Name: Corporate Strategy
Brand: University of London
Availability: OnlineOnly
Rating: 4.8 (757 reviews)

返回到 Corporate Strategy

学生对 University of London 提供的 Corporate Strategy 的评价和反馈

4.8

星

2,821 个评分

课程概述

Corporate strategy is the strategy a firm uses to compete across multiple businesses. Many small firms want to grow by entering new businesses. Many large firms already are in multiple businesses, e.g. a photo camera producer selling also sunglasses. We developed this course to help you make good corporate strategy decisions. Of the many decisions a firm has to make, corporate strategy decisions are among the most consequential. We will look at these key corporate strategy decisions: - Diversification: How and which businesses should your firm enter? - Divestiture: How and from which businesses should your firm exit? - Corporate HQ: How should we organize corporate headquarters to create value across the different businesses?...