Chevron Left
返回到 Food & Beverage Management

学生对 Università Bocconi 提供的 Food & Beverage Management 的评价和反馈

4.8
4,976 个评分

课程概述

Managing a company in the food and beverage industry is a fascinating task. Food and beverage products are so deeply rooted in the culture of most countries that making and selling them is not only a matter of making and selling good and tasty products, but products that nurture people's body, soul, and heart. Given this, it's not difficult to see that the task quickly becomes complex. The objective of this course is twofold: first, we will focus on contemporary challenges that managers and entrepreneurs in food and beverage businesses should be able to face; and second, we will provide models and tools to design and implement appropriate courses of action to satisfy customers and build an advantage over the competition. This course is made up of four modules and an introduction, each exploring one dilemma that food and beverage companies face. You will be presented with a set of video lectures and guest speakers. These lectures combine an accessible introduction to specific topics integrated with interviews of managers and experts that will give precious insights and examples to the participants. To enhance your learning experience with us, we will make a Documentary on the Excellences of the Modena District available for you, which is in a format that we have developed specifically for this course in order to give you the chance to experience first-hand the territory as our on-campus students usually do. Each module is paired with an evaluated quiz and weekly discussion forums to reflect on the variety of the F&B world, its complexity, and the power of the network that we will build together during the course. Successful completion of the quizzes is required for a course certificate as explained in the Grading Policy. Below the guest speakers of the course: Masterchef Italia Sky – Nils Hartmann, Head of Movie Channels at Sky Italia – www.masterchef.sky.it Eataly - Paolo Bongiovanni, Marketing Director Italy – www.eataly.net Berlucchi – Paolo Ziliani, Owner – www.berlucchi.it Joia Restaurant – Alta Cucina Naturale – Pietro Leemann, Owner and Chef – www.joia.it Branca – Nicolò Branca, Owner – www.branca.it Barilla – Giuseppe Morici, President Region Europe – www.barilla.com Proyecto Expo 2015 Chile – Guillermo Ariztia, Chile Pavillon Director – www.expomilan.cl Winery Il Cavallante, Milano – Sergio Morpurgo, Owner Heineken – Floris Cobelens, Marketing Director – www.heineken.com TRDN – Martin Oetting, Managing Director – www.trnd.com GROM – Federico Grom, Owner and Founder – www.grom.it/en Tetra Pak – Matthew Hatton, Director Competitor Intelligence – www.tetrapak.com BioHombre – Matteo Panini, CEO – www.hombre.it Acetaia Maletti – Carmen & Claudio Maletti Cantine Riunite & CIV – Vanni Lusetti, CEO; Francesca Benini, Sales & Marketing Manager; Elena Lottici, Export Manager; Mario Vandi, Brand Manager – www.riunite.it GlemGas – Marco Guerzoni, Program Product Manager – www.glemgas.com Bibendum Catering – LaFranceschetta58 – Sabrina Lazzereschi & Marta Pulini, Owners and Founders – www.bibendumcatering.it , www.franceschetta58.it DISCLAIMER - Since most of the videos are conducted with those whose native language is not English, we have decided to sometimes preserve their more emphatic speech to keep a tighter match between the audio and the subtitles....

热门审阅

MM

Jun 27, 2016

Excellent course, a very good instructor using good examples and clear explanations. I also enjoyed the interviews, the quality of the production used to develop the videos and the great locations.

SL

Jul 27, 2020

Any people who want to become an entreprenuer should definitely do this course. The lectures was explained in a detailed manner and the powerpoint slides are also quite precise and easily understood.

筛选依据:

651 - Food & Beverage Management 的 675 个评论(共 1,337 个)

创建者 DANIELA J B

Jun 22, 2020

Es un curso muy bueno, me abrio la mente a un mundo diferente de como se ve Alimentos y bebidas en mi pais.

创建者 Patrizia T

Apr 27, 2020

Interesting and innovative; granting a marketing footprint, not only related to food and beverage business.

创建者 Ana E C H

Jun 7, 2020

Very complete, not basic, every topic was interesting and the inverviews helped compliment what we learned

创建者 Alina

May 11, 2020

I loved the course, only throwback was that some shared video, pinterest links were not available anymore.

创建者 Karina F

Sep 6, 2022

Muito bom o curso, gostei. Poderiam disponibilizar mais cursos na área de marketing, alimentos e bebidas.

创建者 Pranjal s

Aug 12, 2020

this course gave me intelect on how to deal with marketting as awhole in relation with food and bevrages

创建者 Aneez S I

Jun 17, 2020

It's a really good course for anyone who wants to learn about markets in the Food & Beverage industry...

创建者 Giulio B

May 15, 2020

un corso interessantissimo e fatto davvero molto bene, fantastiche le interviste intercorso. Complimenti

创建者 Prashant A

Jan 29, 2021

If you want to work in the hospitality industry - take this course. It's very much informative course.

创建者 Sib S P

Sep 16, 2020

Thank you Gabriele Troilo for explaining the food and beverage marketing to me as it may help me future

创建者 Guillermo R C

Jul 29, 2020

Great course for anyone that wants to understand the very basic of F&B Management. Highly recommend it.

创建者 Timothy C

May 31, 2020

The course was very insightful and the interviews with current managers in the field were very helpful!

创建者 SimoneTricarico

Apr 24, 2020

Fantastic course really well and easy explaned. My best regards to Mr. Troilo very competent Professor.

创建者 Aderson G C

Jan 18, 2024

Curso muito bom , muito bem explicado , com bons exemplos , excelentes entrevistas , aprendi muito .

创建者 ROBERTA I

Sep 18, 2020

The course is well structured, the teacher impeccable, the contents enormously interesting. Thank you.

创建者 Vincent L

Jun 2, 2020

it was really informative especially for a food technologist or someone who works in the food industry

创建者 Badr Q

Dec 31, 2020

It was extremely helpful, great and informative. I can’t thank you all enough for your great efforts.

创建者 Silvia G

May 27, 2020

I very much enjoyed this course! It was challenging, inspiring, fun to watch and very well presented.

创建者 Antoine B M

Nov 15, 2020

Very rich course with awesome interviews with interesting players in the food and beverage industry.

创建者 Luciana P

Jul 15, 2020

I loved the class, the teacher, the content, tests, everything. Very well created, so glad I did it!

创建者 Aman d S

Nov 13, 2022

the cource is verry verry good i learned many things related to the management of food and beverage

创建者 Thant Z H

May 7, 2021

One of the best Food and Beverage Management courses I have ever learned. Thank you for the course.

创建者 Abhay B

Feb 3, 2021

very good course. increased my knowledge on food marketing how to build a brand and and maintain it

创建者 Bhea T

Dec 22, 2020

Muito boa a didática e o conteúdo passado, exemplos reais e boa comunicação do professor nas aulas.

创建者 victor a

May 24, 2020

Very good course. Strategic insights on the sector, together with real life managerial experiences.