社交媒体营销课程可以帮助你学习内容创作、受众参与策略、解析和活动管理。您可以掌握在各种平台上制作引人注目的帖子、优化广告支出和衡量投资回报率的技能。许多课程都会介绍一些工具,如用于调度的 Hootsuite、用于解析性能的 Google Analytics 和用于设计 Eye Tracking 视觉效果的 Canva,展示这些技能在实际营销活动中的应用。

University of Virginia
您将获得的技能: 数据驱动的决策制定, 竞争分析, 数字化转型, 人工智能, 营销分析, 数字化营销, 客户参与, 营销策略, 机器学习算法, AI 赋能, 企业战略, 网络分析, 营销, 案例研究, 改善客户体验
初级 · 课程 · 1-4 周

您将获得的技能: Email Marketing, Campaign Management, Copywriting, Marketing Strategy and Techniques, Personally Identifiable Information, Email Automation, Digital Marketing, Marketing Automation, Newsletters, HubSpot CRM, Marketing Analytics, Promotional Strategies, Data Ethics, A/B Testing, Smart Goals, Customer Retention, Key Performance Indicators (KPIs), Goal Setting
初级 · 课程 · 1-3 个月

您将获得的技能: Prompt Engineering, Responsible AI, Prompt Patterns, ChatGPT, Generative AI, Digital Advertising, Online Advertising, Email Marketing, Digital Marketing, Search Engine Optimization, Marketing Automation, AI Personalization, Marketing Analytics, Advertising Campaigns, Marketing Strategies, Content Creation, Web Analytics and SEO, Search Engine Marketing, Prototyping, Artificial Intelligence and Machine Learning (AI/ML)
初级 · 专项课程 · 3-6 个月

Simplilearn
您将获得的技能: Business Marketing, B2B Sales, Lead Generation, Marketing Strategies, Marketing Effectiveness, Target Market, Account Management, Email Marketing, Strategic Marketing, Content Marketing, Marketing Channel, Pay Per Click Advertising, Sales Development, LinkedIn, Marketing Analytics, Content Creation, Advertising
初级 · 课程 · 1-4 周
University of Toronto
您将获得的技能: 心理健康疾病与障碍, 家庭支持, 社会经济学, 健康的社会决定因素, 心理健康, 健康差异, 社区心理健康服务, 护理, 文化多样性, 文化, 病史文件
混合 · 课程 · 1-3 个月

您将获得的技能: Prompt Patterns, MarTech, Strategic Marketing, AI Enablement, Personalized Service, Data Ethics, Customer Relationship Management (CRM) Software, Artificial Intelligence, Prototyping, Artificial Intelligence and Machine Learning (AI/ML), Large Language Modeling, Responsible AI, AI Workflows, Deep Learning, Content Creation, Machine Learning, Image Analysis, Context Management, Decision Making
初级 · 专项课程 · 1-3 个月

您将获得的技能: Digital Marketing, Digital Media Strategy, Digital Advertising, Growth Strategies, Social Media, Pay Per Click Advertising, Market Analysis
初级 · 课程 · 1-4 周

Macquarie University
您将获得的技能: 企业可持续发展, 环境、社会和公司治理(ESG), 社会影响, 可持续商业, 商业策略, 商业道德, 组织结构, 管理, 企业战略, 供应链, 可持续发展
初级 · 课程 · 1-3 个月

University of California, Irvine
您将获得的技能: 叙事, 搜索引擎优化, 社交媒体战略, 内容营销, 数字化营销, 在线广告, 营销策略, 网络分析和 SEO, 点击付费广告, 用户关系管理, 消费者行为, 品牌管理, 社交媒体, 搜索引擎营销, 关键词研究, 营销传播
初级 · 课程 · 1-4 周
Emory University
您将获得的技能: 描述性统计, 营销分析, 模型评估, 预测, 统计分析, 概率分布, 消费者行为, 微软Excel, 客户分析, 社交媒体, 目标市场, 概率, 客户需求规划, 商业分析, 营销效果, 时间序列分析和预测, 透视表和图表, 营销, 探索性数据分析, 社交媒体营销
中级 · 专项课程 · 3-6 个月

Real Madrid Graduate School Universidad Europea
您将获得的技能: Marketing Analytics, Strategic Partnership, Marketing, Key Performance Indicators (KPIs), Customer Engagement, Product Marketing, Marketing Strategy and Techniques, Return On Investment, Stakeholder Management, Branding, Digital Marketing, Brand Management, Advertising, Consumer Behaviour, Sales Process, Public Relations, Emotional Intelligence, Price Negotiation, Data Analysis, Creative Thinking
初级 · 课程 · 1-4 周

Johns Hopkins University
您将获得的技能: Social Network Analysis, Machine Learning, Natural Language Processing, Text Mining, Network Analysis, Analytics, Data Preprocessing, Unstructured Data, Classification Algorithms, Artificial Intelligence and Machine Learning (AI/ML)
中级 · 课程 · 1-3 个月