Customer Analysis

客户分析是对客户购买习惯和需求的评估,旨在改善业务关系、促进销售和提高客户满意度。Coursera 的客户分析技能目录将引导您了解和预测客户行为和购买模式。您将学习如何细分和定位客户,如何分析客户数据以获得有价值的见解、建立客户档案以及预测未来的购买行为。本课程将为您提供必要的工具,帮助您制定更有效的营销策略,改进产品开发,并最终提高企业盈利能力。
40凭据
3个在线学位
153门课程

最受欢迎

当前趋势

最新发布

筛选依据

主题
必需的

语言
必需的

在整个课程(说明和评估)中使用的语言。

了解产品
必需的

通过实践教程在 2 小时内掌握与工作相关的技能。
通过已评分作业、视频和论坛向顶级授课教师学习。
在交互式实践环境中学习新工具或新技能。
通过完成一系列课程和项目,深入学习学科知识。
获得行业领导者颁发的职业证书,展示您学到的专业知识。
在线获得学士学位或硕士学位,所需费用仅为在校学习费用的一小部分。

级别
必需的

课程长度
必需的

字幕
必需的

教师
必需的

“customer analysis” 的结果

  • 状态:免费试用

    Coursera Instructor Network

    您将获得的技能: Sales Strategy, Sales Process, Sales Enablement, Sales Training, Anthropic Claude, Sales, Sales Development, Sales Management, Data-Driven Decision-Making, Inside Sales, AI Personalization, Customer Analysis, Customer Insights, Customer experience improvement, Market Analysis, Trend Analysis, Analysis

  • 状态:免费试用

    Digital Marketing Institute

    您将获得的技能: Marketing Budgets, Data-Driven Decision-Making, Marketing Strategies, Digital Marketing, Social Media Marketing, Marketing Channel, Data Ethics, Customer experience strategy (CX), Digital Media Strategy, Customer Analysis, Customer experience improvement, Cross-Channel Marketing, Marketing Automation, Marketing Strategy and Techniques, Strategic Marketing, Strategic Decision-Making, Social Media Strategy, Digital Advertising, Marketing Analytics, Strategic Thinking

  • 状态:免费试用

    University of Maryland, College Park

    您将获得的技能: Customer Retention, Loyalty Programs, Marketing Budgets, Brand Loyalty, Customer Acquisition Management, Competitive Analysis, Customer Analysis, Customer Relationship Management, Customer Insights, Marketing Channel, Marketing Analytics, Online Advertising, Customer Engagement, Marketing Effectiveness, Social Media Campaigns, Business-To-Consumer, AI Personalization, Data Ethics, Digital Marketing, Marketing Strategies

  • 状态:免费试用

    University of Virginia

    您将获得的技能: 市场动态, 消费者行为, 客户洞察, 战略营销, 企业战略, 价值主张, 目标市场, 营销, 产品生命周期管理, 营销心理学, 成本会计, 收入管理, 竞争分析, 演讲, 经济学, 产品战略, 客户分析, 价格谈判, 市场份额, 全球营销

  • 状态:免费试用

    您将获得的技能: 人工智能, 案例研究, 营销策略, 客户洞察, 营销活动经理, 数据伦理, 社交媒体活动, 营销分析, 性能分析, Google Analytics(分析), 生成式人工智能, 客户分析, 营销自动化, 负责任的人工智能

  • 状态:免费试用

    University of Maryland, College Park

    您将获得的技能: Pay Per Click Advertising, Marketing Analytics, Web Analytics, Search Engine Optimization, Analytics, Search Engine Marketing, Keyword Research, Digital Marketing, Data-Driven Decision-Making, A/B Testing, Marketing Effectiveness, Online Advertising, Data Analysis, Contextual Advertising, Big Data, Customer Analysis, Key Performance Indicators (KPIs), Customer Data Management, Predictive Analytics, Machine Learning

  • 状态:免费试用

    您将获得的技能: 数据叙事, Excel 公式, 数据清理, 电子表格软件, 数据驱动的决策制定, 数据展示, 数据可视化软件, Microsoft PowerPoint, 商业分析, 商业智能, 分析, 目标受众, 业务咨询, 大数据, 微软Excel, 仪表板, 客户分析, 演讲, 数据分析, 数据可视化

  • 状态:免费试用

    Emory University

    您将获得的技能: AI Personalization, Generative AI, Marketing Automation, Customer Retention, Personalized Service, Marketing Operations, Marketing Analytics, Data-Driven Decision-Making, Customer Analysis, Customer Insights, Marketing Strategies, Marketing, Marketing Effectiveness, Responsible AI, Customer experience improvement, Self Service Technologies, Customer Engagement, Business Marketing, Customer Acquisition Management, Artificial Intelligence

  • 状态:免费试用

    University of Virginia

    您将获得的技能: 新产品开发, 创新, 持续交付, Agile 方法论, 团队建设, 团队绩效管理, 敏捷项目管理, 产品改进, 分析, 团队管理, 产品管理, 可用性测试, 产品测试, 客户分析, 设计思维, 敏捷软件开发, 敏捷产品开发, 用户故事, 团队领导, 商业分析

  • 状态:免费试用

    Emory University

    您将获得的技能: 预测建模, 微软Excel, 目标市场, 统计, 探索性数据分析, 时间序列分析和预测, 营销分析, 社交媒体营销, 概率分布, 客户分析, 收入预测, 预测, 营销效果, 透视表和图表, 概率, 统计分析, 客户需求规划, 描述性统计, 营销, 社交媒体

  • 状态:免费试用

    您将获得的技能: Customer Retention, Trustworthiness, Expectation Management, Corporate Sustainability, Brand Loyalty, Customer Relationship Management, Customer Insights, Customer experience strategy (CX), Sustainable Development, Human Resource Strategy, Sustainable Business, Customer Relationship Building, Consultative Approaches, Diversity Marketing, Customer Analysis, Value Propositions, Organizational Change, Business Strategy, Business, Marketing

  • 状态:新
    状态:免费试用

    您将获得的技能: Sales Enablement, Sales Management, Customer Analysis, Sales Strategy, Marketing, Target Market, Verbal Communication Skills, Sales Training, Sales Process, Sales, Business Transformation, Smart Goals, Return On Investment, Leadership, Organizational Structure

是什么让您今天来到 Coursera?

主要合作伙伴

  • University of Maryland, College Park
  • Microsoft
  • Fundação Instituto de Administração
  • University of Virginia
  • EDUCBA
  • Google Cloud
  • Emory University
  • IE Business School