社交媒体营销课程可以帮助你学习内容创作、受众参与策略、解析和活动管理。您可以掌握在各种平台上制作引人注目的帖子、优化广告支出和衡量投资回报率的技能。许多课程都会介绍一些工具,如用于调度的 Hootsuite、用于解析性能的 Google Analytics 和用于设计 Eye Tracking 视觉效果的 Canva,展示这些技能在实际营销活动中的应用。

IE Business School
您将获得的技能: 创建调查, 数据分析, 同行评审, 营销策略, 市场调查, 调查, 营销, 产品战略, 目标市场, 消费者行为, 业务规划, 价值主张, 案例研究, 营销策划, 产品营销, 商业研究, 营销渠道, 研究设计, 营销传播, 市场分析
初级 · 专项课程 · 3-6 个月

Adobe
您将获得的技能: Promotional Strategies, Marketing Planning, Marketing Strategy and Techniques, Digital Marketing, Adobe Express, Target Audience, Marketing Materials, Marketing Effectiveness, Marketing Automation, Customer Relationship Management, Advertising, Customer Acquisition Management, Customer Engagement, Content Creation, Generative AI Agents
初级 · 课程 · 1-4 周

Illinois Tech
您将获得的技能: Pay Per Click Advertising, Digital Marketing, Web Analytics, Email Marketing, Paid media, Digital Advertising, Google Ads, Social Media Campaigns, Marketing Strategies, Online Advertising, Social Media Marketing, Google Analytics, Web Analytics and SEO, Web Design and Development, Marketing, Marketing Analytics, Search Engine Optimization, Social Media, Campaign Management, Search Engine Marketing
攻读学位
高级设置 · 课程 · 1-3 个月

University of Washington
您将获得的技能: Python 程序设计, 统计分析, 相关性分析, 数据收集, 数据分析, 社交网络分析, 非结构化数据, 文本挖掘, 应用编程接口 (API), 统计方法, 数据可视化软件, 回归分析, R 语言程序设计(中文版), 案例研究, 数据可视化
中级 · 课程 · 1-4 周

Illinois Tech
您将获得的技能: Global Marketing, Brand Management, Marketing, Strategic Marketing, Branding, Customer Relationship Management, Marketing Strategy and Techniques, Digital Marketing, Marketing Communications, Marketing Channel, Business Ethics, Market Research, Value Propositions, Consumer Behaviour, Corporate Sustainability, Innovation
攻读学位
初级 · 课程 · 1-3 个月

S.P. Jain Institute of Management and Research
您将获得的技能: Product Strategy, Strategic Marketing, Marketing Management, Marketing Strategies, Consumer Behaviour, Target Market, Marketing Communications, Product Lifecycle Management, Integrated Marketing Communications, Marketing Analytics, Brand Strategy, Marketing Channel, Market Analysis, Price Negotiation, Value Propositions
初级 · 课程 · 1-3 个月
University of Pennsylvania
您将获得的技能: 战略营销, 客户体验战略(CX), 品牌战略, 营销策略与技巧, 客户洞察, 营销, 消费者行为, 目标市场, 打造品牌, 进入市场战略, 营销分析, 营销传播
混合 · 课程 · 1-3 个月

University of Virginia
您将获得的技能: 统计分析, 战略营销, 营销策略, A/B 测试, 资源分配, 客户洞察, 营销预算, 消费者行为, 营销分析, 回归分析, 客户分析, 预测分析, 数据驱动的决策制定, 品牌管理, 营销效果, 投资回报
初级 · 课程 · 1-3 个月

Universidad de Chile
您将获得的技能: Brand Management, Consumer Behaviour, Strategic Marketing, Marketing, Marketing Strategies, Marketing Strategy and Techniques, Customer experience strategy (CX), Customer Relationship Management, Customer Insights, Value Propositions, Market Dynamics
中级 · 课程 · 1-4 周

您将获得的技能: Adobe Express, Promotional Strategies, Marketing Planning, Social Media Content, Responsible AI, Digital Marketing, Cross-Channel Marketing, Logo Design, Digital Design, Content Marketing, Layout Design, Creative Design, Generative AI, Marketing Strategies, Campaign Management, Social Media Marketing, Graphic Design, Content Strategy, Advertising, Market Research
初级 · 专业证书 · 3-6 个月

Meta
您将获得的技能: 数据收集, 数据分析, 客户数据管理, Google Analytics(分析), 营销, 信息隐私, 个人身份信息, 营销分析, 数据驱动的决策制定, 数据整合, 网络分析, 数字化营销, 应用编程接口 (API), 市场数据, 广告, 应用程序接口网关
初级 · 课程 · 1-4 周

Universidad Austral
您将获得的技能: Social Media, Social Media Strategy, Social Media Marketing, Google Ads, Digital Marketing, Customer Relationship Management, Content Performance Analysis, Media Buying, Social Media Campaigns, Marketing Analytics, Campaign Management, LinkedIn, Facebook, Web Analytics, Digital Media Strategy, Pay Per Click Advertising, Marketing Strategies, Marketing, Paid media, Analytics
初级 · 专项课程 · 3-6 个月