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学生对 Università Bocconi 提供的 Management of Fashion and Luxury Companies 的评价和反馈

4.7
6,169 个评分

课程概述

Learn how fashion and luxury companies work and understand their brands, products, retail, and communication strategies. Travel through business models, international development, and product categories with industry influent experts. Adopting a case-study approach, the course presents strategic brand management in luxury and fashion companies as a balancing act: tradition vs. innovation, expertise vs. experimentation, casual vs. stylish; in order to increase the brand value by nurturing the brand heritage and at the same time staying fresh, relevant, and contemporary in the global marketplace. Topics such as the impact of new retail channels, new media channels, and new business declinations for the brand and emerging markets will be discussed in the course....

热门审阅

LN

Apr 19, 2020

Excellent Course! Love how you can study at your own pace. It provides an abundance of information for both fashion & luxury management as well as building your own fashion &/or luxury brand.

VK

Jan 30, 2020

It's a great course for those who'd like to understand the the way fashion industry is organized; what's the key factors in marketing of fashion and luxury brands; what's important in communication.

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576 - Management of Fashion and Luxury Companies 的 600 个评论(共 1,468 个)

创建者 Sevinch O

Jul 9, 2023

The best course for anyone looking to explore the fashion industry! 100% recommend!

创建者 Yueyi W

Aug 2, 2020

Very useful and high quality course for people who interested in fashion management

创建者 Snigdha B

Jul 16, 2020

I LOVED IT, learned so much about the industry in terms of business and management.

创建者 Andrea I (

Jul 4, 2020

excelente... las tima que no este en español... algunas traducciones no son buenas

创建者 Giulia C

Apr 4, 2020

Very clear and practical, really good to understand the basics of fashion business.

创建者 Yuliya S

Aug 18, 2018

Hello. Thank you for this Amazing possibility to Lean more atout fashion and luxury

创建者 Ximena R

May 19, 2025

Me encantó conocer más acerca del mundo de la moda. Es un curso bastante completo.

创建者 Rocío I P

Apr 27, 2023

Interesting course . Learn so much about luxury and the business. Had a great time

创建者 Cynthia B

Mar 15, 2023

Súper clara toda la información, muy interesante la manera de aprender.

Me encantó!

创建者 Ipek T

May 16, 2021

Really good lessons on real brand examples and interviews forum actual executives.

创建者 Ananya S

May 13, 2021

Its a really in-depth and knowledgeable course. I enjoyed the learning experience.

创建者 Svetlana S

Nov 27, 2018

Fabulous course to upgrade your knowledge in luxury and fashion management market!

创建者 shamsher j

Nov 3, 2016

It helped me a lot to understand about luxury and the aspects of luxury retailing.

创建者 Maria A

Nov 23, 2024

I strongly recommend this course due to its exceptional and high-quality content.

创建者 Lucia F d A

Apr 22, 2023

Me ha gustado mucho y es muy interesante para profundizar en el mundo de la moda.

创建者 Ima-Abasi X

Sep 15, 2022

Exceptional Course, anyone intending to start a career in fashion should take it.

创建者 Carlos G

Nov 25, 2020

Amazing! Just love it, if you are into fashion and entertainment this is for you!

创建者 Maria A

Mar 28, 2019

Its an excelente course and introduction into fashion and luxury business overall

创建者 Cheena P P

Jan 9, 2025

A section regarding new fashion & luxury practices post-pandemic can be of help.

创建者 Martina T

Sep 15, 2022

Great! I'm very happy after these weeks learning about this fascinating matter.

创建者 Prithvi R

May 16, 2020

This Course perfectly explains everything about the fashion and luxury Industry.

创建者 Helene B

Apr 30, 2018

very interesting. Good content. Challenging enough. Very happy about the course!

创建者 Joana L G C R

Jun 2, 2017

Highly reccommend this course for anyone who wants to work in fashion or luxury.

创建者 Rakitha R

Feb 3, 2025

Gain more for your knowledge and change the way you imaged the fashion industry

创建者 Veronica M

Jan 2, 2023

An in-depth specialization course in Management of Fashion. I highly recommend!