营销解析课程可以帮助您学习数据分析、客户细分、营销活动绩效衡量和投资回报计算。您可以掌握解读营销指标、优化数字战略和利用消费者洞察力推动决策的技能。许多课程都会介绍 Google Analytics、Tableau 和 Excel 等工具,这些工具支持数据解析和趋势可视化,使您能够在实际营销场景中应用自己的技能。

Digital Marketing Institute
您将获得的技能: Marketing Budgets, Data-Driven Decision-Making, Digital Marketing, Social Media Marketing, Marketing Channel, Data Ethics, Customer experience strategy (CX), Digital Media Strategy, Customer Analysis, Customer experience improvement, Cross-Channel Marketing, Marketing Automation, Marketing Strategy and Techniques, Strategic Marketing, Strategic Decision-Making, Social Media Strategy, Digital Advertising, Business Analytics, Marketing Analytics, Strategic Thinking
初级 · 专项课程 · 1-3 个月

Coursera
您将获得的技能: Marketing Materials, Marketing Collateral, Marketing Design, Canva (Software), Cross-Channel Marketing, Promotional Materials, Integrated Marketing Communications, Brochures, Graphic Design, Advertising Campaigns, Layout Design, Digital Design, Style Guides, Typography, Branding, Digital Advertising
初级 · 课程 · 1-4 周

Yonsei University
您将获得的技能: 创新, 叙事, 内容营销, 营销策略, 数字化营销, 影响, 增长战略, 新业务开发, 全球营销, 营销, 品牌营销
混合 · 课程 · 1-4 周

Coursera
您将获得的技能: Event Marketing, Marketing Design, Canva (Software), Marketing Materials, A/B Testing, Promotional Materials, Event Management, Design Strategies, Logo Design, Email Marketing, Social Media Campaigns, Branding, Drive Engagement, Experience Design, Graphic and Visual Design, Typography, Color Theory
初级 · 课程 · 1-4 周

Tecnológico de Monterrey
您将获得的技能: Web Analytics, Google Analytics, Marketing Analytics, Marketing Effectiveness, Content Performance Analysis, Digital Marketing, Target Audience, Marketing Strategies, Analytics, Performance Measurement, Key Performance Indicators (KPIs), Competitive Analysis, User Research
初级 · 课程 · 1-4 周

Illinois Tech
您将获得的技能: NoSQL, Big Data, Model Evaluation, Apache Hadoop, Recurrent Neural Networks (RNNs), Deep Learning, Statistical Analysis, Data Visualization, Data Analysis, Exploratory Data Analysis, Apache Spark, Generative AI, Convolutional Neural Networks, Transfer Learning, Data Infrastructure, Data Cleansing, Real Time Data, Apache Kafka, Data Management, Machine Learning
攻读学位
中级 · 专项课程 · 3-6 个月

您将获得的技能: Target Audience, Facebook, Advertising Campaigns, Social Media Campaigns, Campaign Management, Social Media, Social Media Management, Paid media, Social Media Marketing, Advertising, Marketing Budgets, Digital Advertising, Marketing, Digital Marketing, Budgeting
中级 · 指导项目 · 不超过 2 小时
University of Illinois Urbana-Champaign
您将获得的技能: 数据库, 数据建模, 数据结构, Matplotlib, 脚本, 会计, 脚本语言, 数据预处理, 数据操作, Python 程序设计, Pandas(Python 软件包), Jupyter, Seaborn, 数据库管理, NumPy, SQL, 数据可视化, 回归分析
攻读学位
中级 · 课程 · 1-3 个月

University of Michigan
您将获得的技能: 斯塔塔, 统计分析, 数据收集, 数据清理, 数据分析, 数据伦理, 统计建模, 数据质量, 调查, 面试技巧, 创建调查, STATA (软件), 数据整合, 定性研究, Data Validation, 数据分析软件, 样本量的确定, 研究设计, 抽样(统计), R 语言程序设计(中文版)
初级 · 专项课程 · 3-6 个月

您将获得的技能: Data-Driven Decision-Making, Minitab, Regression Analysis, Logistic Regression, Statistical Hypothesis Testing, Statistical Analysis, Scatter Plots, Correlation Analysis, Data Analysis, Predictive Analytics, Statistical Methods, Descriptive Statistics, Analytics, Business Analytics, Predictive Modeling, Forecasting, Advanced Analytics, Statistical Modeling, Quantitative Research, Case Studies
初级 · 专项课程 · 1-3 个月

University of Maryland, College Park
您将获得的技能: Data Storytelling, Data Visualization, Digital Transformation, Data Presentation, Data-Driven Decision-Making, Business Transformation, Presentations, Data Literacy, Decision Making, Dashboard, Employee Engagement, Customer Engagement, Data Strategy, Customer experience strategy (CX), Applied Machine Learning, Storytelling, Agile Methodology, Analytics, Persuasive Communication, Stakeholder Communications
初级 · 专项课程 · 3-6 个月

IESE Business School
您将获得的技能: 战略营销, 消费者行为, 营销分析, 产品战略, 数字化营销, 营销渠道, 价值主张, 营销策略, 需求规划, 客户洞察, 目标受众, 品牌战略, 市场分析, 营销, 打造品牌, 营销传播
混合 · 课程 · 1-4 周