品牌课程可以帮助您学习品牌战略、视觉 Identity 开发、受众分析和信息传递框架。您可以掌握创建引人注目的品牌叙事、进行竞争分析和利用社交媒体进行品牌互动的技能。许多课程会介绍用于设计的 Adobe Creative Suite、用于受众分析的 Google Analytics 和用于品牌推广的社交媒体平台等工具,将这些技能与有效的品牌管理和市场定位联系起来。

S.P. Jain Institute of Management and Research
您将获得的技能: Brand Strategy, Brand Management, Branding, Brand Awareness, Brand Loyalty, Product Lifecycle Management, Strategic Marketing, Marketing Management, Integrated Marketing Communications, Social Media Strategy, Market Share, Value Propositions, Portfolio Management, Competitive Analysis, Business Metrics, Consumer Behaviour, Storytelling, Case Studies
攻读学位
初级 · 课程 · 1-3 个月

您将获得的技能: Brand Awareness, Social Media Marketing, Target Audience, Social Media, Brand Strategy, Digital Media Strategy, Branding, Content Marketing, Content Strategy, Social Media Strategy, Marketing Communications, Marketing Analytics, Customer Engagement
中级 · 课程 · 1-4 周

Coursera
您将获得的技能: Marketing Design, Social Media Marketing, Social Media Content, Marketing Materials, Marketing, Graphic and Visual Design Software, Social Media, Branding, Promotional Materials, Loyalty Programs, Advertising, Customer Engagement
初级 · 指导项目 · 不超过 2 小时

Starweaver
您将获得的技能: Hospitality Management, Hospitality, Hospitality and Food Services, Brand Management, Branding, Brand Awareness, Brand Marketing, Brand Strategy, Brand Loyalty, Business Ethics, Digital Transformation, Sustainable Business, Market Dynamics, Corporate Sustainability, Quality Management, Customer experience improvement, Innovation, Consumer Behaviour
中级 · 课程 · 1-4 周

您将获得的技能: LinkedIn, Drive Engagement, Content Creation, Professional Networking, Digital Publishing, Social Media, Relationship Building, Branding, Professional Development
中级 · 指导项目 · 不超过 2 小时

Coursera
您将获得的技能: Thought Leadership, Influencing, Communication, Self-Awareness, Lifelong Learning, Professional Networking, Leadership, Professional Development, LinkedIn, Personal Development, Emotional Intelligence, Branding, Growth Mindedness, Social Media Strategy, Adaptability
中级 · 课程 · 1-4 周

Northeastern University
您将获得的技能: Branding, Advertising, Consumer Behaviour, Brand Management, Brand Strategy, Integrated Marketing Communications, Advertising Campaigns, Marketing Communications, Brand Awareness, Marketing, Promotional Strategies, Media Planning, Digital Advertising, Customer Engagement, Media Strategy, Design Thinking
初级 · 课程 · 1-4 周

Macquarie University
您将获得的技能: 沟通, 管理团队, 文化响应, 绩效衡量, 叙事, 战略领导力, 打造品牌, 品牌管理, 工业与组织心理学, 非语言交流, 员工参与, 组织领导力
初级 · 课程 · 1-3 个月

Northwestern University
您将获得的技能: 沟通, 利益攸关方沟通, 媒体关系, 管理团队, 危机管理, 企业传讯, 叙事, 业务领导, 创新, 打造品牌, 公共关系, 战略传播
混合 · 课程 · 1-4 周

University of Pennsylvania
您将获得的技能: 客户洞察, 营销策略, 竞争分析, 企业战略, 品牌战略, 市场趋势, 消费者行为, 品牌忠诚度, 创新, 电子商务, 品牌管理, 客户体验战略(CX), 全球营销
初级 · 课程 · 1-4 周

University of California, Irvine
您将获得的技能: 组织战略, 竞争分析, 创业融资, 视频游戏开发, 团队管理, 游戏设计, 打造品牌, 品牌管理, 组织结构
初级 · 课程 · 1-4 周

您将获得的技能: Brand Strategy, Storytelling, Branding, Prompt Engineering, ChatGPT, Brand Loyalty, Brand Awareness, Cross-Channel Marketing, Content Creation, Consumer Behaviour, Email Marketing
中级 · 课程 · 1-4 周