Chevron Left
返回到 What is Social?

学生对 Northwestern University 提供的 What is Social? 的评价和反馈

4.6
4,204 个评分

课程概述

The “What Is Social?" MOOC is for business owners, executives, and marketing professionals who want to significantly improve their abilities to grow their social strategy using effective, proven methodologies. This hands on, "how to" program won’t just tell you how to grow your professional persona using social – you will actually do it! This course is the first in the six-course specialization, Social Media Marketing: How to Profit in a Digital World. While the course can be audited for free, paid learners will receive additional content beyond the course basics. For MOOC 1, the toolkit includes a special video from Alessandro Acquisti on Big Data and a set of studies done by IBM on engagement and social marketing strategies with bottom-line profits. This course has been designed to give you the tools, insights, knowledge, and skills to immediately impact your organization. In addition, we will help you network with thought leaders in social. After completing this course, you and your organization’s staff will be able to position, engage, and grow relationships with the consumers of highest value to you. Today, we are living in a period of massive disruption. New technologies are changing the way people engage with each other and with the organizations that interest them. This course will start you on the path to growing your own social strategy using effective, proven methodologies. Additional MOOC 1 faculty include: * Judy Ungar Franks (President, The Marketing Democracy, Ltd. & Lecturer, Medill Integrated Marketing Communications, Northwestern)...

热门审阅

DM

Mar 19, 2017

It was probably one of the best MOOC's I've ever attended! Sir Randy did a great job explaining everything, accompanied by excellent slides which made me understand the course more! Excellent course!

NR

Mar 29, 2019

I highly recommend this course. Learning the fundamentals of social with professor Randy certainly help me understand in-depth entire body of what it means to be social on various digital platforms!

筛选依据:

526 - What is Social? 的 550 个评论(共 1,092 个)

创建者 ILman N

Aug 19, 2017

Good introduction to social media marketing

创建者 Sandeep S

Jun 4, 2017

Its a awesome course for beginners like me.

创建者 Pierre M

Jan 18, 2017

Great, based on practice. A very good start

创建者 Rishit K

Mar 14, 2016

very useful and a nice introductory course.

创建者 Lauren P ( P

Feb 9, 2016

Great basics and intro to following courses

创建者 bhavika c

Sep 25, 2024

Good explanation for each Topics explained

创建者 Jaison J

Apr 11, 2021

Excellent course. Definitely recommend it.

创建者 catalina G C

Oct 4, 2020

A good overview with interesting insights.

创建者 MAYUR H

Mar 5, 2019

very helful an great learning exprience!!!

创建者 Ewa M

Mar 25, 2018

The course is very interesting ans useful.

创建者 Charlette T

May 11, 2017

I'm excited to complete the entire course!

创建者 Ivy N

Sep 16, 2021

Very insightful, interesting and helpful!

创建者 Ktb

Jan 27, 2019

A good mix of information from the start.

创建者 Mounir R

Jan 22, 2017

i like this Course it boost my knowledge

创建者 Muhammad A

Mar 7, 2022

An interesting and knowledge able course

创建者 CARLOS R M M

Aug 26, 2020

Conceptos muy interesantes y aplicables!

创建者 Marina K

Aug 1, 2019

very informative and easy to understand.

创建者 Roselyn B E

Sep 3, 2018

I LEARNT SO MUCH FROM THIS COURSE PEOPLE

创建者 Svitlana M

May 26, 2018

It was very interesting and educational.

创建者 shalabh g

Dec 14, 2017

A great course for introductory purpose.

创建者 Gaby M

Nov 22, 2017

Excelent topics, well explained. AMAZING

创建者 Pierluigi B

Oct 31, 2016

Highly formative and interesting course!

创建者 Samantha C

Feb 24, 2016

SO much valuable information. Thank you!

创建者 Kehryse J

Jan 3, 2016

Insightful! Can't wait for the next one!