社交媒体营销课程可以帮助你学习内容创作、受众参与策略、解析和活动管理。您可以掌握在各种平台上制作引人注目的帖子、优化广告支出和衡量投资回报率的技能。许多课程都会介绍一些工具,如用于调度的 Hootsuite、用于解析性能的 Google Analytics 和用于设计 Eye Tracking 视觉效果的 Canva,展示这些技能在实际营销活动中的应用。

您将获得的技能: Data Ethics, Responsible AI, Business Ethics, Strategic Decision-Making, Data Management, Strategic Thinking, Information Privacy, Market Research, Ethical Standards And Conduct, Governance, Strategic Leadership, Artificial Intelligence, Market Analysis, Diversity and Inclusion, Regulatory Requirements, Social Studies
初级 · 课程 · 1-4 周

Michigan State University
您将获得的技能: 新闻学, 内容创作, 叙事, 电子媒体, 推动参与, 多媒体, 照片/视频制作与技术, 媒体与传播, 道德标准与行为, 博客
混合 · 课程 · 1-3 个月

IESE Business School
您将获得的技能: Strategic Marketing, Financial Statement Analysis, Income Statement, Financial Statements, People Management, Accounting, Balance Sheet, Financial Accounting, Product Marketing, Financial Acumen, Marketing, Accrual Accounting, Marketing Strategy and Techniques, Working Capital, Financial Analysis, Team Management, Organizational Leadership, Industrial and Organizational Psychology, Case Studies, Market Share
初级 · 专项课程 · 3-6 个月

您将获得的技能: Canva (Software), Marketing Materials, Email Marketing, Marketing Design, Promotional Materials, Online Advertising, Social Media Campaigns, Graphic Design, Content Marketing, Graphic and Visual Design, Social Media Marketing, Product Promotion, Digital Marketing, Business Communication
初级 · 指导项目 · 不超过 2 小时

Stanford University
您将获得的技能: 机器学习, 管理式医疗, 负责任的人工智能, 模型部署, 人工智能, 模型评估, 医疗保健伦理, 医疗保健行业知识, 医疗保健, 临床研究伦理, 健康信息学, 药品, 数据伦理, 应用机器学习, 临床数据管理, 功能工程, 临床研究, 非结构化数据, 数据挖掘, 卫生系统
初级 · 专项课程 · 3-6 个月

Microsoft
您将获得的技能: 网页内容无障碍指南, 计算机扫盲, 编辑, 数据导入/导出, 电子表格软件, 协作软件, 微软办公软件, Microsoft Word, 微软Excel, 多媒体, 技术文档, Microsoft PowerPoint, 生产力软件, 写作, 微软 365, 数据可视化, 演讲, Microsoft Windows, 文件管理, Excel 公式
初级 · 专项课程 · 3-6 个月

您将获得的技能: Empathy, Business Leadership, Diversity and Inclusion, Interpersonal Communications, Leadership, Leadership and Management, Business Transformation, Strategic Leadership, Emotional Intelligence, Communication Strategies, Organizational Leadership, Non-Verbal Communication, Team Management, Team Performance Management, Innovation, People Management, Organizational Change, Communication, Sales, Marketing Strategies
初级 · 课程 · 1-3 个月

University of Copenhagen
您将获得的技能: 叙事, 电子媒体, 媒体与传播, 文科, 世界历史, 文化多样性, 社会科学, 视频制作, 摄影
初级 · 课程 · 1-3 个月

Starweaver
您将获得的技能: Corporate Communications, Internal Communications, Strategic Communication, Crisis Management, Business Communication, Business Ethics, Stakeholder Communications, Public Relations, Cross-Functional Collaboration, Media Relations, Communication Strategies, Employee Engagement, Social Media
初级 · 课程 · 1-4 周

您将获得的技能: Facebook, Dashboard, Social Media Management, Business Management, Social Media, Account Management, User Accounts, Social Media Marketing
初级 · 指导项目 · 不超过 2 小时
University of Virginia
您将获得的技能: 消费者行为, 目标市场, 市场动态, 收入管理, 竞争分析, 产品生命周期管理, 市场份额, 产品战略, 客户洞察, 营销, 客户分析, 战略营销, 价格谈判, 演讲, 企业战略, 成本会计, 营销心理学, 全球营销, 经济学, 价值主张
初级 · 专项课程 · 3-6 个月

Coursera
您将获得的技能: Generative AI Agents, Public Relations, Content Creation, Marketing and Public Relations, Responsible AI, AI Personalization, Corporate Communications, Productivity Software, Crisis Management, Prompt Engineering, Team Leadership, Social Media Campaigns, Media Planning
中级 · 课程 · 1-4 周