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学生对 Università Bocconi 提供的 Food & Beverage Management 的评价和反馈

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4,989 个评分

课程概述

Managing a company in the food and beverage industry is a fascinating task. Food and beverage products are so deeply rooted in the culture of most countries that making and selling them is not only a matter of making and selling good and tasty products, but products that nurture people's body, soul, and heart. Given this, it's not difficult to see that the task quickly becomes complex. The objective of this course is twofold: first, we will focus on contemporary challenges that managers and entrepreneurs in food and beverage businesses should be able to face; and second, we will provide models and tools to design and implement appropriate courses of action to satisfy customers and build an advantage over the competition. This course is made up of four modules and an introduction, each exploring one dilemma that food and beverage companies face. You will be presented with a set of video lectures and guest speakers. These lectures combine an accessible introduction to specific topics integrated with interviews of managers and experts that will give precious insights and examples to the participants. To enhance your learning experience with us, we will make a Documentary on the Excellences of the Modena District available for you, which is in a format that we have developed specifically for this course in order to give you the chance to experience first-hand the territory as our on-campus students usually do. Each module is paired with an evaluated quiz and weekly discussion forums to reflect on the variety of the F&B world, its complexity, and the power of the network that we will build together during the course. Successful completion of the quizzes is required for a course certificate as explained in the Grading Policy. Below the guest speakers of the course: Masterchef Italia Sky – Nils Hartmann, Head of Movie Channels at Sky Italia – www.masterchef.sky.it Eataly - Paolo Bongiovanni, Marketing Director Italy – www.eataly.net Berlucchi – Paolo Ziliani, Owner – www.berlucchi.it Joia Restaurant – Alta Cucina Naturale – Pietro Leemann, Owner and Chef – www.joia.it Branca – Nicolò Branca, Owner – www.branca.it Barilla – Giuseppe Morici, President Region Europe – www.barilla.com Proyecto Expo 2015 Chile – Guillermo Ariztia, Chile Pavillon Director – www.expomilan.cl Winery Il Cavallante, Milano – Sergio Morpurgo, Owner Heineken – Floris Cobelens, Marketing Director – www.heineken.com TRDN – Martin Oetting, Managing Director – www.trnd.com GROM – Federico Grom, Owner and Founder – www.grom.it/en Tetra Pak – Matthew Hatton, Director Competitor Intelligence – www.tetrapak.com BioHombre – Matteo Panini, CEO – www.hombre.it Acetaia Maletti – Carmen & Claudio Maletti Cantine Riunite & CIV – Vanni Lusetti, CEO; Francesca Benini, Sales & Marketing Manager; Elena Lottici, Export Manager; Mario Vandi, Brand Manager – www.riunite.it GlemGas – Marco Guerzoni, Program Product Manager – www.glemgas.com Bibendum Catering – LaFranceschetta58 – Sabrina Lazzereschi & Marta Pulini, Owners and Founders – www.bibendumcatering.it , www.franceschetta58.it DISCLAIMER - Since most of the videos are conducted with those whose native language is not English, we have decided to sometimes preserve their more emphatic speech to keep a tighter match between the audio and the subtitles....

热门审阅

AA

Dec 24, 2020

Hi, I am food technologistThis course was very interesting and informative and related to my field. It increases my knowledge about food and beverage management.Thanks for this Informative course

FD

May 29, 2020

I learnt so much regarding brand positioning and value propositions. As an events manager i am glad i came across this course. I will definitely adopt and apply a lot of what i have learnt.

筛选依据：

676 - Food & Beverage Management 的 700 个评论（共 1,337 个）

创建者 gleyni p

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Mar 29, 2024

Muchas gracias, el curso me sirvió bastante para entender mejor el mercado de alimentos y bebidas.

创建者 ANA C M A

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Jul 25, 2020

Definitely an ideal course if you are interested in the food industry or want to start a business

创建者 Ryan R V

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May 25, 2020

A great refresher course if you're a marketer. A great way to start up your future job or career.

创建者 Edmundo A

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Sep 24, 2024

Professor Gabriele Troilo is an excellent teacher, I enjoyed the interviews so much, Thank you!!

创建者 Saniya C

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Sep 4, 2022

Thoroughly enjoyed this course! Gained new insights on how to manage and market a F&B business.

创建者 Shreya S

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Nov 20, 2021

I learned a lot from this course...learned about new culture new point of you thankyou so much

创建者 Martina K

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Jan 29, 2021

Very interesting course. Easy to understand and to know something new. I would highly recommend.

创建者 N K P N

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May 26, 2020

I learned a lot about Marketing of F&B business in detail. Thanks to the Professor and Coursera!

创建者 Carlene G

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Apr 18, 2025

Super enjoyable and course material is so, so easy to understand. I had an amazing experience.

创建者 Jan Y

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Oct 6, 2023

Un excelente curso, muy bien impartido. Agradezco infinitamente por compartir el conocimiento.

创建者 Balakrishnan R

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Jul 19, 2023

The course is really designed to reach any people for better understanding about F&B Industry.

创建者 lourdes U S

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Dec 13, 2022

une très bonne filliére facile à apprendre et très bonne explication donné par les professeurs

创建者 HARYA W

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Feb 23, 2021

A very good courses for those who wants to upgrade their Food and Beverage knowledge.

Thank you

创建者 Ryan B

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Feb 11, 2021

The professor was great, he actually made me want to pay attention. More of a marketing course

创建者 Mitra A

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Sep 26, 2025

“The course was very nice, but it didn’t feel fair that I had to pay to get the certificate.”

创建者 Kera-Ram C

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Jun 9, 2025

Good course.... I learn more about the management and now i will be apply in my upcomming job

创建者 Muhammad A

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Apr 26, 2023

I had zero knowledge of food & management when I started this course, but now I am an expert.

创建者 Raheel K

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Jan 20, 2021

Intuitive course, gave me more knowledge to add to my years in the food and beverage industry

创建者 ZEYNEP D K

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Jun 3, 2020

Professor is engaging, gives great examples. Loved this course, it served as a good refresher

创建者 Alessandro L P

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May 12, 2020

Professor is amazing: passionated, clear, deep in bringing you in such a fragmented business.

创建者 Gabriele T

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Apr 30, 2020

easy to follow and understand, complete and clear

Each definition is complete and well defined

创建者 Juan V

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Mar 4, 2025

Clear structure, great examples and explanations, and useful and relevant information. 10/10

创建者 Aris K

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Jul 27, 2022

Fantastic course!!! One of the best I have ever completed....maybe the best. Very well done!

创建者 Payam T

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Oct 19, 2021

Amazing course for food scientists who wants to make a considerable change in their carrier.

创建者 Ioannis G

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Nov 30, 2020

Fantastic course , realised what i was doing the last 30 years in the field in just 1 week!!