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学生对 Copenhagen Business School 提供的 An Introduction to Consumer Neuroscience & Neuromarketing 的评价和反馈

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3,507 个评分

课程概述

How do we make decisions as consumers? What do we pay attention to, and how do our initial responses predict our final choices? To what extent are these processes unconscious and cannot be reflected in overt reports? This course will provide you with an introduction to some of the most basic methods in the emerging fields of consumer neuroscience and neuromarketing. You will learn about the methods employed and what they mean. You will learn about the basic brain mechanisms in consumer choice, and how to stay updated on these topics. The course will give an overview of the current and future uses of neuroscience in business....

热门审阅

AS

Mar 30, 2020

Thomas has the rare ability to explain the difficult concepts in relatively simple terms. I think that this course provides a good introduction on consumer neuroscience for beginners.

JF

Feb 28, 2021

Enjoyed the challenge [some of it ethical] and the new learning.Well devised course with interviews from the 'field' to give the real world applications.Thank you for your work Thomas & CBS

筛选依据：

576 - An Introduction to Consumer Neuroscience & Neuromarketing 的 600 个评论（共 891 个）

创建者 Qiang L

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Oct 24, 2018

Very good course!

创建者 Marianna K

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Sep 28, 2017

Excellent course!

创建者 Fatema A

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Apr 15, 2025

good and helpful

创建者 Rudradip b

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Jun 1, 2023

Excellent Course

创建者 2K19/ME/162 P K

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May 16, 2023

Very Good course

创建者 Wisdom P

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Oct 10, 2022

great course!!!

创建者 Kamesh R

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Aug 2, 2021

best course ever

创建者 Pankaj B

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Jul 5, 2020

Fantastic course

创建者 Surabhi S

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Jan 14, 2019

Excellent course

创建者 RaviChandraReddy C

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Jul 18, 2017

excellent course

创建者 SARAYU.V.S

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Oct 6, 2016

wonderful course

创建者 Ojas D

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Jun 19, 2025

Very Intersting

创建者 Jay J A

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Apr 6, 2022

Awesomeinsights

创建者 Gabriel B

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Nov 7, 2021

Excelente curso

创建者 Vijaya L V

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Aug 2, 2021

amazing course

创建者 Beth P

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Jan 1, 2021

A great course.

创建者 Md R I

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Jun 16, 2020

this is helpful

创建者 Darryl W D X

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Jun 1, 2020

it was a blast!

创建者 KIRAN V M

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May 13, 2020

Very insightful

创建者 Igor B

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Jan 9, 2019

SEN-SA-SIO-NAL!

创建者 claudia a g

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Sep 7, 2018

its very useful

创建者 Chinmoy M

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May 4, 2023

Awesome course

创建者 masroor u

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Feb 27, 2020

no nice course

创建者 Swarnim K

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Jul 22, 2024

learned a lot