Advertising

了解广告策略和媒体规划。学习在各种平台上创建和管理广告活动。
16凭据
2个在线学位
85门课程

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主题
必需的

语言
必需的

在整个课程(说明和评估)中使用的语言。

了解产品
必需的

通过实践教程在 2 小时内掌握与工作相关的技能。
通过已评分作业、视频和论坛向顶级授课教师学习。
通过完成一系列课程和项目,深入学习学科知识。
获得行业领导者颁发的职业证书,展示您学到的专业知识。
在线获得学士学位或硕士学位,所需费用仅为在校学习费用的一小部分。

级别
必需的

课程长度
必需的

字幕
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教师
必需的

浏览广告课程目录

  • 您将获得的技能: Prompt Engineering, 营销材料, A/B 测试, 内容创作, 营销分析, 客户洞察, 营销策略, ChatGPT, 营销, 广告, 社交媒体内容, 生成式人工智能, 营销设计, OpenAI

  • 状态:免费试用

    您将获得的技能: Content Performance Analysis, Campaign Management, Performance Analysis, Social Media Campaigns, Marketing Budgets, Facebook, Advertising Campaigns, Performance Metric, Advertising, Online Advertising, Digital Advertising, Target Audience, Paid media, Social Media, Instagram, Social Media Marketing, Bidding, Budget Management, Scheduling

  • 状态:免费试用

    University of Illinois Urbana-Champaign

    您将获得的技能: 写作, 营销策略, 促销策略, 价值主张, 消费者行为, 营销, 营销渠道, 整合营销传播, 营销管理, 产品战略, 广告, 产品管理, 战略营销, 品牌管理, 价格谈判, 营销效果, 产品生命周期管理, 市场分析, 营销传播

  • 状态:免费试用

    您将获得的技能: Sales Presentations, Graphic Design, Brainstorming, Verbal Communication Skills, Presentations, Communication, English Language, Advertising, Business Correspondence, Public Speaking, Persuasive Communication, Business Writing, Marketing Communications, Business Communication, Business Marketing, Communication Strategies, Marketing, Marketing Psychology, Professional Networking, Vocabulary

  • 状态:预览

    University of Amsterdam

    您将获得的技能: 媒体与传播, 案例研究, 道德标准与行为, 新闻学, 研究, 管理, 商业道德, 广告, 数据伦理

  • 状态:免费试用

    IE Business School

    您将获得的技能: 营销策略, 促销策略, 冲突管理, 营销, 营销渠道, 产品管理, 广告, 零售店运营, 数字媒体战略, 媒体策划, 产品生命周期管理, 品牌管理, 营销传播

  • 状态:免费试用

    California Institute of the Arts

    您将获得的技能: 设计策略, 平面设计, 排版, 艺术史, 视觉设计, 平面和视觉设计, 广告, 设计师, 创造力, 美学, 打造品牌, 徽标设计

  • 状态:免费试用

    您将获得的技能: Paid media, General Data Protection Regulation (GDPR), Instagram, Information Privacy, Personally Identifiable Information, Advertising, Facebook, Social Media, Social Media Campaigns, Advertising Campaigns, Digital Advertising, Social Media Marketing, Marketing Materials, Marketing Design, Content Creation, Copywriting, Writing, Target Audience

  • 状态:免费试用

    您将获得的技能: Google Ads, Campaign Management, Pay Per Click Advertising, Keyword Research, Performance Metric, Performance Analysis, Online Advertising, Digital Advertising, Budget Management, Search Engine Marketing, Advertising Campaigns, Paid media, Advertising, Bidding, Content Strategy, Target Audience

  • 您将获得的技能: Facebook, Marketing Analytics, Advertising, Digital Advertising, Social Media Content, Social Media Marketing, Social Media, Content Marketing, Scheduling, Target Audience, Social Media Management, Customer Engagement

  • 您将获得的技能: Target Audience, Facebook, Advertising, Online Advertising, Social Media Campaigns, Paid media, Marketing, Social Media, Customer Data Management, Digital Marketing

  • 状态:免费试用

    您将获得的技能: Marketing Communications, Integrated Marketing Communications, Advertising, Brand Loyalty, Brand Management, Marketing, Brand Strategy, Public Relations, Marketing Planning, Marketing Budgets, Social Media Marketing, Digital Marketing, Marketing Management, Search Engine Optimization, Communication Strategies, Crisis Management, Communication, Consumer Behaviour

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主要合作伙伴

  • Meta
  • IE Business School
  • University of Colorado Boulder
  • Arizona State University
  • Real Madrid Graduate School Universidad Europea
  • Aptly
  • University of Illinois Urbana-Champaign
  • Simplilearn