营销解析课程可以帮助您学习数据分析、客户细分、营销活动绩效衡量和投资回报计算。您可以掌握解读营销指标、优化数字战略和利用消费者洞察力推动决策的技能。许多课程都会介绍 Google Analytics、Tableau 和 Excel 等工具,这些工具支持数据解析和趋势可视化,使您能够在实际营销场景中应用自己的技能。
Duke University
您将获得的技能: 数据叙事, 数据可视化软件, 利益攸关方沟通, 商业分析, 仪表板, 业务过程, 业务流程改进, 数据操作, 数据分析, Tableau 软件, 可视化(计算机制图), 数据可视化, 演讲
混合 · 课程 · 1-3 个月

Coursera
您将获得的技能: Model Evaluation, MLOps (Machine Learning Operations), Artificial Intelligence and Machine Learning (AI/ML), Sampling (Statistics), Statistical Methods, Model Deployment, Statistical Modeling, Human Machine Interfaces, Performance Metric, Performance Analysis, Applied Machine Learning, Anomaly Detection, Predictive Analytics
中级 · 课程 · 1-4 周
University of Pennsylvania
您将获得的技能: 统计建模, 电子表格软件, 微软Excel, 预测建模, 数据建模, 定量研究, 数据驱动的决策制定, 业务建模, 预测, 商业分析, 回归分析, 投资组合管理, 数学建模, 风险分析, 风险管理, 投资管理, 金融建模, 演讲, Microsoft PowerPoint, 金融报表
初级 · 专项课程 · 3-6 个月

IBM
您将获得的技能: IBM Cognos 分析, MySQL, 阿帕奇气流, 数据管道, 数据库管理, 关系数据库, IBM DB2, 仪表板, 数据库管理员, 数据仓库, 外壳脚本, Linux 命令, 数据存储, 数据库设计, SQL, Bash(脚本语言), Apache Kafka, 数据可视化, 摘录, 数据库架构与管理
初级 · 专业证书 · 3-6 个月

Coursera
您将获得的技能: Search Engine Marketing, Google Ads, Content Creation, Performance Metric, Key Performance Indicators (KPIs), Competitive Intelligence
初级 · 课程 · 1-4 周
您将获得的技能: Generative AI, Retrieval-Augmented Generation, Large Language Modeling, Responsible AI, Data Ethics, Generative Adversarial Networks (GANs), Agentic systems, AI Security, Discussion Facilitation, Business Ethics, Embeddings, Regulatory Compliance, Case Studies, Data Synthesis, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, SAS (Software), AI Workflows, Analytics, Machine Learning
初级 · 专项课程 · 3-6 个月

Coursera
您将获得的技能: Canva (Software), Brand Strategy, Logo Design, Branding, Style Guides, Brand Awareness, Graphic and Visual Design, Marketing Materials, Typography, Design Elements And Principles, Color Theory, Asset Management
初级 · 课程 · 1-4 周

您将获得的技能: Data Storytelling, Data Literacy, Data Visualization, Data Presentation, Tableau Software, Presentations, Data Visualization Software, Dashboard, Data Analysis, Web Content Accessibility Guidelines, Stakeholder Engagement
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: Event Management, Blogs, Content Development and Management, Content Management, Web Design, Web Design and Development, No-Code Development, Brand Management, Digital Marketing, Public Relations
初级 · 指导项目 · 不超过 2 小时

Birla Institute of Technology & Science, Pilani
您将获得的技能: Social Media, Social Media Strategy, Social Media Marketing, Social Media Management, Professional Networking, LinkedIn, digital literacy, Ethical Standards And Conduct, Facebook, Instagram, Digital Media Strategy, Media and Communications, Social Network Analysis, Professional Development, Safety and Security, Digital Marketing, Cybersecurity, Content Creation, Digital Communications, Communication
初级 · 课程 · 1-3 个月

您将获得的技能: Search Engine Optimization, Target Audience, Web Analytics and SEO, Keyword Research, Market Opportunities, Business Strategy, Strategic Thinking, Competitive Analysis, Analysis, Auditing, Business Metrics
混合 · 课程 · 1-4 周

您将获得的技能: Product Management, Go To Market Strategy, Product Planning, User Experience, Market Analysis, Revenue Management, Product Lifecycle Management, UI/UX Strategy, Product Roadmaps, Product Design, Product Strategy, Sprint Retrospectives, User Interface and User Experience (UI/UX) Design, Marketing Analytics, Product Testing, Sprint Planning, A/B Testing, Driving engagement, Agile Methodology, Stakeholder Management
中级 · 课程 · 1-3 个月