广告课程可以帮助您学习活动策略、受众定位、创意开发和媒体规划。您可以掌握文案写作、品牌管理和解析方面的技能,以衡量广告活动的效果。许多课程都会介绍 Google Ads、社交媒体平台和解析软件等工具,展示这些资源如何增强您的广告工作并优化推广效果。

您将获得的技能: Storytelling, Content Strategy, ChatGPT, Content Creation, Content Marketing, Target Audience, AI Personalization, Persona Development, User Research, Problem Solving, Writing and Editing, Brainstorming, Ideation
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: 用户反馈, 编辑, 文案写作, Prompt Engineering, 产品知识, 生成式 AI 代理, 数字内容, 目标受众, 内容创作, 博客, 写作
中级 · 指导项目 · 不超过 2 小时

Johns Hopkins University
您将获得的技能: Precision Medicine, Clinical Trials, Data Analysis, Data-Driven Decision-Making, Analytics, Data Science, Strategic Decision-Making, Root Cause Analysis, Random Forest Algorithm, Treatment Planning, Personalized Service, A/B Testing, Machine Learning, Online Advertising
中级 · 课程 · 1-3 个月

您将获得的技能: Process Flow Diagrams, Process Mapping, Target Audience, Data Visualization, User Accounts, Business Process, Graphic Design, Business Strategy
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Facebook, Social Media Management, Social Media Content, Social Media, Social Media Marketing
初级 · 指导项目 · 不超过 2 小时

Coursera
您将获得的技能: Social Media Content, Social Media Management, Content Creation, Social Media Marketing, Social Media, Social Media Campaigns, Social Media Strategy, Content Marketing, Content Management
初级 · 指导项目 · 不超过 2 小时

University of Colorado Boulder
您将获得的技能: Social Media, Social Media Strategy, Social Media Marketing, Marketing Communications, Target Audience, Media Strategy, Brand Strategy, Brand Management, Shared Media, Persuasive Communication, Integrated Marketing Communications, Stakeholder Engagement, Earned Media, Owned Media, Paid media, Content Creation, Consumer Behaviour, Digital Marketing, Content Performance Analysis, Customer Engagement
中级 · 课程 · 1-4 周

您将获得的技能: Value Propositions, Emotional Intelligence, Business Planning, Productivity, Financial Statements, Financial Acumen, User Research, Target Audience, Business Marketing, Microsoft Excel, Marketing Strategies, Customer Acquisition Management, Content Marketing, Financial Analysis, Branding, Market Research, Social Media Strategy, Adaptability, Digital Marketing, Data Visualization
初级 · 专项课程 · 3-6 个月

您将获得的技能: Writing, Storytelling, Copywriting, Persuasive Communication, Facebook, Business Writing, Content Creation, Social Media Content, Social Media, Drive Engagement, Social Media Campaigns, AI Product Strategy, Prompt Engineering Tools
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: Email Marketing, Newsletters, Campaign Management, Marketing Automation, Target Audience
初级 · 指导项目 · 不超过 2 小时

Real Madrid Graduate School Universidad Europea
您将获得的技能: Marketing Strategies, Branding, Global Marketing, Marketing, Brand Management, Social Media Marketing, Loyalty Programs, Consumer Behaviour, Business Modeling, Strategic Partnership, Digital Marketing, E-Commerce, Event Planning, Augmented Reality, Business Analysis, Virtual Reality, Price Negotiation, Blockchain, Data Analysis, Artificial Intelligence
初级 · 专项课程 · 3-6 个月

您将获得的技能: Social Media, Microsoft Outlook, Instagram, Customer Acquisition Management, Facebook, Social Media Marketing, Gmail, Target Audience, Customer Relationship Building, Digital Marketing, Data Import/Export
初级 · 指导项目 · 不超过 2 小时