品牌课程可以帮助您学习品牌战略、视觉 Identity 开发、受众分析和信息传递框架。您可以掌握创建引人注目的品牌叙事、进行竞争分析和利用社交媒体进行品牌互动的技能。许多课程会介绍用于设计的 Adobe Creative Suite、用于受众分析的 Google Analytics 和用于品牌推广的社交媒体平台等工具,将这些技能与有效的品牌管理和市场定位联系起来。

IE Business School
您将获得的技能: 投资组合管理, 品牌战略, 客户体验战略(CX), 客户参与, 打造品牌, 竞争分析, 内部交流, 设计与产品, 产品战略, 产品管理, 品牌意识, 品牌忠诚度, 增长战略, 产品生命周期管理, 新产品开发, 员工参与, 品牌管理, 产品规划
初级 · 课程 · 1-3 个月

您将获得的技能: Brand Awareness, Social Media Marketing, Target Audience, Social Media, Brand Strategy, Digital Media Strategy, Branding, Content Marketing, Content Strategy, Social Media Strategy, Marketing Communications, Marketing Analytics, Customer Engagement
中级 · 课程 · 1-4 周

IE Business School
您将获得的技能: Product Lifecycle Management, Market Trend, Product Strategy, Product Management, Market Analysis, Competitive Analysis, New Product Development, Brand Management, Marketing Strategies, Growth Strategies
初级 · 课程 · 1-4 周

S.P. Jain Institute of Management and Research
您将获得的技能: Brand Strategy, Brand Management, Branding, Brand Awareness, Brand Loyalty, Product Lifecycle Management, Strategic Marketing, Marketing Management, Integrated Marketing Communications, Social Media Strategy, Market Share, Value Propositions, Portfolio Management, Competitive Analysis, Business Metrics, Consumer Behaviour, Storytelling, Case Studies
攻读学位
初级 · 课程 · 1-3 个月

Northwestern University
您将获得的技能: 沟通, 企业传讯, 打造品牌, 管理团队, 利益攸关方沟通, 叙事, 媒体关系, 业务领导, 危机管理, 创新, 战略传播, 公共关系
混合 · 课程 · 1-4 周

Macquarie University
您将获得的技能: 战略领导力, 打造品牌, 组织领导力, 沟通, 管理团队, 绩效衡量, 叙事, 文化响应, 员工参与, 品牌管理, 工业与组织心理学, 非语言交流
初级 · 课程 · 1-3 个月

Starweaver
您将获得的技能: Hospitality Management, Hospitality, Hospitality and Food Services, Brand Management, Branding, Brand Awareness, Brand Marketing, Brand Strategy, Brand Loyalty, Business Ethics, Digital Transformation, Sustainable Business, Market Dynamics, Corporate Sustainability, Quality Management, Customer experience improvement, Innovation, Consumer Behaviour
中级 · 课程 · 1-4 周

您将获得的技能: LinkedIn, Drive Engagement, Content Creation, Professional Networking, Digital Publishing, Social Media, Relationship Building, Branding, Professional Development
中级 · 指导项目 · 不超过 2 小时

Northeastern University
您将获得的技能: Branding, Advertising, Consumer Behaviour, Brand Management, Brand Strategy, Integrated Marketing Communications, Advertising Campaigns, Marketing Communications, Brand Awareness, Marketing, Promotional Strategies, Media Planning, Digital Advertising, Customer Engagement, Media Strategy, Design Thinking
初级 · 课程 · 1-4 周

University of California, Irvine
您将获得的技能: 打造品牌, 竞争分析, 组织战略, 创业融资, 视频游戏开发, 团队管理, 组织结构, 游戏设计, 品牌管理
初级 · 课程 · 1-4 周

Skillshare
您将获得的技能: Logo Design, Packaging and Labeling, Adobe Illustrator, Brand Strategy, Competitive Analysis, Graphic and Visual Design, Presentations, Content Creation, Target Audience, Storytelling, Branding, Color Theory, Product Design, Typography, Design Strategies, Social Media, Graphic Design, Animations, Design Software, Graphic and Visual Design Software
初级 · 专项课程 · 3-6 个月

Coursera
您将获得的技能: Prompt Engineering, Event Marketing, Presentations, Video Editing, Canva (Software), Marketing Materials, Color Theory, Typography, Marketing Collateral, Marketing Design, Interactive Design, Storytelling, Brand Strategy, Social Media, Logo Design, Social Media Content, Social Media Campaigns, Branding, Content Creation, A/B Testing
初级 · 专业证书 · 3-6 个月