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学生对 University of California, Davis 提供的 The Strategy of Content Marketing 的评价和反馈

4.5
5,301 个评分

课程概述

In this course, you will learn the core strategies content marketers use to acquire and retain customers profitably. Specifically, you will learn how to develop, organize and implement a content marketing strategy, analyze and measure the effectiveness of content marketing, write compelling copy, use a strategic framework when writing, and build your professional brand and authority through content marketing. You will also learn how to put the ideas presented to you into action and build your own personal brand through content marketing....

热门审阅

SC

Nov 10, 2019

This was a great course although it was difficult to find some of the materials they reference during the course, I was able to wing it but it would have been nice to have the full content available.

SP

Aug 7, 2022

G​ood course that takes a deep dive into the know-how of using content as a marketing tool and establishing brand and authority by using proper methods of content writing and following SEO guidelines.

筛选依据:

1476 - The Strategy of Content Marketing 的 1500 个评论(共 1,680 个)

创建者 Alejandra H G

Feb 24, 2024

muy dinamico y completo en información al igual que las explicaciones

创建者 Shreyan N

Mar 7, 2025

Excellent course for building strong foundation in content marketing

创建者 Biruk N

Nov 21, 2024

It is good course it enhances your ability, so you have to take it.

创建者 Nandhini N

Jul 28, 2020

This course is very useful and a better way to develop our business

创建者 Rohit K

May 23, 2020

content marketing is one of the good certificate course on Coursera

创建者 Esteban Á

Mar 13, 2020

Good course to keep improving the creation of good quality content!

创建者 Jordi R

Mar 30, 2021

It has been a very intersting course with challenging assignments.

创建者 shubham c

May 22, 2020

Very insightful course,I have learned the art of content marketing

创建者 Nutsareeya S

May 22, 2020

Good course! suggest to people who want more techniques and tips!

创建者 lionel s

Dec 10, 2020

I encourage people to do this certification it's really awesome

创建者 Aakash K

Oct 16, 2021

Great Course, they need to include more video than podcasts.

创建者 Shaun W W M

Jul 28, 2021

I thought the course was very well laid out and informative.

创建者 Aliza

Jul 16, 2020

This is really a very good course, it worth to give time.

创建者 Yash J

May 24, 2020

Got to learn easily with good assignment on this platform

创建者 Vishal G

May 11, 2020

Thanks for the course and the course was worth it for me.

创建者 Emmad M E

Mar 2, 2021

Rich of information , very important to any marketers.

创建者 Elisha s

Aug 1, 2020

It was very nicely explained. Got to learn new things.

创建者 Adriana P

May 24, 2020

I will use all what I learned, I fill more confident.

创建者 Suli Y

Sep 12, 2023

The Empathy Map assignment could be better designed.

创建者 Rutuja J

Apr 15, 2018

Great course! Super informative and easy to grasp :)

创建者 Ricardo R

Apr 27, 2020

Is good, if you want to make publicity on internet.

创建者 Thin Z

Sep 30, 2020

Assignment for Content writing is the best for me.

创建者 Adeyeri E A

May 10, 2022

i loved evry session of this course ...thank you

创建者 Neha D

Jun 26, 2020

Great Course. Very practical framework approach!