University of London logo

BSc Marketing

University of London 徽标

BSc Marketing

University of London

Accredited Bachelor’s degree

Offered by the University of London

36-72 months

12 courses total, 10-12 hours per week

£15,521-£20,657 total cost

100% online

Lecture videos, live sessions, group feedback, and connection with instructors and peers

Launch your marketing career by earning your Bachelor of Science in Marketing from the University of London

The Bachelor of Science in Marketing provides a foundation for advanced and independent study by establishing a common platform of essential knowledge and skills. You’ll gain a unique insight into the role and function of marketing in our society and a global perspective on the ways marketing impacts different nations and peoples. A range of themes is offered to ensure that you get to appreciate the diverse, interdisciplinary nature of business administration and marketing and also gain or reinforce a range of conceptual, technical, quantitative and personal skills.

Experience a progressive degree structure that allows you to move from general modules to more critical or specialist modules. You will gain the ability to analyse real-life problems facing actual businesses and evaluate the effectiveness and limitations of different marketing and management solutions and practices.

What sets this program apart?

Earn a globally recognised degree
Earn a globally recognised master’s degree from the University of London with academic direction from Royal Holloway, a top 40 UK university.
Study on your schedule
Progress at a pace that fits your life, completing 12 courses over 36–72 months with a flexible weekly commitment designed for working professionals.
Learn from world-class faculty
Learn from internationally renowned experts at Royal Holloway’s School of Business and Management, University of London.
Real-world relevance
Develop the skills to analyse marketing challenges and implement practical strategies in professional settings.
Join a global learning community
Join a dynamic learning community and connect with peers around the globe to engage in learning activities where each student brings their unique perspectives.
Gain hands-on marketing expertise
Develop practical marketing theory and skills through immersive online learning, including videos, readings, discussions, quizzes, and tutorials.

2026 年春季学生的申请已截止!

活动预告

敬请期待!

其他资源

2026 年春季申请已结束!

获取更多信息。


Accredited Bachelor’s degree

Offered by the University of London

36-72 months

12 courses total, 10-12 hours per week

£15,521-£20,657 total cost

100% online

Lecture videos, live sessions, group feedback, and connection with instructors and peers

Accredited Bachelor’s degree

Offered by the University of London

36-72 months

12 courses total, 10-12 hours per week

Launch your marketing career by earning your Bachelor of Science in Marketing from the University of London

The Bachelor of Science in Marketing provides a foundation for advanced and independent study by establishing a common platform of essential knowledge and skills. You’ll gain a unique insight into the role and function of marketing in our society and a global perspective on the ways marketing impacts different nations and peoples. A range of themes is offered to ensure that you get to appreciate the diverse, interdisciplinary nature of business administration and marketing and also gain or reinforce a range of conceptual, technical, quantitative and personal skills.

Experience a progressive degree structure that allows you to move from general modules to more critical or specialist modules. You will gain the ability to analyse real-life problems facing actual businesses and evaluate the effectiveness and limitations of different marketing and management solutions and practices.

What sets this program apart?

Earn a globally recognised degree
Earn a globally recognised master’s degree from the University of London with academic direction from Royal Holloway, a top 40 UK university.
Study on your schedule
Progress at a pace that fits your life, completing 12 courses over 36–72 months with a flexible weekly commitment designed for working professionals.
Learn from world-class faculty
Learn from internationally renowned experts at Royal Holloway’s School of Business and Management, University of London.
Real-world relevance
Develop the skills to analyse marketing challenges and implement practical strategies in professional settings.
Join a global learning community
Join a dynamic learning community and connect with peers around the globe to engage in learning activities where each student brings their unique perspectives.
Gain hands-on marketing expertise
Develop practical marketing theory and skills through immersive online learning, including videos, readings, discussions, quizzes, and tutorials.

2026 年春季学生的申请已截止!

活动预告

敬请期待!

其他资源

[Featured Image] A woman leads a team meeting in a conference room.

Build toward a degree at your own pace

Not ready to commit to a full degree? Start with a course. When you complete eligible courses, you may be able to have your learning recognised for credit if you are admitted and enrol in the BSc Marketing program. Gain in-demand skills while building toward a degree. Complete both of these eligible courses to potentially earn 30 credits, saving up to £1,556 ($1,946), and build progress toward a future degree.

Find out more

*Successful application and enrollment are required. Eligibility requirements apply. Each institution determines the number of credits recognized by completing this content that may count towards degree requirements, considering any existing credits you may have. Click on a specific course for more information.

[Featured Image] A woman leads a team meeting in a conference room.

灵活、按模块付费的学费让您可以根据自己的生活方式选择合适的平衡课程

  • 学费总计 £14,088 至 £18,868

    通过灵活的付款方式,您可以按照自己选择的进度接受高质量的教育。
  • 按模块付费{2}

    学费按模块支付,现收现付,六个学期均摊。 如果您需要暂停一个学期的课业,您将不会被收取该学期的费用。
  • 资助你的学习{2}

    您可以在这里找到潜在的资金来源和奖学金

Choose your path: Direct entry or Performance-Based Admissions

Whether you have entry qualifications or professional work experience, earning a Bachelor's degree in Marketing can help accelerate your career. If you do not have the standard entry requirements for the Bachelor of Science in Marketing, the University of London welcomes applications via the Performance-Based Admissions route.

To qualify for Performance-Based Admissions you need a minimum of four GCSEs or a High School Diploma (or equivalent) and relevant work experience. If you gain Performance-Based entry to the degree, you’ll also need to achieve a pass (40% weighted average or higher) in one required module to remain on the course. You do not need to complete this module before you enroll, it will simply form part of your first term studying the degree.

Unsure which entry route is best for you? Simply apply via direct entry. If you don’t meet direct-entry criteria, your application will automatically be considered for Performance-Based Admission.

Spring 2026 applications are closed!

Stay tuned to join our next cohort.

攻读学位

当您完成这些课程时,如果您被录取并注册,您所学到的知识可被承认为本学位的学分¹。

必须成功申请并注册。资格要求适用。各院校会根据您现有的学分情况,确定完成本课程后可计入学位要求的学分。单击特定课程了解更多信息。

为此学位做准备

这些课程可让您预览相关学位课程计划中的主题、材料和授课教师,以便您确定该主题或大学是否适合您。

常见问题

您的证书将表明您已成功完成市场营销理学学士学位课程。 它还将显示颁发机构是伦敦大学,学术指导由伦敦大学皇家霍洛威学院提供。

攻读该学位的学生可胜任一系列营销工作,如

  • 品牌大使
  • 战略营销人员
  • 营销经理
  • 活动设计师
  • 消费者分析师
  • 社交媒体专员
  • 创意经理

通过该课程可获得英国认可的学位证书。 目前还没有任何其他专业认证。

Spring 2026 applications are closed!

Stay tuned to join our next cohort.