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学生对 IE Business School 提供的 Foundations of Strategy 的评价和反馈

4.8
203 个评分

课程概述

Strategy is a complex field and intrinsically related to economics. In this first week of this course you will learn the basic logic of how firms and markets function by using economic logic from a distinctly strategic perspective. The economic logics discussed in the first week have shaped the field of strategic analysis from very early on. Porter’s Five Forces – probably the most well-known strategic analysis tool – directly builds on the notion of market structures and helps us to get a deeper understand of how the competitive environment affects the ability of firms to generate true economic profits. In this week, we´ll look at how Porter's Five Forces are related to market structures, economies of scale, and begin to touch on how firms leverage these to create competitive advantage. Week three, we will move away from exclusively considering the external structure of an industry as the source of competitive advantage and instead focus our view on the internal resources and capabilities within firms – and the associated “resource based view” to look at how internal resources and capabilities play out in competitive situations. Looking through the lens of the five forces at the industry, or through that of the resource-based view at firm internal resources and capabilities, feels a bit like swings of a pendulum – and, indeed, strategic theory and practice over the last decades has veered from a near-exclusive focus on the environment to being entranced by firms’ core capabilities. However, to get the full picture of where your firm stands (and where it and its industry may move) requires us to consider both of these perspectives! In this final week we will work on this crucial integration by building our understanding of what a competitive advantage truly is – and what distinct forms it can take....

热门审阅

MK

Jan 2, 2025

This course is the perfect introduction you need if you are starting to learn about business strategy. I really enjoyed and as well gained a lot from taking the course

RF

Aug 16, 2023

Excelente curso sobre estrategia. Te permite ver como generar valor en las empresas y a desarrollar una visión estratégica del negocio para anticiparte a los cambios.

筛选依据:

26 - Foundations of Strategy 的 44 个评论(共 44 个)

创建者 Chepe K

Dec 29, 2023

Very helpful introduction into strategy.

创建者 Vasant A

Jun 7, 2025

Very well curated and conducted course.

创建者 Arinze E

Sep 16, 2023

Brilliant course on Strategy. Thank You

创建者 André G d A

Aug 29, 2023

Very good course I recommend

创建者 Nicky T

Jan 31, 2025

Course was good and helpful

创建者 Lupakisyo C M

Aug 23, 2025

Such a wonderful course.

创建者 ALKA K

Feb 22, 2025

Perfectly planned course

创建者 Kristina L

Aug 28, 2022

it was a great course!

创建者 Omodiaogbe S

Aug 24, 2022

Excellent course.

创建者 shorouqkaldaham

Oct 23, 2023

very good

创建者 Jotish B I

Apr 27, 2025

Amazing

创建者 Muhd Z M

Jul 23, 2024

Good :)

创建者 DADAS O

Oct 31, 2022

SUPER

创建者 MADAN H M A S

Mar 2, 2023

جيد

创建者 KHALIL Y

Oct 31, 2022

O

创建者 Koray G

Dec 23, 2023

Hepsi dinlenebiliyor olsa daha iyi olurdu o yüzden 4 yıldız veriyorum.

创建者 Oskar L

Nov 10, 2024

Toppen kurs!

创建者 Mr. M H H

Oct 15, 2023

good