消费者行为课程可以帮助您了解市场细分、购买决策过程以及文化对购买习惯的影响。您可以掌握分析消费者数据、制定有效营销策略以及了解影响购买决策的心理诱因的技能。许多课程都会介绍调查、解析软件和客户关系管理系统等工具,这些工具有助于收集洞察力和调整营销工作,以满足消费者的需求。

University of Minnesota
您将获得的技能: 统计分析, 生物学, 研究方法, 社会学, 心理学, 心理和行为健康, 案例研究, 分子生物学, 医学科学与研究, 精神病学
混合 · 课程 · 1-3 个月

CVS Health
您将获得的技能: 客户服务, 收银机操作, 积极倾听, 冲突管理, 解决客户投诉, 根源分析, 解决问题, 沟通, 时间管理, 事务处理, 同理心, 零售店运营, 非语言交流, 降级技巧
初级 · 课程 · 1-4 周

您将获得的技能: Competitive Analysis, Market Opportunities, Strategic Thinking, Business Strategy, New Business Development, Market Analysis, Business Analysis, Entrepreneurship, Risk Analysis, Business Modeling, Analysis, Innovation, Business Research, Growth Strategies
中级 · 指导项目 · 不超过 2 小时

您将获得的技能: Customer Service, Customer experience strategy (CX), Customer Analysis, Process Mapping, Customer Insights, Process Design, Customer Support, Cross-Channel Marketing, Marketing Operations, Business Process, Web Analytics, Marketing
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Point of Sale, Shipping and Receiving, Process Optimization
初级 · 课程 · 1-4 周

您将获得的技能: Email Marketing, Social Media Marketing, Point of Sale, Social Media, Brand Loyalty, Customer Retention, Customer Relationship Management, Customer Engagement, Shipping and Receiving, Customer Analysis, E-Commerce, Relationship Building, Marketing Planning, Digital Marketing, Content Creation, User Feedback, Process Optimization, Content Strategy, Business Marketing, Contextual Advertising
初级 · 专项课程 · 3-6 个月

University of California, Irvine
您将获得的技能: 留住客户, 搜索引擎营销, 搜索引擎优化, 数字化营销, 营销策略, 潜在客户开发, 点击付费广告, 营销, 网页内容, 关键词研究, 网络分析和 SEO, 目标受众, 客户获取管理, 数字广告
初级 · 课程 · 1-4 周

University of Michigan
您将获得的技能: Sustainable Development, Sustainable Design, Nutritional Assessment, Sustainable Business, Nutrition and Diet, Product Lifecycle Management, Product Development, Social Determinants Of Health, Sustainability Standards, Product Improvement, Environment, Environmental Science, Environmental Resource Management, Health Assessment, Public Health, Climate Change Mitigation, Systems Of Measurement, Chemistry, Risk Analysis, Sustainable Engineering
中级 · 专项课程 · 3-6 个月

American Psychological Association
您将获得的技能: Substance Abuse, Mental and Behavioral Health, Mental Health Diseases and Disorders, Psychiatry, Diagnostic Tests, Behavioral Health, Epidemiology, Pharmacology, Neurology, Demography, Psychology, Cultural Diversity
初级 · 课程 · 1-3 个月

IE Business School
您将获得的技能: Market Dynamics, Competitive Analysis, Market Trend, Market Share, Trend Analysis, Case Studies, Market Analysis, Business Economics, Strategic Marketing, Business Strategies, Business Strategy, Strategic Thinking, Corporate Strategy, Benchmarking
初级 · 课程 · 1-4 周