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返回到 From Likes to Leads: Interact with Customers Online

学生对 Google 提供的 From Likes to Leads: Interact with Customers Online 的评价和反馈

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3,871 个评分

课程概述

From Likes to Leads: Interact with Customers Online is the third of eight courses in the Google Digital Marketing & E-commerce Certificate. This course will help you develop social media marketing strategies. Social media is a key digital marketing channel for many businesses because of the large number of people who use social platforms to socialize, interact with businesses, and share content. No digital marketing strategy is complete without an online brand presence where customers can engage with a brand. In this course you’ll explore social media platforms and identify which platform is the most appropriate for specific business needs. You’ll learn how to create content for social media using graphic design principles for marketers and learn how to manage a social media presence. In addition you’ll set goals and success metrics for social media ads. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks while showing you some of the best tools and resources used on the job. Learners who complete the eight courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Identify the five core pillars of social media marketing: strategy, planning and publishing, listening and engagement, analytics and reporting, and advertising - Determine how to choose social media platforms for a campaign - Understand how to boost engagement on social media - Learn how to write, design, and repurpose engaging content for social media - Recognize how to use the data gathered from social media analytics as a decision-making tool - Learn best practices for presenting a social media report - Achieve specific marketing goals through the use of paid social media...

热门审阅

PG

Sep 10, 2022

T​his course is amazing. It covers everything you need to know about social media marketing. I highly recommend this course for everyone who wants to create a career in Digital Marketing Industry.

AS

Jun 16, 2024

Thank you Cindy for an incredible dive into the world of Social Media Marketing. This course has covered all the corners of SMM and even more. I highly appreciate your effort! Thanks again!

筛选依据：

251 - From Likes to Leads: Interact with Customers Online 的 275 个评论（共 780 个）

创建者 Jimmy H

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Sep 14, 2022

Great information provided in an easy to learn way. Thanks

创建者 Walid I

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Nov 28, 2024

I like every single information in this Course , Thank you

创建者 Suryani &

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Oct 3, 2024

sangat menarik dan tambah bersemangat dalam mempelajarinya

创建者 Sonia K

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Aug 18, 2023

I learned a lot of new useful concepts from this course!!!

创建者 Aiyan Q

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May 5, 2023

this was a very besic to advance course. i really liked it

创建者 Justine P

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Nov 21, 2022

It was a very useful well laid out course on social media!

创建者 Abhisek C

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Mar 5, 2025

Learned a lot...best instructor and best course....thanks

创建者 Katryl I

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Apr 15, 2023

Very helpful course and fun interactive lectures overall.

创建者 Keitiretse M K

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Oct 17, 2022

I enjoyed this course. It was very challenging but nice.

创建者 jacquelyn b

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Oct 16, 2022

I am really loving how to promote and create advertising

创建者 Kyaw S L

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Oct 2, 2022

it is a good learning platform. Thanks for this course..

创建者 EDWIN F V C

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May 23, 2025

Muy buen ritmo de aprendizaje, excelente muchas gracias!

创建者 Bisael O

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Jan 26, 2023

Great insights in how to define a social media campaign!

创建者 Larreth J

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Oct 10, 2022

Very useful information and great investment of my time

创建者 Tarek A

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Apr 20, 2025

The best one so far! Very interactive and informative.

创建者 Dayana V R

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Sep 20, 2024

Very good material, as a marketer, I've learned a lot.

创建者 shweta p

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Jan 25, 2024

Very good course content, quiz and practice exercises.

创建者 Rita C

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Feb 16, 2023

Very thorough and enjoyable. The host did a great job.

创建者 mahmoud s

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Oct 31, 2022

great

course I have

been

learning

more

about marketing

创建者 James H C T

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Sep 2, 2024

I've learned a lot of this course. Thank you so much.

创建者 Reynaldo B B J

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May 13, 2025

lots of learning for this course. thank you so much.

创建者 Asia T

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Mar 6, 2025

perfect course to learn how to write content so well

创建者 millie d

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Jul 28, 2024

Great course for overview of social media marketing.

创建者 Makitah L

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Jun 8, 2024

Favorite course so far, on a mission halfway there!!

创建者 zain a h

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Jul 13, 2023

learned what was the most crucial and vital for SMM