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学生对 Università Bocconi 提供的 Management of Fashion and Luxury Companies 的评价和反馈

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6,169 个评分

课程概述

Learn how fashion and luxury companies work and understand their brands, products, retail, and communication strategies. Travel through business models, international development, and product categories with industry influent experts. Adopting a case-study approach, the course presents strategic brand management in luxury and fashion companies as a balancing act: tradition vs. innovation, expertise vs. experimentation, casual vs. stylish; in order to increase the brand value by nurturing the brand heritage and at the same time staying fresh, relevant, and contemporary in the global marketplace. Topics such as the impact of new retail channels, new media channels, and new business declinations for the brand and emerging markets will be discussed in the course....

热门审阅

LN

Apr 19, 2020

Excellent Course! Love how you can study at your own pace. It provides an abundance of information for both fashion & luxury management as well as building your own fashion &/or luxury brand.

VK

Jan 30, 2020

It's a great course for those who'd like to understand the the way fashion industry is organized; what's the key factors in marketing of fashion and luxury brands; what's important in communication.

筛选依据：

1076 - Management of Fashion and Luxury Companies 的 1100 个评论（共 1,468 个）

创建者 Afina S

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Apr 23, 2021

Perfecto!

创建者 MIDHUN.S

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Oct 12, 2020

Very good

创建者 HUANGLIYI

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Aug 24, 2020

I love it

创建者 Aastha D

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Jul 16, 2020

excellent

创建者 Carlos A

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Jan 5, 2019

Excellent

创建者 Denzil O D

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Apr 23, 2017

GREAT....

创建者 Joao B C R V

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Oct 17, 2016

THE BEST!

创建者 Ron Q

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Oct 12, 2015

Wonderful

创建者 DAUD M

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Apr 25, 2025

The best

创建者 Valeria M

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Aug 6, 2023

Good :)

创建者 Giacomo A V

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May 16, 2022

the best

创建者 Marinta H C

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Dec 13, 2020

Loved It

创建者 Rafael E

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Jun 16, 2020

Perfect!

创建者 Carlos A

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Oct 15, 2019

Amazing!

创建者 Sandeep S

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Aug 8, 2019

Lobed it

创建者 VITOR C

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Apr 7, 2019

Awesome!

创建者 Assel A

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Jul 30, 2025

Good 😊

创建者 Antoine C

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Jun 6, 2022

很棒，获益良多

创建者 Francesca P

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Feb 20, 2021

amazing

创建者 Camila

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May 30, 2020

Awesome

创建者 Deleted A

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Sep 4, 2017

Amazing

创建者 Alba L B C

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Sep 4, 2015

Amazing

创建者 Thais C

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Sep 10, 2021

top !

创建者 SIJO T

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Oct 12, 2020

👍👍👍

创建者 Tomaz S

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Aug 11, 2017

great!