Paid media

付费媒体涉及通过付费渠道(如广告、赞助帖子和影响者合作关系)分发宣传内容。这项技能要求具备数字营销策略、受众定位和广告绩效指标方面的知识。付费媒体方面的专业人员在 Google AD、社交媒体和传统媒体等平台上创建并管理广告活动。有效的付费媒体策略可以提高品牌知名度、推动客户参与并优化投资回报。
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通过实践教程在 2 小时内掌握与工作相关的技能。
通过已评分作业、视频和论坛向顶级授课教师学习。
通过完成一系列课程和项目,深入学习学科知识。
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“paid media” 的结果

  • 状态:免费试用

    University of Colorado Boulder

    您将获得的技能: 媒体策划, Google 广告, 付费媒体, 在线广告, 商业道德, 目标受众, 广告, 数字广告, 广告活动, 情境广告, 社交媒体活动, 内容战略

  • 状态:免费试用

    University of Colorado Boulder

    您将获得的技能: 消费者行为, 在线广告, 付费媒体, Instagram, 社交媒体营销, Facebook, 内容性能分析, 社交媒体战略, 广告, 数字广告, 推动参与, 品牌意识, 广告活动, 目标受众, 营销传播, 社交媒体, 网络分析

  • 状态:免费试用

    Digital Marketing Institute

    您将获得的技能: 付费媒体, Instagram, 内容性能分析, 社交媒体管理, Facebook, 社交媒体战略, 客户参与, 目标受众, 内容战略, 内容创作, 社交媒体, 数字化营销, 社交媒体活动, 数字广告, 社交媒体营销

  • 状态:免费试用

    您将获得的技能: Email Marketing, Content Strategy, Content Marketing, Content Performance Analysis, HubSpot CRM, Marketing Strategies, Web Content, Social Media Content, Paid media, Marketing, Digital Content, Content Creation, Marketing Automation, Marketing Analytics, Newsletters, Marketing Psychology, Digital Marketing, A/B Testing, Customer Relationship Management, UI/UX Strategy

  • 状态:免费试用

    您将获得的技能: Marketing Budgets, Target Audience, Social Media Marketing, Social Media Campaigns, Content Performance Analysis, Paid media, Social Media Management, Campaign Management, Advertising Campaigns, Marketing Effectiveness, Social Media, Smart Goals, Social Media Strategy, Content Strategy, Advertising, Facebook, Budget Management, General Data Protection Regulation (GDPR), Instagram, Marketing

  • 状态:免费试用

    University of Colorado Boulder

    您将获得的技能: Google 广告, A/B 测试, 付费媒体, 在线广告, 搜索引擎优化, 关键绩效指标 (KPI), 搜索引擎营销, 消费者行为, 网络分析和 SEO, 营销自动化, 点击付费广告, 数字广告, 分析, 自动化, 广告活动, 广告, 情境广告, 投标, 关键词研究

  • 状态:新
    状态:免费试用
    状态:人工智能技能

    您将获得的技能: Responsible AI, Social Media Management, Social Media, Social Media Marketing, Google Ads, Digital Marketing, Email Marketing, Social Media Strategy, Digital Advertising, Web Analytics and SEO, Online Advertising, Social Media Campaigns, Digital Media Strategy, Paid media, Pay Per Click Advertising, Content Creation, Customer Retention, Search Engine Optimization, Presentations, Generative AI

  • 状态:新
    状态:免费试用

    您将获得的技能: Digital Advertising, Paid media, Presentations, Social Media Campaigns, Advertising Campaigns, Digital Marketing, Web Analytics, Search Engine Optimization, Content Strategy, LinkedIn, Content Marketing, Social Media Marketing, Marketing Analytics, Target Audience, E-Commerce, Social Media Strategy, Smart Goals, Business Analysis, Market Analysis

  • 状态:免费试用

    您将获得的技能: Search Engine Marketing, Google Ads, Marketing Analytics, Web Analytics, Google Analytics, Key Performance Indicators (KPIs), Marketing Effectiveness, Performance Measurement, Business Metrics, Online Advertising, Marketing Budgets, Performance Metric, Pay Per Click Advertising, Digital Marketing, Paid media, Search Engine Optimization, Data-Driven Decision-Making, Return On Investment, Marketing Automation, Marketing Strategies

  • 状态:免费试用

    Northwestern University

    您将获得的技能: A/B 测试, 营销策略, 关键绩效指标 (KPI), 付费媒体, 整合营销传播, 社交媒体营销, Facebook, 社交媒体战略, 广告, 数字广告, 内容营销, 数字媒体战略, 客户参与, 自有媒体, 赢得媒体, 社交媒体, 全球营销, 内容创作, 推动参与

  • 状态:新
    状态:免费试用

    您将获得的技能: Social Media, Social Media Strategy, Social Media Marketing, Social Media Campaigns, Social Media Content, Marketing Communications, Target Audience, Media Strategy, Digital Media Strategy, Brand Strategy, Brand Management, Strategic Communication, Marketing Planning, Paid media, Content Strategy, Customer Insights, Shared Media, Consumer Behaviour, Content Performance Analysis, Content Creation

  • 状态:免费试用

    您将获得的技能: Email Marketing, Paid media, Target Audience, Data Storytelling, Social Media Marketing, Social Media Strategy, Content Creation, Loyalty Programs, Search Engine Optimization, Marketing Budgets, Order Fulfillment, Media Planning, Search Engine Marketing, Customer Retention, Google Ads, Social Media Management, E-Commerce, Customer Engagement, Marketing, Campaign Management

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