课程概述
The purpose of this course is to present, analyze and discuss the different facets of business strategy formulation. Emphasizing that strategy can be seen as a unified theme that provides coherence and direction to the actions and decisions of a firm, we will cover a variety of business strategy topics concerned with firm positioning in the context of different markets, industries and locations.
At the end of the course, you will be able to:
- Identify why a strong strategy is essential for the future business success
- Formulate a business strategy that suits the needs and visions of your organization
- Explain why managers too often formulate sub-optimal strategies
- Extrapolate measures to optimize current business strategies
Workload: 2-4 hours per week.
热门审阅
ML
Apr 14, 2020
I think the content is good, and the exxercises are in line with the content. Though a couple of links were broken so I would recommend revising this.
LS
Oct 16, 2018
It is interesting course and well presented and communicated. However, I think that asking for 4 peer reviews, is a bit too much and causing for delays in graduation.
筛选依据：
301 - Strategy Formulation 的 304 个评论（共 304 个）
创建者 Ahmed A
•May 29, 2022
Many links & articles are removed or broken
Many links needs subscribing
创建者 Mania A
•Mar 22, 2019
I did not like this course
创建者 Hamid S
•May 8, 2023
Very boring
创建者 Afrah A
•Mar 30, 2021
.