营销解析课程可以帮助您学习数据分析、客户细分、营销活动绩效衡量和投资回报计算。您可以掌握解读营销指标、优化数字战略和利用消费者洞察力推动决策的技能。许多课程都会介绍 Google Analytics、Tableau 和 Excel 等工具,这些工具支持数据解析和趋势可视化,使您能够在实际营销场景中应用自己的技能。

您将获得的技能: Marketing Analytics, Return On Investment, Google Ads, Marketing Strategies, MarTech, Content Management Systems, WordPress, Facebook, Software Installation
中级 · 课程 · 1-4 周

您将获得的技能: Target Audience, Facebook, Social Media, Persona Development, Social Media Marketing, Social Media Strategy, Customer Insights, Presentations, Web Analytics, Marketing Budgets
中级 · 指导项目 · 不超过 2 小时

Meta
您将获得的技能: SQL, 数据可视化软件, 数据叙事, 数据分析, 相关性分析, Tableau 软件, 描述性统计, 数据导入/导出, 统计分析, 数据操作, 电子表格软件, 透视表和图表, 谷歌工作表, 仪表板, 数据清理, 探索性数据分析, 数据可视化
初级 · 课程 · 1-3 个月

您将获得的技能: Advertising Campaigns, Target Audience, Facebook, Online Advertising, Marketing Strategies, Social Media, Marketing Analytics, Customer Insights, Social Media Marketing, Marketing Budgets
中级 · 指导项目 · 不超过 2 小时

您将获得的技能: Facebook, Target Audience, Social Media Marketing, Social Media, Customer Insights, Online Advertising, Advertising Campaigns, Business Marketing
中级 · 指导项目 · 不超过 2 小时

Coursera
您将获得的技能: Generative AI, Customer Insights, AI Personalization, Customer Analysis, ChatGPT, Customer experience strategy (CX), Real Time Data, Persona Development, Design Thinking, Predictive Analytics, Artificial Intelligence, Analysis, Design
中级 · 课程 · 1-4 周

IE Business School
您将获得的技能: 同行评审, 数据分析, 营销策略, 商业研究, 营销, 业务规划, 消费者行为, 市场调查, 产品战略, 创建调查, 营销策划, 案例研究, 目标市场, 价值主张, 产品营销, 研究设计, 调查, 营销渠道, 营销传播, 市场分析
初级 · 专项课程 · 3-6 个月

Adobe
您将获得的技能: Promotional Strategies, Marketing Planning, Marketing Strategy and Techniques, Digital Marketing, Marketing, Target Audience, Digital Advertising, Lead Generation, Content Marketing, Marketing Automation, Customer Relationship Management, Advertising, Customer Acquisition Management, Target Market, Brand Strategy, Customer Engagement, Content Creation
初级 · 课程 · 1-4 周

S.P. Jain Institute of Management and Research
您将获得的技能: Product Strategy, Strategic Marketing, Marketing Management, Marketing Strategies, Consumer Behaviour, Target Market, Marketing Communications, Product Lifecycle Management, Integrated Marketing Communications, Marketing Analytics, Brand Strategy, Marketing Channel, Market Analysis, Price Negotiation, Value Propositions
初级 · 课程 · 1-3 个月
University of Pennsylvania
您将获得的技能: 战略营销, 营销, 打造品牌, 消费者行为, 品牌战略, 客户体验战略(CX), 营销策略与技巧, 目标市场, 进入市场战略, 营销传播, 营销分析, 客户洞察
混合 · 课程 · 1-3 个月

Illinois Tech
您将获得的技能: Global Marketing, Brand Management, Marketing, Strategic Marketing, Branding, Customer Relationship Management, Marketing Strategy and Techniques, Digital Marketing, Marketing Communications, Marketing Channel, Business Ethics, Market Research, Value Propositions, Consumer Behaviour, Corporate Sustainability, Innovation
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初级 · 课程 · 1-3 个月

Illinois Tech
您将获得的技能: Pay Per Click Advertising, Digital Marketing, Web Analytics, Email Marketing, Paid media, Digital Advertising, Google Ads, Social Media Campaigns, Marketing Strategies, Online Advertising, Social Media Marketing, Google Analytics, Web Analytics and SEO, Web Design and Development, Marketing, Marketing Analytics, Search Engine Optimization, Social Media, Campaign Management, Search Engine Marketing
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高级设置 · 课程 · 1-3 个月