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学生对 Università Bocconi 提供的 Food & Beverage Management 的评价和反馈

4.8
4,976 个评分

课程概述

Managing a company in the food and beverage industry is a fascinating task. Food and beverage products are so deeply rooted in the culture of most countries that making and selling them is not only a matter of making and selling good and tasty products, but products that nurture people's body, soul, and heart. Given this, it's not difficult to see that the task quickly becomes complex. The objective of this course is twofold: first, we will focus on contemporary challenges that managers and entrepreneurs in food and beverage businesses should be able to face; and second, we will provide models and tools to design and implement appropriate courses of action to satisfy customers and build an advantage over the competition. This course is made up of four modules and an introduction, each exploring one dilemma that food and beverage companies face. You will be presented with a set of video lectures and guest speakers. These lectures combine an accessible introduction to specific topics integrated with interviews of managers and experts that will give precious insights and examples to the participants. To enhance your learning experience with us, we will make a Documentary on the Excellences of the Modena District available for you, which is in a format that we have developed specifically for this course in order to give you the chance to experience first-hand the territory as our on-campus students usually do. Each module is paired with an evaluated quiz and weekly discussion forums to reflect on the variety of the F&B world, its complexity, and the power of the network that we will build together during the course. Successful completion of the quizzes is required for a course certificate as explained in the Grading Policy. Below the guest speakers of the course: Masterchef Italia Sky – Nils Hartmann, Head of Movie Channels at Sky Italia – www.masterchef.sky.it Eataly - Paolo Bongiovanni, Marketing Director Italy – www.eataly.net Berlucchi – Paolo Ziliani, Owner – www.berlucchi.it Joia Restaurant – Alta Cucina Naturale – Pietro Leemann, Owner and Chef – www.joia.it Branca – Nicolò Branca, Owner – www.branca.it Barilla – Giuseppe Morici, President Region Europe – www.barilla.com Proyecto Expo 2015 Chile – Guillermo Ariztia, Chile Pavillon Director – www.expomilan.cl Winery Il Cavallante, Milano – Sergio Morpurgo, Owner Heineken – Floris Cobelens, Marketing Director – www.heineken.com TRDN – Martin Oetting, Managing Director – www.trnd.com GROM – Federico Grom, Owner and Founder – www.grom.it/en Tetra Pak – Matthew Hatton, Director Competitor Intelligence – www.tetrapak.com BioHombre – Matteo Panini, CEO – www.hombre.it Acetaia Maletti – Carmen & Claudio Maletti Cantine Riunite & CIV – Vanni Lusetti, CEO; Francesca Benini, Sales & Marketing Manager; Elena Lottici, Export Manager; Mario Vandi, Brand Manager – www.riunite.it GlemGas – Marco Guerzoni, Program Product Manager – www.glemgas.com Bibendum Catering – LaFranceschetta58 – Sabrina Lazzereschi & Marta Pulini, Owners and Founders – www.bibendumcatering.it , www.franceschetta58.it DISCLAIMER - Since most of the videos are conducted with those whose native language is not English, we have decided to sometimes preserve their more emphatic speech to keep a tighter match between the audio and the subtitles....

热门审阅

MM

Jun 27, 2016

Excellent course, a very good instructor using good examples and clear explanations. I also enjoyed the interviews, the quality of the production used to develop the videos and the great locations.

SL

Jul 27, 2020

Any people who want to become an entreprenuer should definitely do this course. The lectures was explained in a detailed manner and the powerpoint slides are also quite precise and easily understood.

筛选依据:

601 - Food & Beverage Management 的 625 个评论(共 1,337 个)

创建者 Brian P

Nov 20, 2021

Very suitable course for beginner, especially for those one who wanted to study online. I highly recommend this course to you guys.

创建者 Yanzi L

May 10, 2020

Very informative and thorough, the examples are great to follow. The professor is very passionate and clear in teaching the course.

创建者 Abhishek S

Jun 30, 2021

This course are really helpful for those who aspiring to become entrepreneur or want to start business in food and beverage field.

创建者 Leonardo C

Jun 22, 2020

Ottimo corso, professionalità del docente, interessanti spunti formativi attraverso le interviste ai manager e titolari aziendali.

创建者 mohamed s

Jan 20, 2021

Thank you a lot. I really learned a lot from you. If there is really value then it is you and a lot of effort from you. Thank you

创建者 Gian L B

May 6, 2020

Excellent structure of the course. Very professional Professor and Guests in the interviews. Really a great course! I enjoyed it.

创建者 FAISAL

May 14, 2020

This course helped me a lot to understand the business of F&B. This will reflect in my Business Analysis and Consulting career.

创建者 Francisco L

May 14, 2020

Very interesting course, you review a huge range of aspect about of companies and products from a point of view of the marketing

创建者 Rihards G

Jun 5, 2022

Many of the insights of the course can be used in real life and I strongly believe I will use them in the forseeable future.

创建者 Pooja S V S B F

Oct 29, 2021

This course gave an intense knowledge about food and beverage management and a lot more about traditions and strategy playing

创建者 Pantelis P

Apr 29, 2020

very interesting and informative course of the basics you have to know about the management of the food and beverage industry

创建者 Ahsan M

Apr 25, 2020

It is a great course full of valuable information I highly recommend this course for everyone seeking knowledge in this field

创建者 minh v

Apr 29, 2021

It's very good and useful for anyone who would like to join the food and beverage field or want to learn new knowledge also.

创建者 Abraham G D

Jun 21, 2024

Complet, donne un bon aperçu de la stratégie globale autour du monde consumer food and beverage (marketing, stratégie etc.)

创建者 Yvonne C

Mar 4, 2022

I really enjoyed attending the course and gained acknowledge, and will look forward to having similar course in the future.

创建者 Nishtha j

Jun 6, 2020

i am in content to have opted for this course. everything is explained so perfectly using visuals, examples amd interviews.

创建者 Marko V

Dec 20, 2023

Amazing course and excellent curriculum especially if you want to know about brand management, brand placement, marketing.

创建者 Deleted A

May 6, 2021

So nice lecture video because important points appear on the screen, which helped me to clearly understand and take memos.

创建者 Sheng H

Jan 2, 2021

Very insightful, I have learned a lot and I am applying in my work now. Thank you Gabrielle! Thank you Università Bocconi!

创建者 pradeep K

Jul 1, 2020

Very interested course I liked the most nd I got to know about fnb mangement which would be help in my future tq so much .

创建者 ZAHIRA E Q

Sep 27, 2025

Very good, It is a wonderful and useful course. Thank you and appreciation for all your efforts and valuable information.

创建者 cavalli m

Jul 18, 2020

I'm very happy and satisfied about this course. The teacher Gabriele is very nice and prepared. Thank you so much Manuel

创建者 Daniel V

Jul 11, 2020

Un curso excelente, es el primero en toda mi carrera que realizó de esta forma, y me encantó el contenido, muy concreto.

创建者 Valeria F

Apr 19, 2020

It was amazing! The professor was great and the material was really easy to understand and rather interesting on a whole

创建者 Kazi M A H

Mar 5, 2021

It was amazing journey to reached the end of the course. I learned a lot of things which is very helpful for my future.