内容营销课程可以帮助您学习 SEO 战略、受众参与技巧、内容创作和解析。您可以掌握制作引人入胜的叙述、针对搜索引擎优化内容以及衡量活动效果的技能。许多课程都会介绍 Google Analytics、HubSpot 和社交媒体管理平台等工具,展示这些资源如何增强内容战略和跟踪绩效。

University of Illinois at Urbana-Champaign
您将获得的技能: Data Visualization, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Revenue Recognition, Financial Auditing, Entrepreneurship, Data Governance, Generative AI, Financial Market, Statistical Inference, Strategic Decision-Making
提供的学分
研究生证书 · 6-12 个月

Emory University
您将获得的技能: Marketing Analytics, AI Personalization, Data-Driven Decision-Making, Marketing Strategies, Marketing, AI Enablement, Marketing Effectiveness, Responsible AI, Customer experience improvement, Artificial Intelligence, Customer Insights, Data Collection
初级 · 课程 · 1-3 个月

Tecnológico de Monterrey
您将获得的技能: Brand Management, Digital Media Strategy, Digital Marketing, Marketing Communications, Digital Advertising, Digital Transformation, Marketing Analytics, Social Media Marketing, Marketing Strategies, Business Marketing, Marketing Automation, Consumer Behaviour, Innovation
初级 · 课程 · 1-4 周
Emory University
您将获得的技能: 探索性数据分析, 市场调查, 目标市场, 营销分析, 消费者行为, 品牌战略, 客户分析, 营销, 统计分析, 数据分析软件, 营销策略与技巧, 数据分析
混合 · 课程 · 1-4 周

AI Business School
您将获得的技能: Generative AI, Responsible AI, Risk Management, AI Enablement, Marketing, Marketing Automation, Artificial Intelligence, Content Creation, Digital Transformation
初级 · 课程 · 1-4 周

IE Business School
您将获得的技能: Marketing Effectiveness, Marketing, Strategic Marketing, Marketing Management, Marketing Strategy and Techniques, Customer Engagement, Marketing Planning, Consumer Behaviour, Market Opportunities, Market Analysis, Key Performance Indicators (KPIs), Brand Strategy, Value Propositions, Performance Measurement, Customer Insights, Cross-Channel Marketing, Integrated Marketing Communications
初级 · 课程 · 1-4 周

Wesleyan University
您将获得的技能: 编辑, 创造力, 叙事, 专业精神, 校对, 故事板, 同行评审, 建设性反馈, 坚持不懈, 写作与编辑, 内容创作, 写作
初级 · 专项课程 · 3-6 个月

您将获得的技能: Campaign Management, Social Media, Digital Marketing, Performance marketing, Social Media Marketing, Case Studies, Target Market, Marketing Strategies, Marketing, Strategic Marketing, Consumer Behaviour, Competitive Analysis, Integrated Marketing Communications, Marketing Effectiveness, Marketing Planning, Marketing Strategy and Techniques, Advertising Campaigns, Performance Analysis, Target Audience, Business
初级 · 专项课程 · 1-3 个月

您将获得的技能: Performance Analysis, Marketing, Marketing Effectiveness, Marketing Planning, Marketing Strategies, Strategic Marketing, Global Marketing, Plan Execution, Brand Management, Campaign Management, Marketing Management, Market Analysis, Brand Awareness, Marketing Strategy and Techniques, Product Strategy, Case Studies, Digital Marketing, Branding, Business, Product Lifecycle Management
初级 · 专项课程 · 3-6 个月

University of Colorado Boulder
您将获得的技能: Value Propositions, Social Media Marketing, Market Research, Social Media Strategy, Strategic Planning, Search Engine Optimization, Marketing Operations, Competitive Analysis, Data-Driven Decision-Making, Consumer Behaviour, Business Modeling, Web Analytics and SEO, Marketing Psychology, Operations Management, Technical Management, Marketing Management, Digital Marketing, Branding, Google Ads, Forecasting
攻读学位
初级 · 专项课程 · 3-6 个月

Fundação Instituto de Administração
您将获得的技能: Marketing Strategies, Strategic Marketing, Marketing, Customer experience strategy (CX), Customer Analysis, Consumer Behaviour, Marketing Management, Marketing Effectiveness, Digital Marketing, Sales Process, Content Strategy, Customer Engagement, Brand Awareness
初级 · 课程 · 1-4 周

Tecnológico de Monterrey
您将获得的技能: Persona Development, Performance Metric, Smart Goals, Key Performance Indicators (KPIs), Social Media Strategy, Target Audience, Social Media, Active Listening, B2B Sales, Marketing Strategies, Marketing, Content Strategy, Content Creation, Calendar Management
初级 · 课程 · 1-3 个月