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学生对 Università Bocconi 提供的 Food & Beverage Management 的评价和反馈

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4,976 个评分

课程概述

Managing a company in the food and beverage industry is a fascinating task. Food and beverage products are so deeply rooted in the culture of most countries that making and selling them is not only a matter of making and selling good and tasty products, but products that nurture people's body, soul, and heart. Given this, it's not difficult to see that the task quickly becomes complex. The objective of this course is twofold: first, we will focus on contemporary challenges that managers and entrepreneurs in food and beverage businesses should be able to face; and second, we will provide models and tools to design and implement appropriate courses of action to satisfy customers and build an advantage over the competition. This course is made up of four modules and an introduction, each exploring one dilemma that food and beverage companies face. You will be presented with a set of video lectures and guest speakers. These lectures combine an accessible introduction to specific topics integrated with interviews of managers and experts that will give precious insights and examples to the participants. To enhance your learning experience with us, we will make a Documentary on the Excellences of the Modena District available for you, which is in a format that we have developed specifically for this course in order to give you the chance to experience first-hand the territory as our on-campus students usually do. Each module is paired with an evaluated quiz and weekly discussion forums to reflect on the variety of the F&B world, its complexity, and the power of the network that we will build together during the course. Successful completion of the quizzes is required for a course certificate as explained in the Grading Policy. Below the guest speakers of the course: Masterchef Italia Sky – Nils Hartmann, Head of Movie Channels at Sky Italia – www.masterchef.sky.it Eataly - Paolo Bongiovanni, Marketing Director Italy – www.eataly.net Berlucchi – Paolo Ziliani, Owner – www.berlucchi.it Joia Restaurant – Alta Cucina Naturale – Pietro Leemann, Owner and Chef – www.joia.it Branca – Nicolò Branca, Owner – www.branca.it Barilla – Giuseppe Morici, President Region Europe – www.barilla.com Proyecto Expo 2015 Chile – Guillermo Ariztia, Chile Pavillon Director – www.expomilan.cl Winery Il Cavallante, Milano – Sergio Morpurgo, Owner Heineken – Floris Cobelens, Marketing Director – www.heineken.com TRDN – Martin Oetting, Managing Director – www.trnd.com GROM – Federico Grom, Owner and Founder – www.grom.it/en Tetra Pak – Matthew Hatton, Director Competitor Intelligence – www.tetrapak.com BioHombre – Matteo Panini, CEO – www.hombre.it Acetaia Maletti – Carmen & Claudio Maletti Cantine Riunite & CIV – Vanni Lusetti, CEO; Francesca Benini, Sales & Marketing Manager; Elena Lottici, Export Manager; Mario Vandi, Brand Manager – www.riunite.it GlemGas – Marco Guerzoni, Program Product Manager – www.glemgas.com Bibendum Catering – LaFranceschetta58 – Sabrina Lazzereschi & Marta Pulini, Owners and Founders – www.bibendumcatering.it , www.franceschetta58.it DISCLAIMER - Since most of the videos are conducted with those whose native language is not English, we have decided to sometimes preserve their more emphatic speech to keep a tighter match between the audio and the subtitles....

热门审阅

MM

Jun 27, 2016

Excellent course, a very good instructor using good examples and clear explanations. I also enjoyed the interviews, the quality of the production used to develop the videos and the great locations.

SL

Jul 27, 2020

Any people who want to become an entreprenuer should definitely do this course. The lectures was explained in a detailed manner and the powerpoint slides are also quite precise and easily understood.

筛选依据：

151 - Food & Beverage Management 的 175 个评论（共 1,337 个）

创建者 Charles L

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Sep 15, 2015

An excellent course full of insights and masterfully delivered by a clear expert in this

创建者 SUMEET S

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Nov 28, 2016

Excellent course which runs through the 101 of Marketing with the F&B Industry as base.

创建者 Fabio P

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Aug 9, 2019

Great course, easy to follow and very useful to improve your food marketing skills!

创建者 Deleted A

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Sep 16, 2015

Learned many new things I did not know on F&B. Thank you for your efforts and time.

创建者 Felipe R

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Feb 8, 2016

very good, but can improve with more interviews and experiences, thanks for all :)

创建者 Ashlyn S

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Apr 15, 2020

Really interesting and insightful course!

I thoroughly enjoyed it and recommend it

创建者 Gibier G

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Jun 27, 2018

Cours complet, détaillé, et bien organisé. Facile à comprendre, très intéressant.

创建者 Alessio C

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Jan 24, 2017

Es un curso muy útil y "get to the point". Realmente explicado bien. Enhorabuena.

创建者 Emanuele M B D C

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Feb 29, 2016

Amazing teacher and amazing lessons. Wonderful first experience here at Coursera!

创建者 Sachin M

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Sep 5, 2019

Very insightful and pragmatic course. I recommend for all in hospitality sector.

创建者 Juan P T R

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Sep 21, 2018

I think every single entrepreuner of Food and beverage should take this course!!

创建者 Rene J R A

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Jun 6, 2016

Excellent course for Managers and Entrepreneurs on Food & Beverage businesses!!!

创建者 Carlos E S R

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Oct 28, 2015

Really good! The professor was really clear and specific with the explanations.

创建者 Daniel S

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Dec 8, 2015

Clear. Concise. Practical. Well structured. Useful presentations. Nice pace.

创建者 RabehAdel A

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Aug 22, 2018

thanks a lot for Bocconi and special thanks for professor Gabriele Troilo,

创建者 Alberto H

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Dec 31, 2017

It is amazing, so much knowledge about de F&B industry.

Totally recommended.

创建者 MARIO F D

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Mar 16, 2016

Excelentes contenidos y una manera amena de explicarlos a los cursillistas.

创建者 DODO J

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Apr 13, 2020

i have really enjoid this course all the time. big thanks to the lecturer.

创建者 Oleh M

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Dec 9, 2016

Very useful course, which gave me the basic information about the subject.

创建者 Miguel Á M G

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Jun 10, 2016

Muy bien presentado por el profesor Troilo, un curso de excelente calidad.

创建者 OKWANGA E

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Dec 14, 2024

Very good insight and interviews with experts in the International market

创建者 María L R A

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Feb 16, 2020

Aprendí mucho y algunas cosas que cuando estudie no se tocaron.

Gracias-

创建者 Vugar M

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Apr 25, 2020

Great course, would reccommend to all who's interested in F&B Management

创建者 Carlo J

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Aug 16, 2016

extremelly helpful and well explained

practical and real life knowledge