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学生对 University of Illinois Urbana-Champaign 提供的 Developing a Marketing Mix for Growth 的评价和反馈

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731 个评分

课程概述

In this course, you will further examine how businesses create value for customers. In Developing a Winning Marketing Strategy, you learned the major elements of the marketing mix - product policy, channels of distribution, communication, and pricing - and saw how they fit within different analytical frameworks that are useful to managers. In this course, you will complete a more detailed analysis of these elements in order to conduct a thorough strategic analysis of marketing opportunities and to communicate marketing decisions. This will enable you to see “marketing in action” in the business world. You will be able to: • Define all elements of the marketing mix and explain the role each element plays in creating value • Compare different pricing models • Evaluate the use of different channels of distribution by existing businesses • Critique advertising execution • Create a persuasive advertising piece This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/....

热门审阅

JB

Feb 25, 2018

Wonderful class and Hayden Noel is amazing and engaging professor. I learned so much about marketing, but also about how to engage my audience. I would take any class that Professor Noel teaches.

JB

Oct 7, 2018

Wonderful class by a very fun and knowledgable professor who has a true passion for his work. I loved this class!

筛选依据：

76 - Developing a Marketing Mix for Growth 的 100 个评论（共 141 个）

创建者 Juan M Q

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Dec 28, 2020

VEry interesting for non marketers.

创建者 MARIA T

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Jan 18, 2021

Mr. Noel is such a good professor.

创建者 Sathanand M

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Jan 9, 2020

A complete knowledge based study.

创建者 Echo l

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Aug 17, 2017

I learnt a lot from this course!

创建者 Samy L

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Jun 23, 2020

Nothing to say, Just amazing !

创建者 Mokhidil S

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Jun 5, 2020

everything was clear and easy!

创建者 Ramakrushna M

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Mar 27, 2023

this is a out standing course

创建者 Vedant V G

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Nov 22, 2021

fdfdfgdfsgdgfdfsfgfdsgds good

创建者 JAYESH B

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Sep 13, 2021

Learned a lot of good things

创建者 Mahaluckshmi K

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Oct 6, 2020

Great course and content.

创建者 Jenn H

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Oct 8, 2019

Professor Noel is fantast

创建者 Nitesh A

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Sep 28, 2020

Good to learn course!!!

创建者 Gelli S A

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Aug 20, 2022

the course was amazing

创建者 AHMED H S

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Aug 10, 2020

Thanks Mr Hayden Noel.

创建者 La M P

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Dec 22, 2024

very imprasif. thanks

创建者 DISHANI C

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Sep 12, 2021

I love this journey.

创建者 Prayag R P

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Sep 22, 2021

It was good course

创建者 Kurt L B

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Jul 26, 2023

loving this course

创建者 Gokul P

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Jul 21, 2020

Lovely course yaar

创建者 David H

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Jun 11, 2018

best teacher ever.

创建者 Pragati k

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Dec 23, 2021

very informative

创建者 SATYAJIT M

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May 9, 2022

Very Informative

创建者 MONIKA A

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Jan 20, 2020

AWESOME LEARNING

创建者 Ajitesh M

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Feb 8, 2024

nice experience

创建者 Artem A

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Sep 30, 2020

Awesome course!