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学生对 Northwestern University 提供的 Leadership Communication for Maximum Impact: Storytelling 的评价和反馈

4.5
1,307 个评分

课程概述

Storytelling is an essential part of leadership. Effective leaders communicate to inspire talent to excel; to partner with investors and communities; to engage with customers and clients and to grow their impact in the world as part of a global community. Cultivating an authentic, trustworthy and compelling narrative is vital to a leader’s success. This course helps leaders find their own story through personal branding; develop storytelling success with all constituencies; initiate an effective voice for crisis; interact well through social and third party media; and communicate a vision for innovation....

热门审阅

MA

Feb 7, 2016

I liked this course a lot as it gave me the opportunity to work doing the assignment, helping me to think as an executive team leader. It was very challenged but very rewarding at the end of it.

NB

Jan 24, 2016

The subjects selected are relevant, the professors are very knowledgable, engaging and inspiring and they answer all the questions promptly.I enjoyed this course tremendously, highly recommended!

筛选依据:

276 - Leadership Communication for Maximum Impact: Storytelling 的 300 个评论(共 326 个)

创建者 Giovanni R

Mar 26, 2021

Good to understand the basics of Storytelling.

创建者 Yoann S

Feb 1, 2016

It would be better if there was more tests.

创建者 Alejandro C

Dec 21, 2015

Very useful course, even for everyday life.

创建者 prachi a

Feb 27, 2016

This course was very helpful to me..

创建者 Claudia R A

Oct 4, 2023

Good examples, easy to understand

创建者 Christopher M

Aug 6, 2019

Great Story Telling Course

创建者 Sushma B

Jul 3, 2016

Excellent course. thankyou

创建者 Aniceto P y M

Jul 20, 2017

Interesting, a bit short

创建者 Thomas P

Mar 14, 2022

good and comprehensive

创建者 Scott J

Jul 3, 2018

Thanks Northwestern!

创建者 Anand K H

Nov 17, 2019

Good course.

创建者 Daniel A

Aug 2, 2017

Great course

创建者 Mohamed S m E M

Nov 18, 2024

good course

创建者 abbas

Feb 26, 2023

Good

创建者 Carlos L

Sep 11, 2019

Good

创建者 M

May 7, 2019

I

创建者 Martin P

Apr 16, 2024

The course itself was fairly interesting however there was a lot of redundancy in the material presented. I especially disliked the peer review for a final grade. There were many skill sets involved with the folks that took this course and not all of the folks have equal skills in terms of analysis of material they were reviewing. By this I mean if your final submission was reviewed by someone with lesser skills and or understanding of material in general you end up with a lower grade.

创建者 Jordan M

Jul 25, 2022

I'd probably actually give this 3.5/5 stars. It was a good course, but I was hoping for a little more advanced storytelling/experiential learning. I think this course is perfect for people who don't have a graduate degree but if you have a graduate degree in a business related field it's likely you've covered most of this. I did appreciate the framework for storytelling though and thought it was helpful.

创建者 Jose A R

Nov 30, 2020

The course is easy to follow and well-taught. The prospective student should be aware that the course is an overview of each of the topics (mainly personal brand, segmenting audience, communicating innovation, crisis response), rather than covering the topics in-depth. Personally, I found interesting the concepts of personal brand, and the crisis response.

创建者 Patrick S

Jun 13, 2022

There are a large number o peer-review submissions that are simply cut and pasted from either the class or unrelated articles. Also, many assignments I reviewed are from the years 2020 and 2021. Are these students even active? It makes me wonder if my submission will get a timely review so that I may receive credit for having completed this course.

创建者 Joan L

Aug 1, 2019

Thank you for providing practical methodologies for building the stories. The Crisis Response approach was very useful.

I would prefer to have assignments each week than to combine them all into the the final week. This allows to integrate the learnings and also preparing and marking the assignments doesn't take as long.

创建者 Alexandra S

Sep 15, 2017

Inspiring course with a lot of reasons about why storystelling is so important. But I feel I haven't learned enough about the techniques and tools of storytelling, also more examples or best cases would have been beneficial to get a better understanding about how one could apply storytelling.

创建者 Kate S

Sep 7, 2021

The teachings could have been better cemented through more frequent knowledge checks and activities - the theory all blended into one, and I found it more focused on "pitching the benefit of storytelling" than "teaching us how to craft and deliver better stories".

创建者 Alastair K

Dec 28, 2015

The final assignment could use a little bit of work, from a clarity standpoint. I actually think that the exercise is quite rewarding, but the expectations of, and directions for participants aren't entirely clear (and that's coming from a native English speaker).

创建者 Marta A

Feb 14, 2022

I was looking forward to this course as I thought it would be extremely relevant. It would benefit of little quizzes after each module and more focus on the actual storytelling in presentations, not necessarily linked to leadership.