Chevron Left
返回到 Demand management: Breaking down today’s commercial silos

学生对 ESSEC Business School 提供的 Demand management: Breaking down today’s commercial silos 的评价和反馈

4.7
星
371 个评分

课程概述

The biggest challenge facing the hospitality industry over the next 5 years is the lack of integration between the key commercial disciplines of sales, revenue, distribution and finance and the negative impact this will continue to have on delivering asset value and maximum profitability. This course, spread over 4 key modules: Asset Management Demand Generation Digital Marketing Demand Optimisation aims to break down these commercial silos and reveal the journey from long-term asset development through to short-term profit tactics and how commercial teams can align themselves throughout the organisation. Created by SnapShot, this course is hosted by a group of experienced Industry guest lecturers in their fields of expertise and includes an ideal mix of accessible theory and practical exercises and simulations. SnapShot is a Hotel Demand Management company that specializes in helping hotels aggregate and use their data. We provide useful tools as well as innovative education and coaching services to empower hotels to take informed decisions in managing their demand to increase profits....

热门审阅

DP

Apr 2, 2019

Great Content ! It is a course to enjoy and consume in a slow pace. A lot to learn !~

MM

May 28, 2020

Wonderful course and very useful, it will help me in my career.

筛选依据：

26 - Demand management: Breaking down today’s commercial silos 的 50 个评论（共 66 个）

创建者 Vladislav Z

•

May 3, 2020

Brendan May and Alex are great teachers. others are a bit boring

创建者 Mohamed M

•

May 29, 2020

Wonderful course and very useful, it will help me in my career.

创建者 Uddipan C

•

Apr 26, 2023

Very crisp and to the point . Understanding becomes easy

创建者 Ross B

•

Sep 4, 2021

Great course that blends several disciplines together.

创建者 Xavier M E

•

Jul 15, 2021

Well woth it to consolidate knowledge and experience!

创建者 Nicolas P

•

Mar 30, 2020

Challenging, very interesting and excellent professors

创建者 Nguyen T T

•

Jul 30, 2021

Thank you for sharing good knowledge and experiences

创建者 Dipak A

•

Mar 21, 2025

Best course for hotelier or Hotel Manager.

创建者 Ayodele A

•

Nov 10, 2017

Learnt so much, much more than I expected!

创建者 YaSy

•

Mar 19, 2019

Pretty interesting. Very good speaker!

创建者 Prashant V S

•

Jul 27, 2025

Excellent Course and very detailed

创建者 Akshay K

•

Jun 22, 2020

Excellent content and assignments

创建者 Griselda C

•

Jun 4, 2019

Increíble. Altamente recomendado

创建者 Jason R

•

Feb 14, 2016

Comprehensive and very thorough.

创建者 Claudia C

•

Oct 29, 2017

rEALLY HELPFUL AND PRACTICAL!

创建者 Shafi D S

•

Aug 2, 2023

very very insightful

创建者 Soha S

•

Jun 3, 2023

It is amazing course

创建者 Mauricio A Q M

•

Jan 8, 2018

Great course!

创建者 Minh T N

•

Nov 6, 2024

good course

创建者 Dr. R M

•

May 24, 2016

Superb....

创建者 S M

•

Dec 23, 2025

awesome

创建者 BSHM A J M G

•

Mar 27, 2021

awesome

创建者 ORJI C M

•

Feb 11, 2017

perfect

创建者 NILESH L S

•

Sep 14, 2022

best

创建者 swapnil P

•

Jun 6, 2020

Great