Excellent content, narration could have been clearer and felt there was a bit of an overload of information in the lectures - could have been broken down into chunks.

This course was essential to my knowledge about digital marketing and I very happy to had complete it! Thanks for the opportunitie and congrats Kevin, youre awesome!

Great Course. I have learned a lot. Kevin did great job to explain the fundamentals and also provide many references to read which is equally important. Thank you!

The course is excellent, the teachers are extremely talented, didactic, superior to many face-to-face courses, and with quality approval from Illinois university.

Loved this course. It really opened my eyes to the power of analytics and practical ways to apply the information gathered to my work. Thanks for a great class!

The subject is covered by Kevin Hartman so precisely that I would love to have a far more comprehensive course led by him, replete with case studies etc

Engaging!

Brilliant course! Prof. Hartman explains everything with the help of brilliant graphics that justify the data he presents. Moreover it is a very precise course.

I liked this course. Videos & Materials are quite enriching. I will like to thank coursera for providing good quality education and insights in my home itself.

I think the topics and discussions for this class were well laid out and digestable. I personally got a lot out of this class and look forward to the next one!

Thank you for the many new experiences and understandings that I got from this course and thank you also to the organizers for this extraordinary opportunity.

Exceptionally delivered! Got the real insights for the practice. Looking forward to completing all the courses in the specialization. Thank you Kevin Hartman!

This course represented a very good introduction to data analytics in the marketing world. It is well structured and provided me with very useful information

This course gives you the foundation of digital marketing and analytics. I strongly recommend it for beginners as will as intermediate and advanced students.

Great introductory course! Well explained and engaging. It doesn't go too deep in the subject but provides a lot of out source material for you to dive into.

Great course content. Never felt like I was into an alien subject vene though I'm not from marketing background. Well paced course for working professionals

Try this course. Is short but extremely valuable. Its a great tool to understand hoe Data driven strategies are the building blocks for digital marketing.

I really liked this course it would be cool if they could add more reading material. And somehow practice interactively the process viewed on this course.

Many Thanks for offering such a nice course. I have learned a lot through this course about data analytics as well as decision making for business growth.

Great intro into analytics. The required reading is woefully outdated, but still gives good basic info that one can then build upon with more recent data.

One of the best course in this Specialization. Gained lot of Insights through this course, enjoyed completely. Having been part of the course was happy.

A very well detailed course on marketing analytics and various tools available at disposal of a marketing professional for data collection and analysis.

I love Professor Kevin's way of delivering his lecture, it helps put everything into a seamless mode and a better way of understanding everything said.

Отличный курс. Подойдет для тех, кто уже имеет опыт работы в Digital Marketing. Дает структурированные знания, которые тут же можно воплощать в работе.

Excellent intro to Analytics! I loved this course and wish to know more about this particular topic. The instructor approach and tips were very useful.

This second course as well as the first one has excellence in both content and explanation by the teacher. Thank you very much for the excellent work.