营销解析课程可以帮助您学习数据分析、客户细分、营销活动绩效衡量和投资回报计算。您可以掌握解读营销指标、优化数字战略和利用消费者洞察力推动决策的技能。许多课程都会介绍 Google Analytics、Tableau 和 Excel 等工具,这些工具支持数据解析和趋势可视化,使您能够在实际营销场景中应用自己的技能。

您将获得的技能: Facebook, Online Advertising, Advertising Campaigns, Advertising, Digital Advertising, Social Media, Social Media Campaigns, Web Analytics, Marketing
初级 · 指导项目 · 不超过 2 小时

Northwestern University
您将获得的技能: 营销策略, 目标市场, 内容创作, 社交媒体战略, 客户参与, 写作, 社交媒体营销, 多媒体, 推动参与, 战略营销, 内容营销, 社交媒体, 数字媒体战略, 营销效果, 博客
混合 · 课程 · 1-4 周

Yonsei University
您将获得的技能: Global Marketing, B2B Sales, Business-To-Consumer, Consumer Behaviour, Strategic Marketing, Marketing Planning, Promotional Strategies, Marketing Strategy and Techniques, Cultural Sensitivity, Marketing Effectiveness, Market Research, Brand Management
初级 · 课程 · 1-4 周

University of Minnesota
您将获得的技能: Simulations, Operations Research, Advanced Analytics, Process Mapping, Operational Analysis, Process Optimization, Project Scoping, Project Planning, Production Planning, Capacity Planning, Solution Design, Needs Assessment, Business Analysis, Analytics, Portfolio Management, Investment Management, Complex Problem Solving, Staff Management
初级 · 课程 · 1-3 个月

University of London
您将获得的技能: 环境问题, 营销心理学, 社会学, 营销分析, 营销, 数字通信, 文化, 信息隐私, 可持续商业, 消费者行为, 社交媒体
初级 · 课程 · 1-4 周

IE Business School
您将获得的技能: 目标市场, 竞争分析, 商务, 营销策略与技巧, 同行评审, 营销策划, 战略营销, 市场分析, 市场运营, 营销管理, 营销效果, 案例研究, 消费者行为, 酒店管理
初级 · 课程 · 1-3 个月

IE Business School
您将获得的技能: Marketing Planning, Marketing Strategies, Marketing Effectiveness, Business Planning, Marketing Management, Customer Retention, Marketing Communications, Brand Strategy, Product Strategy, Business Strategies, Customer Acquisition Management, Marketing Budgets, Market Analysis, Customer Analysis, Competitive Analysis, Brand Awareness, Key Performance Indicators (KPIs), Smart Goals, Business Metrics, Analysis
初级 · 课程 · 1-4 周

IE Business School
您将获得的技能: 营销策略, 进入市场战略, 数据驱动的决策制定, 产品管理, 营销, 战略营销, 营销渠道, 案例研究, 打造品牌, 消费者行为, 产品营销, 品牌管理, 战略决策, 营销传播
中级 · 课程 · 1-3 个月

University of California, Davis
您将获得的技能: Social Media, Social Media Strategy, Social Media Campaigns, Social Media Marketing, Campaign Management, Marketing Planning, Content Performance Analysis, Advertising Campaigns, Content Creation, AI Personalization, Prompt Engineering, Digital Content, AI Enablement, Marketing Strategies, Content Strategy, Generative AI, Persona Development, Artificial Intelligence, Continuous Improvement Process, Data Analysis
中级 · 课程 · 1-3 个月

Real Madrid Graduate School Universidad Europea
您将获得的技能: Marketing Effectiveness, Marketing Analytics, Key Performance Indicators (KPIs), Marketing, Return On Investment, Digital Marketing, Marketing Strategy and Techniques, Consumer Behaviour, Branding, Customer Engagement, Advertising, Brand Management, Strategic Partnership, Sales Process, Price Negotiation, Data Analysis, Stakeholder Management, Public Relations, Emotional Intelligence, Creative Thinking
初级 · 课程 · 1-4 周

University of Maryland, College Park
您将获得的技能: AI Personalization, Data Ethics, Digital Marketing, Marketing Strategies, Customer Engagement, Marketing Analytics, Content Marketing, Generative AI, Marketing, Social Media Marketing, Data-Driven Decision-Making, Responsible AI, Artificial Intelligence, Social Media, Customer Insights, Business Ethics, Predictive Analytics
中级 · 课程 · 1-4 周

Microsoft
您将获得的技能: Marketing and Public Relations, Integrated Marketing Communications, Marketing Communications, Public Relations, Storytelling, Strategic Communication, Target Audience, Campaign Management, Content Creation, Digital Media Strategy, Ethical Standards And Conduct, AI Personalization, Marketing Analytics
初级 · 课程 · 1-3 个月