中Look ahead to the forces reshaping the future of sports media—where economics, technology, and audience dynamics converge. This course explores the evolution of traditional revenue models, the growing media power of global mega-events, and the rising demand for sustainable, scalable business strategies in an ever-shifting industry.
The Future of Sports Media and Challenges Ahead
您将学到什么
Analyze the future of revenue models and economic sustainability in sports media
Understand new audience patterns, gamification, and opportunities in women’s sports
Explore emerging technologies like AI, digital twins, and immersive experiences
您将获得的技能
- Marketing Strategy and Techniques
- Revenue Management
- Game Theory
- New Product Development
- Content Strategy
- Brand Management
- Sustainability Reporting
- Artificial Intelligence
- Open Source Technology
- Media and Communications
- Digital Design
- Digital Transformation
- Augmented Reality
- Metadata Management
- Storytelling
- 3D Modeling
- Innovation
- Augmented and Virtual Reality (AR/VR)
- Trend Analysis
- People Analytics
要了解的详细信息
可分享的证书
添加到您的领英档案
最近已更新！
June 2025
作业
6 项作业
授课语言：英语（English）
了解顶级公司的员工如何掌握热门技能
积累特定领域的专业知识
本课程是 Revolution in Sports Media: Innovative Strategies 专项课程 专项课程的一部分
在注册此课程时，您还会同时注册此专项课程。
- 向行业专家学习新概念
- 获得对主题或工具的基础理解
- 通过实践项目培养工作相关技能
- 获得可共享的职业证书
该课程共有3个模块
Explore how digital disruption is transforming revenue models and financial sustainability in sports media. This module covers the shift to free-to-view and tech-driven monetization, the economic influence of mega-sporting events, and strategies for long-term sustainability and inclusive growth in the industry.
涵盖的内容
6个视频3篇阅读材料2个作业1个讨论话题
Understand the evolving media consumption patterns across generations and niches. Learn how to engage Gen Z, Millennials, and Generation Alpha, unlock the media potential of women’s sports, and harness the power of gamification and fantasy models to attract and retain diverse audiences.
涵盖的内容
6个视频3篇阅读材料2个作业1个讨论话题
Dive into the technologies revolutionizing fan engagement and media production. This module examines the rise of immersive media, the role of the metaverse, digital twins, volumetric data, and the integration of AI, mixed reality, and shared reality to create new forms of interactive and personalized sports experiences.
涵盖的内容
6个视频3篇阅读材料2个作业1个讨论话题
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常见问题
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When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.
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