数字营销课程可以帮助你学习 SEO 战略、内容创作、社交媒体管理和电子邮件营销技巧。您可以培养受众分析、营销活动优化和品牌故事讲述方面的技能。许多课程都会介绍一些工具,如用于跟踪绩效的 Google Analytics、用于管理社交媒体的 Hootsuite 和用于电子邮件营销的 Mailchimp,向您展示这些技能如何增强您的营销工作。

您将获得的技能: Instagram, Social Media Content, Content Creation, Social Media, Social Media Marketing, Driving engagement, Account Strategy, Brand Awareness, Digital Design
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Campaign Management, Google Ads, LinkedIn, Facebook, Bidding, Target Audience, Keyword Research, Performance marketing, Advertising Campaigns, Social Media Campaigns, Pay Per Click Advertising, Pinterest, Search Engine Marketing, Social Media, Paid media, Online Advertising, Lead Generation, TikTok, Advertising, Digital Advertising
初级 · 专项课程 · 3-6 个月

IE Business School
您将获得的技能: 新产品开发, 设计与产品, 竞争分析, 产品战略, 产品管理, 员工参与, 产品生命周期管理, 品牌意识, 增长战略, 投资组合管理, 品牌战略, 客户参与, 内部交流, 品牌管理, 产品规划, 品牌忠诚度, 打造品牌, 客户体验战略(CX)
初级 · 课程 · 1-3 个月

Simplilearn
您将获得的技能: Email Marketing, Performance marketing, Content Marketing, Social Media, Web Analytics, Blogs, Marketing Analytics, Market Opportunities
初级 · 课程 · 1-4 周

Illinois Tech
您将获得的技能: Digital Transformation, Business Transformation, Operational Excellence, Innovation, Operational Efficiency, Customer experience strategy (CX), Technology Strategies, Strategic Leadership, Data-Driven Decision-Making, Business Leadership, Organizational Strategy, Business Strategy, Risk Management, Change Management, Emerging Technologies, Governance
攻读学位
初级 · 课程 · 1-3 个月

University of California, Irvine
您将获得的技能: 网络分析, 客户获取管理, 营销分析, 营销策略与技巧, 社交媒体, 数字化营销, A/B 测试, 数字广告, 社交媒体战略, 点击付费广告, 搜索引擎营销, 目标受众, 营销效果, 客户参与, 关键词研究, 关键绩效指标 (KPI), 留住客户, 角色开发, 搜索引擎优化, 客户体验战略(CX)
初级 · 专项课程 · 1-3 个月

您将获得的技能: Data Storytelling, Rmarkdown, Data Literacy, Data Visualization, Data Presentation, Data Ethics, Data Cleansing, Data Validation, Ggplot2, Tableau Software, Sampling (Statistics), Presentations, Spreadsheet Software, Data Analysis, LinkedIn, Dashboard, Object Oriented Programming (OOP), Data Structures, Interviewing Skills, Applicant Tracking Systems
攻读学位
初级 · 专业证书 · 3-6 个月

Macquarie University
您将获得的技能: Digital Forensics, Criminal Investigation and Forensics, Investigation, File Systems, Mobile Security, Cybersecurity, Data Security, Data Integrity, Malware Protection, File Management, Computer Security Incident Management, Incident Response, Data Storage, Real Time Data, Disaster Recovery, Linux, Network Analysis, Regulation and Legal Compliance
初级 · 课程 · 1-3 个月
您将获得的技能: AI Personalization, Generative AI, LLM Application, Content Creation, Marketing Operations, AI Enablement, Marketing Analytics, Marketing Strategies, Strategic Marketing, Innovation, Prompt Engineering, Ethical Standards And Conduct
初级 · 课程 · 1-4 周
University of Colorado Boulder
您将获得的技能: Google 广告, 消费者行为, 数据伦理, 绩效营销, A/B 测试, 点击付费广告, 数字广告, 付费媒体, 数字化营销, 广告, 在线广告, 广告活动, 情境广告, 营销, 客户数据管理
初级 · 课程 · 1-3 个月

Salesforce
您将获得的技能: 数据管理, Salesforce, 数据库, 销售流程, 销售, 用户关系管理, 销售业务, B2B 销售, 企业对消费者, 客户数据管理
初级 · 课程 · 1-4 周

Real Madrid Graduate School Universidad Europea
您将获得的技能: Marketing Strategies, Marketing, Branding, Global Marketing, Social Media Marketing, Brand Management, Loyalty Programs, Digital Marketing, Strategic Partnership, Event Planning, Consumer Behaviour, E-Commerce, Business Modeling, Augmented Reality, Price Negotiation, Virtual Reality, Blockchain, Business Analysis, Data Analysis, Artificial Intelligence
初级 · 专项课程 · 3-6 个月