This innovative course explores the transformative role of Artificial Intelligence (AI) in Growth Marketing, equipping participants with the knowledge and skills to leverage AI for crafting innovative marketing strategies and optimizing campaigns. Participants will delve into how AI reshapes marketing approaches and contributes significantly to achieving key business objectives, preparing them to thrive in the dynamic digital marketing landscape.
Grow with AI: Your AI-driven Growth Marketing strategy
Grow with AI: Your AI-driven Growth Marketing strategy
本课程是 Generative AI for Growth Marketing 专项课程 的一部分
位教师：Thalita Milan
11,196 人已注册
包含在 
中
您将学到什么
Develop an AI-powered Growth Marketing strategy that increases customer engagement and sales.
Utilize AI in creating efficient and result-oriented marketing tactics for each stage of the customer’s journey.
Implement AI tools for enhancing business growth and achieving revenue targets.
Analyze and apply AI insights to optimize marketing efforts and ROI.
您将获得的技能
要了解的详细信息
可分享的证书
添加到您的领英档案
作业
4 项作业
授课语言：英语（English）
了解顶级公司的员工如何掌握热门技能
积累特定领域的专业知识
本课程是 Generative AI for Growth Marketing 专项课程 专项课程的一部分
在注册此课程时，您还会同时注册此专项课程。
- 向行业专家学习新概念
- 获得对主题或工具的基础理解
- 通过实践项目培养工作相关技能
- 获得可共享的职业证书
该课程共有4个模块
In Module 1, delve into how AI transforms growth strategies, enhances market understanding, and optimizes the customer journey, setting the foundation for tangible business growth.
涵盖的内容
10个视频4篇阅读材料1个作业2个讨论话题1个插件
Module 2 focuses on mastering AI for crafting targeted communication through effective email list building. Explore practical demonstrations using CRM tools to segment leads and create targeted strategies.
涵盖的内容
10个视频3篇阅读材料1个作业2个讨论话题1个插件
Module 3 focuses on leveraging AI to nurture leads effectively, enhance personalization, and increase customer retention and advocacy through automation and innovative strategies.
涵盖的内容
10个视频3篇阅读材料1个作业2个讨论话题1个插件
Module 4 equips you with the tools to enhance your Growth Marketing strategy using AI-driven analytics, enabling you to decode marketing success, refine strategies, and navigate ethical considerations for sustainable growth.
涵盖的内容
11个视频3篇阅读材料1个作业2个讨论话题1个插件
获得职业证书
将此证书添加到您的 LinkedIn 个人资料、简历或履历中。在社交媒体和绩效考核中分享。
提供方
从 Marketing 浏览更多内容
状态：免费试用Emory University
状态：免费试用Emory University
状态：免费试用University of Maryland, College Park
状态：免费Coursera Project Network
人们为什么选择 Coursera 来帮助自己实现职业发展
Felipe M.
自 2018开始学习的学生
''能够按照自己的速度和节奏学习课程是一次很棒的经历。只要符合自己的时间表和心情，我就可以学习。'
Jennifer J.
自 2020开始学习的学生
''我直接将从课程中学到的概念和技能应用到一个令人兴奋的新工作项目中。'
Larry W.
自 2021开始学习的学生
''如果我的大学不提供我需要的主题课程，Coursera 便是最好的去处之一。'
Chaitanya A.
''学习不仅仅是在工作中做的更好：它远不止于此。Coursera 让我无限制地学习。'
学生评论
4.6
81 条评论
- 5 stars
74.07%
- 4 stars
17.28%
- 3 stars
3.70%
- 2 stars
4.93%
- 1 star
0%
显示 3/81 个
RK
4
已于 Sep 16, 2025审阅
It was quick informative but you can say, the Test or QA's were quite easy or generic.
VV
5
已于 Dec 11, 2024审阅
Just like a Gold mine for a beginner ! I absolutely recommend it
ER
4
已于 Jan 22, 2025审阅
Great! But one of the questions wrong answers was marked as the right one.
常见问题
To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.
更多问题
提供助学金，