau 和 Google Analytics 等工具,这些工具支持分析数据和 Visualization 见解,从而为业务战略提供依据。

Unilever
您将获得的技能: Web Analytics, Social Media Campaigns, Campaign Management, Web Analytics and SEO, Digital Marketing, Google Analytics, Social Media Marketing, Search Engine Marketing, Social Media Strategy, Marketing Strategies, Search Engine Optimization, Keyword Research, Marketing Analytics, A/B Testing, Social Media, Campaign Planning, Smart Goals, Performance Analysis, Key Performance Indicators (KPIs), Value Propositions
★ 4.8 (64) · 初级 · 课程 · 1-4 周

您将获得的技能: Keyword Research, Data-Driven Marketing, Marketing Analytics, Data-Driven Decision-Making, Marketing Budgets, Return On Investment, Search Engine Marketing, Forecasting, Google Ads, Campaign Planning, Target Audience, Research
初级 · 课程 · 1-4 周

University of Minnesota
您将获得的技能: 角色(用户体验), 数据收集, 用户界面和用户体验(UI/UX)设计, 构思, 数据分析, 定性研究, 人员分析, 调查, 角色开发, 用户体验, 用户界面/用户体验研究, 用户研究, 设计研究, 用户界面(UI), 用户界面 (UI) 设计, 面试技巧
★ 4.6 (472) · 混合 · 课程 · 1-3 个月

您将获得的技能: Facebook, Corporate Communications, Customer Insights, Social Media Marketing, Social Media Analytics, Communication Planning, Marketing Effectiveness, Marketing Analytics, Data-Driven Marketing, Social Media, Content Performance Analysis, Marketing Strategies, Marketing, Web Presence, Target Audience, Research
★ 4.7 (49) · 初级 · 指导项目 · 不超过 2 小时

Indian Institute of Technology Guwahati
您将获得的技能: 研究方法, 促进讨论, 焦点小组, 用户体验设计, 利益相关者分析, 数据收集, 定性研究, 竞争分析, 研究, 用户界面/用户体验研究, 设计研究, 用户体验, 用户研究, 流程建模, 以用户为中心的设计, 面试技巧
初级 · 课程 · 1-3 个月

您将获得的技能: Benchmarking, Competitive Analysis, Market Research, Market Dynamics, Research Reports, Business Research, Competitive Intelligence, Market Analysis, Performance Measurement, Report Writing, Market Intelligence, Business Strategy, Marketing, Strategic Thinking, Business Writing, Market Data, Strategic Decision-Making, Business Communication, Data-Driven Decision-Making
★ 4.9 (7) · 初级 · 课程 · 1-4 周

Kennesaw State University
您将获得的技能: Target Market, Strategic Marketing, Product Marketing, Marketing Strategy and Techniques, Product Strategy, Market Research, Growth Strategies, Market Analysis, Marketing Psychology, Revenue Management, Promotional Strategies, Competitive Analysis, Consumer Behaviour
初级 · 课程 · 1-4 周

IE Business School
您将获得的技能: Market Opportunities, Market Analysis, Market Research, Competitive Analysis, Marketing Management, Market Intelligence, Strategic Decision-Making, Customer Analysis, Marketing Strategies, Marketing, Marketing Planning, Strategic Thinking, Strategic Marketing, Business Strategy, Analysis, Marketing Strategy and Techniques, Growth Strategies
★ 4.5 (8) · 初级 · 课程 · 1-4 周

IESE Business School
您将获得的技能: 打造品牌, 营销策略, 品牌战略, 产品战略, 营销策划, 品牌意识, 营销策略与技巧, 沟通策略, 数字营销, 价值主张, 品牌管理, 客户分析, 品牌营销, 市场营销, 目标市场, 战略营销, 战略传播, 营销管理, 产品规划, 目标受众
★ 4.5 (491) · 混合 · 课程 · 1-4 周

您将获得的技能: User Research, User Feedback, Project Scoping, Data Presentation, Analysis, Mobile Banking, Data Collection
★ 4.7 (269) · 初级 · 指导项目 · 不超过 2 小时
University of Virginia
您将获得的技能: 价值主张, 市场动态, 战略伙伴关系, 监管与法律合规, 产品生命周期管理, 新业务开发, 企业战略, 市场份额, 目标市场, 竞争分析, 市场营销, 博弈论, 消费者行为
★ 4.8 (235) · 初级 · 课程 · 1-4 周

您将获得的技能: Market Opportunities, Product Strategy, Competitive Analysis, Business Strategy, Product Planning, New Business Development, Business Solutions, Market Analysis, Business Analysis, Product Development, Business Planning, Entrepreneurship, Growth Strategies, Innovation
★ 4.6 (42) · 中级 · 指导项目 · 不超过 2 小时