内容营销课程可以帮助您学习 SEO 战略、受众参与技巧、内容创作和解析。您可以掌握制作引人入胜的叙述、针对搜索引擎优化内容以及衡量活动效果的技能。许多课程都会介绍 Google Analytics、HubSpot 和社交媒体管理平台等工具,展示这些资源如何增强内容战略和跟踪绩效。

您将获得的技能: Color Theory, User Interface and User Experience (UI/UX) Design, Logo Design, Typography, Interaction Design, Figma (Design Software), Adobe Illustrator, Wireframing, Marketing Materials, Marketing Design, Layout Design, Usability, Web Content Accessibility Guidelines, Graphic Design, User Centered Design, Photo Editing, Peer Review, Adobe Firefly, Game Design, Adobe Photoshop
初级 · 专业证书 · 3-6 个月

您将获得的技能: Google Ads, Bidding, Advertising Campaigns, Pay Per Click Advertising, Search Engine Marketing, Online Advertising, Keyword Research, Performance marketing, Digital Advertising, Campaign Management, Web Analytics, Marketing Strategies, Target Audience
初级 · 课程 · 1-3 个月

您将获得的技能: Content Performance Analysis, ChatGPT, Social Media Content, Content Strategy, Prompt Engineering, Target Audience, Social Media Campaigns, Social Media Marketing, Content Creation, Drive Engagement, Social Media Strategy, Market Research, Copywriting, Storytelling
中级 · 指导项目 · 不超过 2 小时
University of Pennsylvania
您将获得的技能: 心理学, 客户参与, 员工参与, 社会影响, 营销, 设计思维, 激励技能, 游戏设计, 行为经济学, 培训与发展, 项目设计, 推动参与, 行为管理
混合 · 课程 · 1-3 个月

Coursera
您将获得的技能: Canva (Software), Brand Strategy, Logo Design, Branding, Style Guides, Brand Awareness, Graphic and Visual Design, Marketing Materials, Typography, Design Elements And Principles, Color Theory, Asset Management
初级 · 课程 · 1-4 周

IE Business School
您将获得的技能: Consumer Behaviour, Survey Creation, Market Research, Data Analysis, Marketing, Data Collection, Marketing Psychology, Marketing Strategies, Research Design, Market Data, Target Market, Experimentation, Decision Making, B2B Sales
初级 · 课程 · 1-4 周

Skillshare
您将获得的技能: Cinematography, Adobe After Effects, Videography, Video Editing, Post-Production, Video Production, TikTok, Color Matching, Storytelling, Data Storage, Motion Graphics, Animations, Storyboarding, Timelines, Image Quality, Ideation, Content Creation, Multimedia, File Management, Color Theory
初级 · 专项课程 · 3-6 个月

您将获得的技能: Pinterest, Canva (Software), Content Creation, Social Media Content, Storytelling, Photo/Video Production and Technology, Graphic Design, Digital Publishing, Driving engagement, Marketing
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Google Analytics, Web Analytics, Marketing Analytics, Looker (Software), Real Time Data, Analytics, Google Ads, Data Analysis, Customer Insights, Target Audience, Marketing Strategies, Performance Analysis, Customer Retention, E-Commerce
初级 · 课程 · 1-4 周

University of California, Davis
您将获得的技能: 项目管理, 竞争分析, 企业战略, 搜索引擎优化, 网络分析和 SEO, 演讲, 内容开发与管理, 内容战略, 数字化营销, 关键词研究, 客户服务
中级 · 课程 · 1-4 周
Georgia Institute of Technology
您将获得的技能: 应用数学, 扭矩(物理学), 结构分析, 工程学, 机械, 土木工程, 工程计算, 工程分析, 三角法, 机械工程
混合 · 课程 · 1-3 个月

Wesleyan University
您将获得的技能: 创造力, 内容创作, 叙事, 故事板, 写作与编辑
混合 · 课程 · 1-4 周