广告课程可以帮助您学习活动策略、受众定位、创意开发和媒体规划。您可以掌握文案写作、品牌管理和解析方面的技能,以衡量广告活动的效果。许多课程都会介绍 Google Ads、社交媒体平台和解析软件等工具,展示这些资源如何增强您的广告工作并优化推广效果。

Coursera
您将获得的技能: Brand Awareness, Brand Management, Canva (Software), Brand Strategy, Branding, Brand Marketing, Logo Design, Social Media, Social Media Strategy, Target Audience, Social Media Marketing, Social Media Campaigns, Style Guides, Digital Advertising, Data Visualization, Email Marketing, Digital Marketing, Generative AI, Marketing Analytics, Content Creation
中级 · 专项课程 · 3-6 个月

Universidad Austral
您将获得的技能: Google Ads, Digital Marketing, Marketing Strategies, Media Buying, Performance Analysis, Paid media, Marketing, Digital Advertising, Advertising Campaigns, Social Media Strategy, Social Media, Relationship Management, Content Strategy
初级 · 课程 · 1-4 周

LearnKartS
您将获得的技能: Content Creation, Target Audience, Content Marketing, Storytelling, Digital Publishing, Brand Strategy, Blogs, Content Strategy, Performance Measurement, Promotional Strategies, Persona Development, Social Media Marketing, Email Marketing, Video Production, ChatGPT, Brainstorming
初级 · 课程 · 1-4 周

Meta
您将获得的技能: 数据分析, 网络分析, 个人身份信息, 营销分析, 数据收集, Google Analytics(分析), 分析, 数据整合, 信息隐私, 数据驱动的决策制定, 广告, 应用编程接口 (API), Facebook, 营销, 数字化营销
初级 · 课程 · 1-4 周

您将获得的技能: Email Marketing, Lead Generation, Marketing Automation, A/B Testing, Campaign Management, Marketing Strategies, Performance Analysis, Content Creation, Customer Engagement, Driving engagement, Target Audience, Automation
初级 · 课程 · 1-4 周

University of Pennsylvania
您将获得的技能: 文化多样性, 新闻学, 在线广告, 媒体与传播, 扫盲, 广告, 口语理解, 英语, Facebook, 语法, 词汇
混合 · 课程 · 1-3 个月
UNSW Sydney (The University of New South Wales)
您将获得的技能: 推动参与, 叙事, 新兴技术, 动画和游戏设计, 多媒体, 用户体验设计, 设计策略, 定性研究, 增强现实与虚拟现实(AR/VR), 内容创作
混合 · 课程 · 1-3 个月

LearnKartS
您将获得的技能: Marketing Automation, Email Automation, Make.com, MarTech, Email Marketing, LLM Application, AI Personalization, Business Process Automation, ChatGPT, Data-Driven Decision-Making, OpenAI, Prompt Engineering, Generative AI, Artificial Intelligence, Large Language Modeling, Automation, Business Strategy, Content Creation, Scheduling
初级 · 课程 · 1-4 周

您将获得的技能: Content Performance Analysis, Google Gemini, Generative AI, Content Strategy, Earned Media, Content Marketing, ChatGPT, Google Analytics, Shared Media, Content Creation, Owned Media, Metadata Management, Market Intelligence, Copywriting, Information Architecture, Automation, No-Code Development
初级 · 专项课程 · 3-6 个月

University of California, Davis
您将获得的技能: Content Marketing, Persona Development, Target Audience, Content Strategy, Smart Goals, Content Development and Management, Social Media Content, Digital Content, Digital Media Strategy, Strategic Marketing, Marketing Channel, Customer Insights, Social Media Strategy, Social Media Campaigns, Marketing, Customer Engagement
中级 · 课程 · 1-4 周

Coursera
您将获得的技能: Presentations, Canva (Software), Typography, Target Audience, Data Visualization, Infographics, Communication Strategies, Graphic and Visual Design, Communication, Timelines, Storytelling, Design
初级 · 课程 · 1-4 周

LearnKartS
您将获得的技能: Prompt Engineering, Business Writing, Responsible AI, ChatGPT, Social Media Content, Marketing Automation, Business Marketing, Copywriting, Email Automation, Writing, Marketing Communications, Business Ethics, Brainstorming, Social Media, Content Creation, Content Strategy, Social Media Marketing, Business Communication
初级 · 课程 · 1-4 周